There is a famous saying in sales ” You can not improve what you cannot measure”. Statistically speaking, Lead conversion is determined 57% by the lead quality and 43% by lead response time. Therefore, Lead Response Time becomes an integral part of your businesses.
An effective lead response analyses as how much time your sales representatives take to get in touch with the qualified lead. According to a survey done by MIT, if the sales representative gets in touch with the qualified sales lead, it drastically decreases the chances of success.
On the other hand, [Tweet “If the lead is contacted within 5 minutes, the chances increase by 21 times.”]
In this present age of rapid connectivity, customers are omnipresent. They keenly analyse your website, promotional marketing content and email campaigns. Moreover managing your lead response time can boost your sales team confidence and can assure a more assertive conversation with the lead. (more…)