Email Marketing Sales

How to send 10,000 emails using Gmail at once (Updated 2021)16 minutes read

You must be wondering, how is it even possible to send bulk email using Gmail.

We all know that Gmail has set certain restrictions when it comes to sending Emails. Gmail loves its customers, hence the limits as it doesn’t want you to exploit its services or harass its customers by sending bulk emails.

If someone is promising you that you can learn “how to send 10,000 emails at once using Gmail” or “how to send emails in bulk ” at one go, they will definitely put your email deliverability rate at risk.

If you really want to send 100 emails or 1,000 emails or 10,000 emails or even a larger number of emails at once without getting your email domain blacklisted, read the simples steps below and learn how to send 10000 emails at once for free and premium plans.

The solution to send 10,000 emails at once

Saleshandy is an email outreach tool that helps you scale your email efforts and become more effective. Its power-packed features boost your engagement and improve conversions.  

SalesHandy’s mass mailing feature with automated follow-up lets you schedule and send mass emails and yes, we are talking more than 10,000 emails too.

We have mentioned here that we let you schedule all these emails to be sent at one go but the sending will be programmed as per your email service provider’s daily email sending limit. As it is not recommended to send multiple emails at one go as it may damage your email account reputation and result in your emails ending up in the recipient’s spam box.

Using SalesHandy one can send Mail Merge Campaigns from Gmail or Outlook or any other email service provider without decreasing their email domain reputation

Additionally using SalesHandy, you can set up automated follow-ups to the bulk email campaign that you are sending, freeing you up from taking email follow-ups manually and also increasing the reply rate of your campaign.

It might take a day or two to send all those emails scheduled, depending on your email service provider’s daily email sending limit. But this and the drip frequency optimization technology (automatically placing short random time intervals between sending two consecutive emails of a campaign) that we use while sending your campaign ensures that your emails dodge recipient’s spam filters and get you higher email deliverability though you are sending more than 10000 emails from your email account.

You might be thinking about how to send bulk emails using SalesHandy, Relax. This tool will solve your challenges of sending bulk emails using Gmail or Outlook. All you have to do is get started with the following simple steps.

5 Easy Steps To Send Bulk Emails From Gmail

Mass email Gmail

Step 1: Create Your Email List
Step 2: Create a campaign
Step 3: Upload The List in CSV Format
Step 4: Compose The Email
Step 5: Send or Schedule The Email


Step 1: Create Your Email List

First thing first, you have to create a list of your recipients to whom you are looking to send a bulk email from Gmail or outlook. Always make sure you have a clean list with the Name and Email addresses of your recipients. Having a Name will help your bulk mail sending look more personalized as well as will be a great assist in avoiding email spam filters.

Step 2: Create A Campaign

Once you’ve prepared your list of prospects in an Excel spreadsheet or Google Sheet, proceed with creating a new campaign on Saleshandy. 

A campaign is where you set up your email list and templates together as per your requirements to go out to your prospects in an organized manner.

Rename your campaign appropriately, and then proceed to upload your contacts, as instructed in the next step.

Step 3: Upload The List in CSV Format

So if you want to send 10000 emails at once, to optimize the process you have to create 5 different email lists. Each list with not more than 2000 emails.

Get on the SalesHandy web app, open an email campaign and create a new campaign to send bulk emails. Upload your first list in a CSV file. While uploading you get an option to clean and verify the email list with addon features of SalesHandy. This will remove spam emails and invalid emails. By verifying and cleaning the emails, reduces email bounces and improves your credibility to send bulk emails more efficiently.

Step 4: Compose The Email

This step is the most important of all. Here you begin the actual communication with your recipients.

It’s good to start by creating an informative and creative subject line that compels recipients to click.

Now create a comprehensive email by making it personal with Mail Merge Tags. Cut to the chase offer some value to your prospect and end your message with a clear call-to-action.

However, don’t forget to add follow-ups. You can create up to 9 follow-ups email stages while you send bulk mail campaigns.

PRO TIP: To boost open rates while sending mass emails, always make sure you don’t use spam words and too many links in your email. If the Gmail algorithm detects that you send spam emails, it will affect your email deliverability.

Step 5: Send or Schedule The Email

This brings the end of the process where we show you how to send 10,000 emails at once. You can send or schedule your camping. Along with that, you can set a time interval between two emails. The best practice is 60 sec.

Having said that to send bulk email, follow the above steps and create the next campaigns with a difference of 24hrs.

Succeed with your Mass Email

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Video Guide on How to Send a Bulk Email Campaign

You must be thinking that is this the best possible way to send 10000 emails at once and isn’t it really possible to do it in a days’ time? The reality is that it is impossible to send 10000 or more emails from a single email address on the go in a single day without triggering spam filters.

But with the process that we have covered above, one of our customer’s schedules and sends 10,000-50,000 emails every day.

In fact, his goal is to schedule 1,000,000 emails in a year. He has 20 accounts with us and schedules 20,000 emails every single day using all the accounts.

Our recruitment team also follows the same. Here is how the dashboard looks like:

In the above picture, you can see 5 scheduled campaigns with 3-4 follow-up emails scheduled. In our case, we have scheduled only 3 follow-up stage, but that is an individual choice. You can easily schedule up to 9 follow stages using SalesHandy.

Important Note: SalesHandy also gives you an option to add the Unsubscribe link within your email campaign. You can add the Unsubscribe tag at each stage of the email campaign so that the recipient can opt-out from your email list if they find email not relevant to them or think you send spam emails.

Do you want to send the first bulk email campaign for free?

How Timing Works in SalesHandy

  • Google keeps track of how many emails are sent in 24hrs from a particular account
  • As per the Google policy, you can send 2000 emails/day with G Suite account whereas maximum email allowed in free Gmail account is 500 emails/day
  • So let us say with your G Suite account you began a campaign of sending 10000 bulk email on 1st December at 10 AM and it took 3 hours to completely send 2000 emails which got over at 1 PM. 
  • Once you complete daily sending quota, for the next 24 hours your email will be paused. You won’t be able to send an email from your G Suite account. However, during this time you can receive and schedule emails. 
  • So your next campaign will begin exactly after 24 hours of your last email sent i.e on 2nd December at 1 PM. The same process will continue for the next 5 days, i.e if you started the campaign on Monday, it will finish on Friday.

 I strongly believe your confusion is cleared about how to send bulk email from Gmail or Outlook.

Important Notes:

  • Using this feature, you can send 200, 1600 or 5000 emails in a day depending on your SalesHandy plan type.
  • SalesHandy uses a drip method for sending mass emails by putting time intervals between two consecutive emails and respects Gmail’s daily sending limit. Hence when you send bulk email, we give you a guarantee that any email sent using SalesHandy (following our guidelines) won’t end up in the Spam box.
  • It doesn’t matter how many campaigns you do in a day SalesHandy will track each and every one of them.

Remember, it will take half an hour or so to get the hang of it and the advantage of it will last lifetime.

Here is the detailed guide on “How to use Mail Merge and Automated Follow Up”.

There’s one more step in the process that’ll allow you to optimize your emails against spam filtering, helping you make the most of your campaigns.

Optimizing your campaigns will help you deliver your emails directly into your prospects’ primary inbox folders, where they are more likely to be opened and replied to. In the next section, we’ll explore how to set up your email campaigns against spam filtering.

Avoiding spam and promotional filtering for your emails

While it’s fairly easy to schedule and send emails to your prospects in bulk – they aren’t guaranteed to land in their primary inbox. Billions of emails are sent every day, and not all emails are treated equally on the recipients’ end. 

You might have seen this in your inbox as well – where a good chunk of emails are either in promotions, updates, or spam folders.

It’s highly likely that if you send out your bulk email campaigns without optimizing for deliverability, your emails will end up in spam. 

So to ensure your bulk outreach emails don’t get buried under other promotional emails, let’s first understand why they end up in spam, and how to fix it.

Why your outreach emails are landing in spam and promotions

Both your and your prospects’ email service providers do a series of checks on each email before filtering them into relevant folders within the inbox. This helps them de-clutter the inbox from spam and promotional emails that might not necessarily need your prospects’ immediate attention. 

