In recent years marketers have diversified to various mediums such as social media, chatbots, influencers and many more ways to reach their customers. However, email still drives the best ROI out of all B2B marketing strategies. For every $1 spent on email marketing generates $38, which makes it the most powerful marketing channel.
I think processes and checklists are not spoken about much in the Marketing world. They don’t get a lot of attention. A lot of strategies are mentioned and hacks are thrown out, but what is the process to get that hack done? Nobody talks about that.
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In this blog, we have curated 25+ cold email software interviewing 270+ fast-growing businesses and finding which cold emailing solution was helping them close more deals.