Sending a personalized email drives the best conversion for your outreach campaigns. According to a report by Adestra, 82% of marketers reported an increase in open rates through email personalization, while 75% believe it yields higher click-through rates.
So if you are an outlook user, you can use mail merge in outlook function to personalize your emails.
But do you know how to do mail merge in outlook to increase your productivity?
Here, we are going to show you how one can schedule 9 back to back automated follow-up emails using SalesHandy’s feature also one of the email drip campaign best practices.
Setting-up automated follow-ups to your mail merge campaigns will drastically increase your chances to get a response. SalesHandy can help send personalized mail merge campaign with automated follow-up from Gmail, Outlook or any other email service provider.
Why should you personalize your emails?
For any sales/marketing team personalize communication with customer yields better results.
Increase your reply rates by 2X
