In the era, where professionals communicate through emails, making sure that you know all the aspects related to email marketing is necessary.
How do you get recipients to open your emails? How to improve email open rates? Are there some best practices?
From the day someone sent the first email till today when a total of 205 billion emails are sent every day, emails have come a long, long way. The huge number, 205 billion emails per day, averages to over 47 emails for every email account.
Which brings us to the question: out of the dozens of emails that land in the inboxes, how many of them are read?