sales lead

5 Signs You’re Talking to the Perfect Sales Lead

If you’re in the sales or marketing team, you are naturally bound to make a lot of lead qualification. Unfortunately, this task could get a tad tricky.

Since the sales process requires that you constantly evaluate your prospects at various stages of their buying journey, you are left in a constant guessing game whether to qualify or disqualify your lead.

Not to mention, changes in the digital marketing landscape have made experts rethink existing frameworks in a bid to better measure the likeliness of transforming a lead into an actual customer. You may find yourself in a dilemma whether to use the BANT (Budget, Authority, Need, Timeline) or CHAMP (Challenges, Authority, Money, Prioritization) rubric in identifying your next customer.

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SaaS Trial Users

How to Convert SaaS Trial Users into Paid Customers

80% of the free trial users just fade away and never become paying customers (source).

How can SaaS startups tap into such a huge volume of prospects and successfully convert them into paying customers?

Of course, there are some tips and ideas, which I have mentioned below, but the ultimate takeaway is for you to not fade away from your customers’ mind and to stay connected throughout the trial period. (more…)

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sales from Existing customers

16 Ways To Increase Sales From Existing Customers


In the present scenario, companies give much importance to finding, targeting and acquiring new customers. However, they often tend to overlook the significance of staying connected with existing customers. Such customer can contribute massively to sales if treated with care. In order to sell smartly, companies need to understand the importance of customer retention and take various measures for the same.

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tips to build customer

#13 Clear Tips To Convert Your Prospects Into Customers

Turning your prospects into customers is not always possible with just an automated sales process or set sales funnel. Many times it requires an outside assistance and personal touch points to get on-board.

An introduction is the first impression you make on your prospect. It is rightly said that one never gets a second chance to make the first impression. To ensure that the first impression is worth your prospect’s time, make your introduction irresistible. Once they get into the conversation, you can gradually indulge them to become your customers.

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9 Hot Strategies to Lock in Initial Customers for Your SaaS Product

“Customer acquisition nightmare”

This is a phrase that sends chills down the spine of hundreds and hundreds of SaaS startups. SaaS providers put up hundreds of dollars and hours on end to come up with a stable, functional and helpful solution. However, getting it across to the real users is a challenge. From stagnating growth to a less-than-acceptable return on investment (ROI)on paid traffic spend, most startups have their plate full of eerie uncertainty and imminent losses. And, that happens very often.

Hacking an effective way of getting your first paying users, needs a sound strategy, planning, and intelligent execution. Selling your first SaaS product is one of the hardest challenges any SaaS startup has to beat. However, the idea of making a sale anytime, anywhere you are (even when you are asleep) gives the providers such a liberating feeling.

The question is, how can a SaaS startup make its first sales? (more…)

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