Failing these checks would signal the email service of your email and it’s content being promotional, getting it filtered into respective folders. Let’s take a look at these checks so you can optimize your bulk email campaigns for reach and conversions.

SPF, DKIM, DMARC records

SPF, DKIM and DMARC records are used to verify an email sender’s source for authenticity, i.e. if the email is being sent by the person it’s claiming to be from. These records are added on the domain level, so once authenticated, they’ll automatically apply to all your emails being sent. Every email bears the results of these checks in its HTML code, as seen below.

Not having a “pass” for these checks is going to get your emails filtered into spam folders. 

Domain reputation

Whenever prospects open an email and find it irrelevant, they usually try to unsubscribe from such emails. But several outreach emails don’t include links to unsubscribe from future communications, which only leaves recipients with one option – reporting it as spam.

If you’ve been sending bulk outreach emails for a while now, chances are you might have had a few of your emails being reported as spam by your prospects. This is a bad signal, and a few frequent instances of such reports can get your domain into spam blacklists. 

Every time you send an email, your prospect’s email service checks your domain against listings in domain blacklists. And if you’re listed in one of these domain blacklists, your emails are highly likely to get delivered to spam folders.

Bad engagement rates & high sending rates

If your previous email outreach campaigns have had low engagement rates in terms of opens, clicks, and replies, it’s another signal of your emails’ promotional nature. Email services use algorithmic systems to separate important emails from promotional ones. 

So when your past emails have gone unopened, it flags the email service of your content being irrelevant for your recipients, which consequently triggers spam filters. 

Low engagement often is the result of highly templated content – without any form of personalization that might appeal to your prospects. 

Personalizing bulk outreach emails can often be time-consuming, which is why the majority of promotional emails are barely personalized, if at all. 

Similarly, when you use bulk email marketing services similar to Sendgrid, Mailchimp, etc., your emails are being sent from public servers all at once. When multiple of your emails with similar content are received at your prospects’ email service(for eg., Gmail), it can detect the source, and mark those emails as promotional. 

How to send bulk emails without spamming

Personalize your email content

When you reach out to your prospects in bulk, ensure to personalize your emails, so they’re more engaging, and are more likely to get responses. Using mail merge on sales engagement platforms like Saleshandy, you can personalize templates and email content on the scale, using minimal effort while still sending outreach emails in bulk.

Set up DKIM, DMARC, SPF and Custom domain

When you send out outreach emails from your GSuite or Outlook accounts – your emails aren’t authenticated with DKIM, DMARC, and SPF records by default. Set them up by following the guidelines to set up DMARC(along with SPF and DKIM).

Also – if you’re sending emails with tracking links, they’re likely to trigger spam filters as they’re embedded into your HTML code. Tracking links also originate from a domain different from the one you’re sending your email from, which makes your email look more spammy.

Custom domains mask these links with your own domain, thereby making your email look more cohesive and less likely to be filtered into promotional folders. 

If you’re using Saleshandy to send your bulk outreach emails, you can set up a custom domain to be enabled on all your email campaigns using simple steps, or get free help from Saleshandy’s support.

Verify emails and use unsubscribe links

When you send emails to prospects with unverified emails, a portion of them might bounce. Email bounces, similar to spam reports, also signal your email service of promotional email activity, which in turn might hurt your email deliverability.

To ensure none of your emails bounce, you can either have double opt-in forms on landing pages you use to generate leads or verify them before reaching out to them.

Using Saleshandy, you can verify all your campaign prospects in a single click, so this way you can omit sending emails to prospects with unverified emails. This will eliminate email bounces from your bulk email outreach campaigns and improve your email deliverability.

Similarly, add unsubscribe links to all your emails. Outreach platforms like Saleshandy include unsubscribe links by default, which are also customizable as you see fit. This will help you be free from spam reports, stay out of domain blacklists, and keep your email lists clean.

Unsubscribe links are also mandated on all outreach emails by the FTC per the CAN-SPAM act, and non-compliance could result in hefty fines apart from other forms of punishment.

Bonus Features:

You can Install SalesHandy’s Chrome plugin for unlimited individual email tracking, scheduling, link tracking for FREE. Download it from here. We have 20,000+ active users.

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