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Growth Hacking Marketing

10 Best Marketing Automation Tools For Startups

When you are starting a business, you have so many responsibilities that it’s easy to feel torn apart.

Financing, marketing, customer communication, business operation, and other tasks are hard to manage without assistance.

Most startups don’t have the resources to hire separate teams of specialists for every one of the above tasks.

Marketing Automation is the process of letting the technology work as your marketing team. In this digital era, if you are well versed with the right tools, you can single-handedly automate your marketing at an international level sitting in your office sipping coffee.

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Marketing Startup

7 Insights on Launching a Successful Product Startup Through Blogging

In 2017, launching a startup through blogging is the terrific and best way to get traction. That’s a fact. 81% of US consumers trust the information and the advice coming from blogs. Moreover, in order to make it big with your product, you’re ought to capture the search engine’s attention. Google loves content, therefore, if your website features a blog, you will be greatly rewarded in rankings.

However, the fact that most startups tend to fail makes everyone wonder. How come? How come some entrepreneurs manage to become viral with their products while others can barely make a few sales? Well, if you’re one of those who still “wonder”, please pay attention:

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Marketing

6 Tips to Maximize the Use of Instagram to Grow Your Online Presence

In April of this year, Instagram reached 700 million monthly members, making it the most popular social network in the world. Because of this, Instagram is now a hot marketing target for businesses interested in reaching consumers. The image-sharing social network’s demographic is especially notable since 90 percent of the site’s members are under the age of 35.

But connecting with customers on a site that operates primarily on images can be difficult. It’s important to fully understand Instagram’s customer base in order to post in ways that will engage them. Here are a few ways brands can make the most of Instagram as a marketing tool:

Categories
Email Infographic Marketing

Email Marketing Cheat Sheet

You don’t need us to tell you how important email marketing is, right? With 4 billion accounts around the world, the humble email is still the most powerful direct marketing medium despite the advent of social media with 90% of internet users frequently checking their emails. Marketers are only just starting to realize the full potential of emails and this cheat sheet puts together all the key elements in one place to save you going on a wild goose chase. If you are sending an email campaign for the first time, you can download this Email Marketing eBook for Beginners by DesignWebKit to clear your idea about it.

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Marketing

Organic vs Paid Advertising: Know your Marketing Strategies

[vc_row][vc_column][vc_column_text]There are many marketing strategies online, but they all boil down to organic marketing or paid advertising. And the debate between the two marketing strategies and their role in business growth has been going on for some time.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]A few of the most common questions that we face in building our company’s marketing strategy are :

  • Which of these two provide a better marketing value?
  • Which of them will get me the most out of my investments?
  • Should I wait for it or aim for instant results?
Categories
Email Marketing

Essentials of Email Marketing Strategy for Startups

Today, Internet is taking over just about everything. Commerce has turned into E-commerce, Sales into Inside Sales, Businesses are now Startups and Social Media seems to have taken over Emails. But when it comes to marketing, Change is a bit slow. You cannot ignore the significance of email marketing that still ranks among top numbers. Hence, a good Email Marketing Strategy is a must for any business. For example, leading digital agencies like Madrivo use Email for lead generation,  customer acquisition, brand awareness for their firm & clients and it is also their main traffic source. Here is the chart showing a comparison between Social Media and Email Marketing:

Email Marketing Strategy for Startups

If you want to create an effective email marketing strategy for your startup, here are few key tips for you to know and follow: