{"id":43260,"date":"2025-03-01T10:01:00","date_gmt":"2025-03-01T10:01:00","guid":{"rendered":"https:\/\/www.saleshandy.com\/blog\/?p=43260"},"modified":"2025-12-22T13:58:36","modified_gmt":"2025-12-22T13:58:36","slug":"lead-generation-for-agencies","status":"publish","type":"post","link":"https:\/\/www.saleshandy.com\/blog\/lead-generation-for-agencies\/","title":{"rendered":"13 Best Lead Generation Strategies for Agencies In 2026\u00a0"},"content":{"rendered":"<div id=\"toc_container\" class=\"toc_wrap_right toc_transparent no_bullets\"><p class=\"toc_title\">Contents<\/p><ul class=\"toc_list\"><li><a href=\"#Lead-Generation-Strategies-for-Agencies-TOC\"><strong class=\"Lead-Generation-Strategies-for-Agencies-TOC\"><span class=\"toc_number toc_depth_1\">1<\/span> Lead Generation Strategies for Agencies \u2013 TOC<\/strong><\/a><\/li><li><a href=\"#13-Lead-Generation-Strategies-for-Agencies-That-Work\"><strong class=\"13-Lead-Generation-Strategies-for-Agencies-That-Work\"><span class=\"toc_number toc_depth_1\">2<\/span> 13 Lead Generation Strategies for Agencies That Work<\/strong><\/a><ul><li><a href=\"#1-Send-Personalized-Cold-Emails\"><strong class=\"1-Send-Personalized-Cold-Emails\"><span class=\"toc_number toc_depth_2\">2.1<\/span> 1. Send Personalized Cold Emails<\/strong><\/a><\/li><li><a href=\"#2-Directly-Cold-Call-Prospects\"><strong class=\"2-Directly-Cold-Call-Prospects\"><span class=\"toc_number toc_depth_2\">2.2<\/span> 2. Directly Cold Call Prospects<\/strong><\/a><\/li><li><a href=\"#3-Use-LinkedIn-for-Social-Selling-Outreach\"><strong class=\"3-Use-LinkedIn-for-Social-Selling-Outreach\"><span class=\"toc_number toc_depth_2\">2.3<\/span> 3. Use LinkedIn for Social Selling &amp; Outreach<\/strong><\/a><\/li><li><a href=\"#4-Try-Intent-based-ABM\"><strong class=\"4-Try-Intent-based-ABM\"><span class=\"toc_number toc_depth_2\">2.4<\/span> 4. Try Intent-based ABM<\/strong><\/a><\/li><li><a href=\"#5-Run-Hyper-Targeted-Ads\"><strong class=\"5-Run-Hyper-Targeted-Ads\"><span class=\"toc_number toc_depth_2\">2.5<\/span> 5. Run Hyper-Targeted Ads<\/strong><\/a><\/li><li><a href=\"#6-Automate-Whatever-You-Can\"><strong class=\"6-Automate-Whatever-You-Can\"><span class=\"toc_number toc_depth_2\">2.6<\/span> 6. Automate Whatever You Can<\/strong><\/a><\/li><li><a href=\"#7-Partner-with-Influencers\"><strong class=\"7-Partner-with-Influencers\"><span class=\"toc_number toc_depth_2\">2.7<\/span> 7. Partner with Influencers<\/strong><\/a><\/li><li><a href=\"#8-Scale-Content-Marketing\"><strong class=\"8-Scale-Content-Marketing\"><span class=\"toc_number toc_depth_2\">2.8<\/span> 8. Scale Content Marketing<\/strong><\/a><\/li><li><a href=\"#9-Optimize-SEO-Strategies\"><strong class=\"9-Optimize-SEO-Strategies\"><span class=\"toc_number toc_depth_2\">2.9<\/span> 9. Optimize SEO Strategies<\/strong><\/a><\/li><li><a href=\"#10-Get-Listed-in-High-Traffic-Directories\"><strong class=\"10-Get-Listed-in-High-Traffic-Directories\"><span class=\"toc_number toc_depth_2\">2.10<\/span> 10. Get Listed in High-Traffic Directories<\/strong><\/a><\/li><li><a href=\"#11-Optimize-Lead-Gen-Sign-Up-Forms\"><strong class=\"11-Optimize-Lead-Gen-Sign-Up-Forms\"><span class=\"toc_number toc_depth_2\">2.11<\/span> 11. Optimize Lead Gen Sign-Up Forms<\/strong><\/a><\/li><li><a href=\"#12-Engage-in-Networking\"><strong class=\"12-Engage-in-Networking\"><span class=\"toc_number toc_depth_2\">2.12<\/span> 12. Engage in Networking<\/strong><\/a><\/li><li><a href=\"#13-Ask-Clients-to-Give-Reviews\"><strong class=\"13-Ask-Clients-to-Give-Reviews\"><span class=\"toc_number toc_depth_2\">2.13<\/span> 13. Ask Clients to Give Reviews<\/strong><\/a><\/li><\/ul><\/li><li><a href=\"#Wrapping-Up\"><strong class=\"Wrapping-Up\"><span class=\"toc_number toc_depth_1\">3<\/span> Wrapping Up!<\/strong><\/a><\/li><li><a href=\"#FAQs-on-Lead-Generation-for-Agencies\"><strong class=\"FAQs-on-Lead-Generation-for-Agencies\"><span class=\"toc_number toc_depth_1\">4<\/span> FAQs on Lead Generation for Agencies<\/strong><\/a><ul><li><a href=\"#1-What-Is-the-Best-Way-to-Find-Leads\"><strong class=\"1-What-Is-the-Best-Way-to-Find-Leads\"><span class=\"toc_number toc_depth_2\">4.1<\/span> 1. What Is the Best Way to Find Leads?<\/strong><\/a><\/li><li><a href=\"#2-What-Is-Lead-Generation-for-Digital-Agencies\"><strong class=\"2-What-Is-Lead-Generation-for-Digital-Agencies\"><span class=\"toc_number toc_depth_2\">4.2<\/span> 2. What Is Lead Generation for Digital Agencies?<\/strong><\/a><\/li><li><a href=\"#3-What-Are-the-Most-Effective-Lead-Generation-Tactics\"><strong class=\"3-What-Are-the-Most-Effective-Lead-Generation-Tactics\"><span class=\"toc_number toc_depth_2\">4.3<\/span> 3. What Are the Most Effective Lead Generation Tactics?<\/strong><\/a><\/li><\/ul><\/li><\/ul><\/div>\n\n<p>Unless your company is as big as Apple or Google, generating leads will always be a challenge.<\/p>\n\n\n\n<p>(Yeah, that\u2019s the hard truth! \ud83e\udd72)<\/p>\n\n\n\n<p>That\u2019s why having the right lead generation strategies in place is key to keeping your agency\u2019s sales pipeline full.<\/p>\n\n\n\n<p>In this guide, I\u2019ll share proven lead generation techniques that have helped me generate millions of dollars&#8217; worth of leads.<\/p>\n\n\n\n<p>So trust me\u2014they work! \ud83d\ude09<\/p>\n\n\n\n<p>Bonus: Along the way, you\u2019ll also find FREE lead generation tips and tool recommendations to help you build an effective strategy for your agency.<\/p>\n\n\n\n<p>Let\u2019s get started!&nbsp;<\/p>\n\n\n\n<div style=\"padding-left: 20px;padding-right: 15px;\/* padding-top: 5px; *\/\/* padding-bottom: 5px; *\/border-radius: 10px;border: 2px solid #1D4ED8;background: #e7f0fd;\">\n  <h2 style=\"margin: 0px auto 5px!important;\"><span id=\"Lead-Generation-Strategies-for-Agencies-TOC\"><span id=\"Jump-ahead\" style=\"background: #1D4ED8;color: #fff;padding: 6px 10px 7px 10px;\/* border-radius: 10px; *\/border-radius: 0px 0px 10px 10px;font-size: 22px;\">Lead Generation Strategies for Agencies \u2013 TOC<\/span><\/span><\/h2>\n<ul class=\"wp-block-list\"><li><a href=\"#13-Lead-Generation-Strategies-for-Agencies-That-Work\">13 Lead Generation Strategies for Agencies That Work<\/a><\/li><li><a href=\"#Wrapping-Up\">Wrapping Up!\n<\/a><\/li><li><a href=\"#FAQs-on-Lead-Generation-for-Agencies\"> FAQs on Lead Generation for Agencies<\/a><\/li><\/ul>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"13-Lead-Generation-Strategies-for-Agencies-That-Work\"><strong>13 Lead Generation Strategies for Agencies That Work<\/strong><\/span><\/h2>\n\n\n\n<p>I\u2019ve rounded up 13 tried-and-tested lead generation techniques to help you attract high-quality leads.<\/p>\n\n\n\n<p>Because let\u2019s be real, leads alone won\u2019t grow your business. You need the right leads\u2014the ones that are more likely to convert to prospects.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#1-Send-Personalized-Cold-Emails\">Send Personalized Cold Emails<\/a><\/li>\n\n\n\n<li><a href=\"#2-Directly-Cold-Call-Prospects\">Directly Cold Call Prospects<\/a><\/li>\n\n\n\n<li><a href=\"#3-Use-LinkedIn-for-Social-Selling-Outreach\">Use LinkedIn for Social Selling &amp; Outreach<\/a><\/li>\n\n\n\n<li><a href=\"#4-Try-Intent-based-ABM\">Try Intent-based ABM<\/a> <\/li>\n\n\n\n<li><a href=\"#5-Run-Hyper-Targeted-Ads\">Run Hyper-Targeted Ads<\/a><\/li>\n\n\n\n<li><a href=\"#6-Automate-Whatever-You-Can\">Automate Whatever You Can<\/a><\/li>\n\n\n\n<li><a href=\"#7-Partner-with-Influencers\">Partner with Influencers<\/a><\/li>\n\n\n\n<li><a href=\"#8-Scale-Content-Marketing\">Scale Content Marketing<\/a><\/li>\n\n\n\n<li><a href=\"#9-Optimize-SEO-Strategies\">Optimize SEO Strategies<\/a><\/li>\n\n\n\n<li><a href=\"#10-Get-Listed-in-High-Traffic-Directories\">Get Listed in High-Traffic Directories<\/a><\/li>\n\n\n\n<li><a href=\"#11-Optimize-Lead-Gen-Sign-Up-Forms\">Optimize Lead Gen Sign-Up Forms<\/a><\/li>\n\n\n\n<li><a href=\"#12-Engage-in-Networking\">Engage in Networking<\/a><\/li>\n\n\n\n<li><a href=\"#13-Ask-Clients-to-Give-Reviews\">Ask Clients to Give Reviews<\/a><\/li>\n<\/ul>\n\n\n\n<p><strong>Tip:<\/strong> Check out our dedicated guide to learn about <a href=\"https:\/\/www.saleshandy.com\/blog\/lead-generation-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">lead generation<\/a> in detail.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1-Send-Personalized-Cold-Emails\"><span id=\"1-Send-Personalized-Cold-Emails\"><strong>1. Send Personalized Cold Emails<\/strong><\/span><\/h3>\n\n\n\n<section style=\"background-color: #E7F0FD; padding: 20px; border-radius: 10px; margin-bottom: 20px;\">\n<p  style=\"margin: 0!important;font-size: 17px;\">\n\n<strong>\ud83d\udcb0Cost-to-Value Ratio:<\/strong>High<br>\n<strong>\u23f1\ufe0fWhen You&#8217;ll  Start Seeing Results:<\/strong> Within 2-6 weeks<br><strong>\ud83d\udcc8Results You Can Expect:<\/strong>Reach high-intent decision-makers directly in their inbox, start conversations, and book meetings over time<\/p>\n<\/section>\n\n\n\n<p><a href=\"https:\/\/www.saleshandy.com\/blog\/cold-email-strategy\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Cold Emailing Isn\u2019t Dead!<\/strong><\/a><\/p>\n\n\n\n<p>In fact, it\u2019s one of the best lead generation strategies for agencies, mainly because it has the lowest lead acquisition cost and delivers great returns.<\/p>\n\n\n\n<p>I\u2019ve been using cold email as my primary lead generation method for years, and it\u2019s helped me land countless clients and close deals.&nbsp;<\/p>\n\n\n\n<p>Why?<\/p>\n\n\n\n<p>Because of two simple reasons:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>You\u2019re in control of who you reach out to instead of waiting for leads to come to you.<\/li>\n\n\n\n<li>You can directly connect with decision-makers without spending a fortune on ads or relying on referrals.<\/li>\n<\/ul>\n\n\n\n<p>But cold emailing doesn\u2019t mean blasting out 100s of emails a day.&nbsp;<\/p>\n\n\n\n<p><strong><em>Cold emailing is highly cost-effective, but its success depends on execution.<\/em><\/strong><\/p>\n\n\n\n<p>If you want real results, you need to follow a few key rules:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Only reach out to targeted leads who would actually benefit from your offer.<\/li>\n\n\n\n<li>Personalize every email\u2014no copy-pasting generic templates.<\/li>\n\n\n\n<li>Keep your message short, relevant, and straight to the point.<\/li>\n\n\n\n<li>Always include a clear, actionable CTA.<\/li>\n\n\n\n<li>Don\u2019t send more than 50 emails per day from one email account.<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\ud83d\udca1 <strong>Tip:<\/strong> Check out our detailed guide on <a href=\"https:\/\/www.saleshandy.com\/blog\/write-cold-email\/\">cold emailing best practices<\/a> to learn how to launch campaigns that actually get responses.<\/p>\n<\/blockquote>\n\n\n\n<p>That said, here&#8217;s one more cool fact about cold emailing!&nbsp;<\/p>\n\n\n\n<div style=\"background-color: #e7f0fd;padding: 10px 20px;margin-top: 40px;border-radius: 10px;border: 2px solid #1D4ED8;\">\n<p><i><span style=\"font-weight: 400;\">It is one of the highest ROI online lead generation strategies.<\/span><\/i><\/p>\n<\/div>\n\n\n\n<p>So, there&#8217;s no harm in implementing this lead generation method in your agency&#8217;s growth plan!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Suggested Tool for Sending Cold Emails<\/h4>\n\n\n\n<p>For sending cold emails, <a href=\"https:\/\/my.saleshandy.com\/signup?utm_source=leadgenerationforagencies&amp;utm_medium=blog&amp;utm_campaign=optinmonstercta\" target=\"_blank\" rel=\"noreferrer noopener\">Saleshandy<\/a> is my go-to tool. It&#8217;s an AI-assisted cold email tool that allows you to send personalized emails at scale while maintaining optimal deliverability rates.<\/p>\n\n\n\n<p>There are other <a href=\"https:\/\/www.saleshandy.com\/blog\/cold-email-software\/\" target=\"_blank\" rel=\"noreferrer noopener\">cold email software <\/a>options in the market, but the value Saleshandy provides at its price point is unmatched by competitors.<\/p>\n\n\n\n<!-- This site is converting visitors into subscribers and customers with OptinMonster - https:\/\/optinmonster.com :: Campaign Title: Lead Generation for Agencies -->\n<div id=\"om-hbt1ryb4szrnj1u34ad3-holder\"><\/div>\n<script>(function(d,u,ac,a){var s=d.createElement('script');s.type='text\/javascript';s.src='https:\/\/optn.saleshandy.com\/app\/js\/api.min.js';s.async=true;s.dataset.user=u;s.dataset.campaign=ac;s.dataset.api=a;d.getElementsByTagName('head')[0].appendChild(s);})(document,153389,'hbt1ryb4szrnj1u34ad3','campaigns');<\/script>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-Directly-Cold-Call-Prospects\"><span id=\"2-Directly-Cold-Call-Prospects\"><strong>2. Directly Cold Call Prospects<\/strong><\/span><\/h3>\n\n\n\n<section style=\"background-color: #E7F0FD; padding: 20px; border-radius: 10px; margin-bottom: 20px;\">\n<p  style=\"margin: 0!important;font-size: 17px;\">\n\n<strong>\ud83d\udcb0Cost-to-Value Ratio:<\/strong>High<br>\n<strong>\u23f1\ufe0fWhen You&#8217;ll  Start Seeing Results:<\/strong>Immediate\u2014get responses on the spot<br><strong>\ud83d\udcc8Results You Can Expect:<\/strong>Have direct conversations with decision-makers, handle objections in real-time, and move prospects further down the sales funnel faster.<\/p>\n<\/section>\n\n\n\n<p>One of the oldest and most time-tested lead generation methods is <strong>cold calling<\/strong>.&nbsp;<\/p>\n\n\n\n<p>However, calling people who have never heard of you or your business before sounds a bit intimidating, right?<\/p>\n\n\n\n<p>But if done right, cold calling can be highly effective. Just take a page from <em>The Wolf of Wall Street<\/em>\u2014Jordan Belfort and his team followed a simple process:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Build a <a href=\"https:\/\/www.saleshandy.com\/blog\/cold-call-list\/\" target=\"_blank\" rel=\"noreferrer noopener\">cold calling list<\/a><\/li>\n\n\n\n<li>Call them with a proper script<\/li>\n\n\n\n<li>Follow up until they were convinced to buy<\/li>\n<\/ul>\n\n\n\n<p>That\u2019s it! With the right <a href=\"https:\/\/www.saleshandy.com\/blog\/how-to-cold-call\/\" target=\"_blank\" rel=\"noreferrer noopener\">cold call script<\/a>, they built a <strong>million-dollar company<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"220\" height=\"92\" data-id=\"51921\" src=\"https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/wolf-of-1.gif\" alt=\"\" class=\"wp-image-51921\"\/><\/figure>\n<\/figure>\n\n\n\n<p><strong>So why is cold calling in second place on my list if it\u2019s that EFFECTIVE?<\/strong><\/p>\n\n\n\n<p>Because times have changed.&nbsp;<\/p>\n\n\n\n<p>With more communication channels available, people are busier and more protective of their professional boundaries.&nbsp;<\/p>\n\n\n\n<p>Many professionals prefer email over unexpected calls. In fact, some sales reps have reported that prospects making cold calls are unprofessional.<\/p>\n\n\n\n<p><strong>Suggested Cold Calling Strategy<\/strong><\/p>\n\n\n\n<p>Instead of directly reaching out to your prospects through calls, first send them a cold email. Once you\u2019ve introduced yourself, take up and ask for a good time to connect via a call.&nbsp;<\/p>\n\n\n\n<p>This way, your call won\u2019t come as a surprise to them, as they\u2019ll already know who you are and why you\u2019re reaching out.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Suggested Tool for Cold Calling<\/strong><\/h4>\n\n\n\n<p>If you&#8217;re choosing cold calling as a lead generation tactic for your agency, then <a href=\"https:\/\/www.dialpad.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">DialPad <\/a>is the best tool for you. It&#8217;s an AI-powered solution that has a built-in dialer and has tools to make your calling strategy more effective.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-Use-LinkedIn-for-Social-Selling-Outreach\"><span id=\"3-Use-LinkedIn-for-Social-Selling-Outreach\"><strong>3. Use LinkedIn for Social Selling &amp; Outreach<\/strong><\/span><\/h3>\n\n\n\n<section style=\"background-color: #E7F0FD; padding: 20px; border-radius: 10px; margin-bottom: 20px;\">\n<p  style=\"margin: 0!important;font-size: 17px;\">\n\n<strong>\ud83d\udcb0Cost-to-Value Ratio:<\/strong>Medium<br>\n<strong>\u23f1\ufe0fWhen You&#8217;ll  Start Seeing Results:<\/strong>4-8 weeks<br><strong>\ud83d\udcc8Results You Can Expect:<\/strong> Direct access to decision-makers, higher engagement through personalized messaging, and a stronger network that leads to more warm conversations and sales opportunities<\/p>\n<\/section>\n\n\n\n<p>Unlike cold outreach, this lead generation strategy for agencies focuses on building a connection first before making a sales pitch.<\/p>\n\n\n\n<p>To generate leads from LinkedIn, you should do the following:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Connect with the right people<\/li>\n\n\n\n<li>Engage on posts and leave helpful comments<\/li>\n\n\n\n<li>Post relevant and high-quality content on LinkedIn to build credibility<\/li>\n<\/ul>\n\n\n\n<p>Once you&#8217;ve formed a connection with your prospect, you can directly pitch your services.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Here is how  I post the insightful posts on LinkedIn. <\/p>\n\n\n\n<iframe src=\"https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:ugcPost:7298635073950519300\" height=\"750\" width=\"504\" frameborder=\"0\" allowfullscreen=\"\" title=\"Embedded post\"><\/iframe>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\ud83d\udca1<strong>Tip: <\/strong>Take your prospects&#8217; LinkedIn profile URL and then use <a href=\"https:\/\/www.saleshandy.com\/lead-finder\/\" target=\"_blank\" rel=\"noreferrer noopener\">Saleshandy&#8217;s B2B Lead Finder<\/a> to get accurate contact information like email addresses and phone numbers.<\/p>\n<\/blockquote>\n\n\n\n<p>By doing this, you maximize your chances of converting your prospects as you&#8217;ll be reaching out to them through multiple channels.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Suggested Tool for LinkedIn Outreach<\/strong><\/h4>\n\n\n\n<p>You can automate your LinkedIn prospecting with AI using <a href=\"https:\/\/www.waalaxy.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Waalaxy<\/a>. It will allow you to create personalized messages and connection requests.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4-Try-Intent-based-ABM\"><span id=\"4-Try-Intent-based-ABM\"><strong>4. Try Intent-based ABM<\/strong><\/span><\/h3>\n\n\n\n<section style=\"background-color: #E7F0FD; padding: 20px; border-radius: 10px; margin-bottom: 20px;\">\n<p  style=\"margin: 0!important;font-size: 17px;\">\n\n<strong>\ud83d\udcb0Cost-to-Value Ratio:<\/strong> High<br>\n<strong>\u23f1\ufe0fWhen You&#8217;ll  Start Seeing Results:<\/strong> 2-6 weeks<br><strong>\ud83d\udcc8Results You Can Expect:<\/strong> Better-qualified leads and higher conversion rates<\/p>\n<\/section>\n\n\n\n<p>What if you could convert qualified leads before your competitors do?<\/p>\n\n\n\n<p>Tempting, right?<\/p>\n\n\n\n<p>Using intent data for account-based marketing is another lead generation technique that agencies can try!<\/p>\n\n\n\n<p>It allows you to discover prospects who are either actively searching for services like yours (showing buying signals) or have already visited your website (identified through visitor tracking).<\/p>\n\n\n\n<p>By getting attention or reaching out to these contacts right when their buyer journey begins, you can guide their decision-making process.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong><em>Intent-driven account-based marketing is all about targeting the right leads at the right time.<\/em><\/strong><\/p>\n<\/blockquote>\n\n\n\n<p>That said, you can also use it to hyper-personalize your lead generation rather than wasting your efforts on generic prospects.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Suggested Tool for Finding Intent Data<\/strong><\/h4>\n\n\n\n<p><a href=\"https:\/\/6sense.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">6Sense<\/a> is one of the best Intent Data Providers you can use to find the accounts that will be more likely to buy your services.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"5-Run-Hyper-Targeted-Ads\"><span id=\"5-Run-Hyper-Targeted-Ads\"><strong>5. Run Hyper-Targeted Ads<\/strong><\/span><\/h3>\n\n\n\n<section style=\"background-color: #E7F0FD; padding: 20px; border-radius: 10px; margin-bottom: 20px;\">\n<p  style=\"margin: 0!important;font-size: 17px;\">\n\n<strong>\ud83d\udcb0Cost-to-Value Ratio:<\/strong> Medium to High<br>\n<strong>\u23f1\ufe0fWhen You&#8217;ll  Start Seeing Results:<\/strong> 3-9 weeks<br><strong>\ud83d\udcc8Results You Can Expect:<\/strong> Consistent inbound leads &#038; increased brand awareness<\/p>\n<\/section>\n\n\n\n<p>Targeted ads are a basic but powerful lead generation strategy online for agencies.<\/p>\n\n\n\n<p>With ads, you can grab the attention of your prospects on search engines, social media platforms, and websites.<\/p>\n\n\n\n<p>The thing that amazes me about advertising is that it gives you complete control over your budget and lets you tailor campaigns to target specific keywords.<\/p>\n\n\n\n<p>Here are some tips you should follow to make sure you get maximum results from running ads:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Do accurate keyword research<\/li>\n\n\n\n<li>Write short &amp; compelling copy<\/li>\n\n\n\n<li>Make sure you optimize your landing page<\/li>\n\n\n\n<li>Try different variations of ads and see which one works best<\/li>\n\n\n\n<li>Monitor the results and optimize over time<\/li>\n<\/ul>\n\n\n\n<p>Also, it&#8217;s important to note that ads aren&#8217;t only run for conversion purposes but can also be run for awareness.<\/p>\n\n\n\n<p>This is how my team and I run digital ads:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Google &#8211; for conversion<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1648\" height=\"1121\" src=\"https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/How-to-Send-Cold-Emails-1.webp\" alt=\"Saleshandy google ad\" class=\"wp-image-51928\" srcset=\"https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/How-to-Send-Cold-Emails-1.webp 1648w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/How-to-Send-Cold-Emails-1-294x200.webp 294w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/How-to-Send-Cold-Emails-1-900x612.webp 900w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/How-to-Send-Cold-Emails-1-768x522.webp 768w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/How-to-Send-Cold-Emails-1-1536x1045.webp 1536w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/How-to-Send-Cold-Emails-1-1200x816.webp 1200w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/How-to-Send-Cold-Emails-1-150x102.webp 150w\" sizes=\"(max-width: 1648px) 100vw, 1648px\" \/><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Facebook &#8211; for brand awareness<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"500\" height=\"805\" src=\"https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/2-1.png\" alt=\"Saleshandy Facebook ads\" class=\"wp-image-51930\" srcset=\"https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/2-1.png 500w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/2-1-124x200.png 124w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/2-1-382x615.png 382w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/2-1-150x242.png 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/figure><\/div>\n\n\n<p>And to be honest, we&#8217;ve been getting great results from ads. The conversion ratio is decent (like 30-40%).&nbsp;<\/p>\n\n\n\n<p>Although it&#8217;s not as good as outreach, it boils down to the fact that \u2014every lead generation channel is great as long as it&#8217;s driving in leads!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"6-Automate-Whatever-You-Can\"><span id=\"6-Automate-Whatever-You-Can\"><strong>6. Automate Whatever You Can<\/strong><\/span><\/h3>\n\n\n\n<section style=\"background-color: #E7F0FD; padding: 20px; border-radius: 10px; margin-bottom: 20px;\">\n<p  style=\"margin: 0!important;font-size: 17px;\">\n\n<strong>\ud83d\udcb0Cost-to-Value Ratio:<\/strong> Medium to High<br>\n<strong>\u23f1\ufe0fWhen You&#8217;ll  Start Seeing Results:<\/strong> 1-6 months<br><strong>\ud83d\udcc8Results You Can Expect:<\/strong> Increased efficiency, improved lead nurturing, higher conversion rates, and better data tracking for optimization.<\/p>\n<\/section>\n\n\n\n<p>Do you want to know a Lead generation best practice to get more leads faster?<\/p>\n\n\n\n<p>Use automation or AI to save your time and effort that would go into doing mundane or time-consuming tasks.<\/p>\n\n\n\n<p>As an agency, you already have limited resources, time &amp; money to focus on and grow your own business. Therefore, this can be the best way to generate leads from the assets you already have.<\/p>\n\n\n\n<p>Here is how you can do it!&nbsp;<\/p>\n\n\n\n<p>For instance, you are using cold emails as a lead generation tactic.&nbsp;<\/p>\n\n\n\n<p>Rather than you writing each email, personalizing it and sending it manually, use an <a href=\"https:\/\/www.saleshandy.com\/blog\/email-outreach-tools\/\" target=\"_blank\" rel=\"noreferrer noopener\">email outreach tool<\/a> to automate this process!&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Suggested Tool for Automating Lead Generation Workflow<\/strong><\/h4>\n\n\n\n<p>There are plenty of tools in the market that can help you automate your end-to-end lead generation efforts, but my team has found the best from the rest; hence take a look at these <a href=\"https:\/\/www.saleshandy.com\/blog\/ai-lead-generation-tools\/\" target=\"_blank\" rel=\"noreferrer noopener\">AI Lead Generation Tools<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"7-Partner-with-Influencers\"><span id=\"7-Partner-with-Influencers\"><strong>7. Partner with Influencers<\/strong><\/span><\/h3>\n\n\n\n<section style=\"background-color: #E7F0FD; padding: 20px; border-radius: 10px; margin-bottom: 20px;\">\n<p  style=\"margin: 0!important;font-size: 17px;\">\n\n<strong>\ud83d\udcb0Cost-to-Value Ratio:<\/strong> Medium to High<br>\n<strong>\u23f1\ufe0fWhen You&#8217;ll  Start Seeing Results:<\/strong> 2-12 weeks<br><strong>\ud83d\udcc8Results You Can Expect:<\/strong> Increased brand credibility, higher engagement, expanded audience reach, and a steady flow of warm leads.<\/p>\n<\/section>\n\n\n\n<p><a href=\"https:\/\/jackmorton.com\/pov\/more-than-4x-roi-why-b2b-influencer-marketing-cant-be-ignored\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">40% <\/a>of B2B marketers are seeing an increase in sales and lead generation after partnering with influencers.<\/p>\n\n\n\n<p>Crazy, right?!<\/p>\n\n\n\n<p>These influencers have thousands and millions of followers on social media platforms like LinkedIn, Instagram, and Facebook and are considered gurus in their niche, therefore, people trust their suggestions!<\/p>\n\n\n\n<p>But how do you find these influencers?<\/p>\n\n\n\n<p>Well, you can consider my tips &#8211; with them, I&#8217;ve successfully partnered with influencers:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Search LinkedIn &amp; Twitter to find industry experts with high engagement<\/li>\n\n\n\n<li>Check if the content they&#8217;re posting is authentic<\/li>\n\n\n\n<li>Verify they have real followers<\/li>\n\n\n\n<li>Make sure the content they post aligns with your services<\/li>\n\n\n\n<li>Ask for their past collaborations and the results they&#8217;ve achieved<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Suggested Tool for Finding the Best-fit Influencers<\/h4>\n\n\n\n<p><a href=\"https:\/\/www.upfluence.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Upfluence<\/a> is a great influencer marketing platform that allows you to search and recruit influencers for free!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"8-Scale-Content-Marketing\"><span id=\"8-Scale-Content-Marketing\"><strong>8. Scale Content Marketing<\/strong><\/span><\/h3>\n\n\n\n<section style=\"background-color: #E7F0FD; padding: 20px; border-radius: 10px; margin-bottom: 20px;\">\n<p  style=\"margin: 0!important;font-size: 17px;\">\n\n<strong>\ud83d\udcb0Cost-to-Value Ratio:<\/strong> Medium<br>\n<strong>\u23f1\ufe0fWhen You&#8217;ll  Start Seeing Results:<\/strong> 3-6 months<br><strong>\ud83d\udcc8Results You Can Expect:<\/strong> Increased organic traffic, brand authority, and a steady stream of inbound leads.<\/p>\n<\/section>\n\n\n\n<p>Content is king!<\/p>\n\n\n\n<p>Creating valuable and unique content can be a game-changing lead generation strategy for your agency as it helps you build authority and credibility in your industry.<\/p>\n\n\n\n<p>For me, the beauty of content is that you can use it in so many ways &#8211; there&#8217;s total liberty when it comes to content!<\/p>\n\n\n\n<p>You can create content through various forms like:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Blog posts<\/li>\n\n\n\n<li>Social media posts<\/li>\n\n\n\n<li>Videos<\/li>\n\n\n\n<li>Podcasts<\/li>\n<\/ul>\n\n\n\n<p>And repurpose the same content through all these channels.<\/p>\n\n\n\n<p>Moreover, you can also build a content marketing funnel that will help you get recurring streams of inbound leads.<\/p>\n\n\n\n<p>Here&#8217;s a basic content marketing funnel that my team follows, and I won&#8217;t be lying &#8211; it has helped us (and is still helping us) get a consistent stream of MQLs!<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>ToFU &#8211; <\/strong>&#8220;<a href=\"https:\/\/www.saleshandy.com\/blog\/cold-email\/\" target=\"_blank\" rel=\"noreferrer noopener\">What is a Cold Email?<\/a>&#8221; (This blog creates awareness among people considering cold emailing)<\/li>\n\n\n\n<li><strong>MoFU &#8211;<\/strong> &#8220;<a href=\"https:\/\/www.saleshandy.com\/blog\/write-cold-email\/\" target=\"_blank\" rel=\"noreferrer noopener\">How to Write a Cold Email<\/a>?&#8221; (This further educates potential customers interested in sending cold emails)<\/li>\n\n\n\n<li><strong>BoFU <\/strong>&#8211; &#8220;<a href=\"https:\/\/www.saleshandy.com\/blog\/cold-email-software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Best Cold Email Software<\/a>&#8221; (This helps in the decision-making process for prospects who now want to send cold emails and are looking for tools to assist them in this process)<\/li>\n<\/ul>\n\n\n\n<p>We&#8217;ve also repurposed this blog content to create LinkedIn posts and YouTube videos!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Suggested Tool for Content Marketing<\/strong><\/h4>\n\n\n\n<p>You can try <a href=\"https:\/\/www.semrush.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Semrush<\/a>, an all-in-one tool that can help you set the foundation for content marketing.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"9-Optimize-SEO-Strategies\"><span id=\"9-Optimize-SEO-Strategies\"><strong>9. Optimize SEO Strategies<\/strong><\/span><\/h3>\n\n\n\n<section style=\"background-color: #E7F0FD; padding: 20px; border-radius: 10px; margin-bottom: 20px;\">\n<p  style=\"margin: 0!important;font-size: 17px;\">\n\n<strong>\ud83d\udcb0Cost-to-Value Ratio:<\/strong> Medium to High<br>\n<strong>\u23f1\ufe0fWhen You&#8217;ll  Start Seeing Results:<\/strong> 4-12 months<br><strong>\ud83d\udcc8Results You Can Expect:<\/strong> Higher search rankings, increased organic traffic, and long-term lead generation.<\/p>\n<\/section>\n\n\n\n<p>Another best lead generation strategy in digital marketing I&#8217;ll introduce you to is search engine optimization.<\/p>\n\n\n\n<p>You might think that SEO is all about on-page, off-page, technical, and local optimization.<\/p>\n\n\n\n<p>Well, these are important and non-negotiable aspects of SEO, but they&#8217;re just the basics to rank on search engines and bring traffic!<\/p>\n\n\n\n<p>To generate targeted leads with SEO, you need to adopt advanced strategies like creating comparison pages or service pages that rank organically.<\/p>\n\n\n\n<p>For example, see our <a href=\"https:\/\/www.saleshandy.com\/comparisons\/lemlist-alternative\/\" target=\"_blank\" rel=\"noreferrer noopener\">Saleshandy vs. Lemlist<\/a> comparison page.<\/p>\n\n\n\n<p>We&#8217;ve highlighted how we stand out from one of our competitors. Similarly, you can create a service page for your agency, demonstrating what services you provide and how you stand out from the competition.<\/p>\n\n\n\n<p>That said, by doing this, you&#8217;ll be able to measure the success of your lead generation tactics more effectively since you&#8217;ll be chasing more important metrics.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Suggested Tool for SEO<\/strong><\/h4>\n\n\n\n<p><a href=\"https:\/\/ahrefs.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Ahrefs <\/a>is the tool you can use to get more leads with SEO.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"10-Get-Listed-in-High-Traffic-Directories\"><span id=\"10-Get-Listed-in-High-Traffic-Directories\"><strong>10. Get Listed in High-Traffic Directories<\/strong><\/span><\/h3>\n\n\n\n<section style=\"background-color: #E7F0FD; padding: 20px; border-radius: 10px; margin-bottom: 20px;\">\n<p  style=\"margin: 0!important;font-size: 17px;\">\n\n<strong>\ud83d\udcb0Cost-to-Value Ratio:<\/strong> Low to Medium<br>\n<strong>\u23f1\ufe0fWhen You&#8217;ll  Start Seeing Results:<\/strong> 2-8 weeks<br><strong>\ud83d\udcc8Results You Can Expect:<\/strong> Improved online visibility, increased website traffic, and more qualified leads.<\/p>\n<\/section>\n\n\n\n<p>The next lead generation technique to improve your agency&#8217;s visibility is by being listed in a directory.<\/p>\n\n\n\n<p>These directories already have a built-in audience base, which means they&#8217;ll put you in front of potential clients who are actively searching for services like yours.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Suggested Agency Directories<\/strong><\/h4>\n\n\n\n<p>You can register your agency in <a href=\"https:\/\/www.saleshandy.com\/agencies\/\" target=\"_blank\" rel=\"noreferrer noopener\">Saleshandy&#8217;s directory<\/a> and optimize your profile with the latest reviews and services.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1652\" height=\"783\" src=\"https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/4.webp\" alt=\"Saleshandy's agency partner \" class=\"wp-image-51932\" srcset=\"https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/4.webp 1652w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/4-422x200.webp 422w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/4-900x427.webp 900w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/4-768x364.webp 768w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/4-1536x728.webp 1536w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/4-1200x569.webp 1200w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/4-150x71.webp 150w\" sizes=\"(max-width: 1652px) 100vw, 1652px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"11-Optimize-Lead-Gen-Sign-Up-Forms\"><span id=\"11-Optimize-Lead-Gen-Sign-Up-Forms\"><strong>11. Optimize Lead Gen Sign-Up Forms<\/strong><\/span><\/h3>\n\n\n\n<section style=\"background-color: #E7F0FD; padding: 20px; border-radius: 10px; margin-bottom: 20px;\">\n<p  style=\"margin: 0!important;font-size: 17px;\">\n\n<strong>\ud83d\udcb0Cost-to-Value Ratio:<\/strong> Low<br>\n<strong>\u23f1\ufe0fWhen You&#8217;ll  Start Seeing Results:<\/strong> 1-4 weeks<br><strong>\ud83d\udcc8Results You Can Expect:<\/strong> Higher conversion rates, reduced form abandonment, and more qualified leads.<\/p>\n<\/section>\n\n\n\n<p>You can collect your customer\u2019s contact information through various techniques.<\/p>\n\n\n\n<p>But here&#8217;s the easiest lead generation strategy that you can use to get your prospect&#8217;s information: Create a lead generation form.&nbsp;<\/p>\n\n\n\n<p>However, you need to keep it simple!&nbsp;<\/p>\n\n\n\n<p>Don\u2019t ask for too much information from your customers! Just think from their perspective, they will not be interested in filling up long forms!<\/p>\n\n\n\n<p>Just get the important details like name, company name, or email address.<\/p>\n\n\n\n<p>And later fill in the data gaps to create a complete <a href=\"https:\/\/www.saleshandy.com\/blog\/sales-lead-list\/\">sales lead list<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1648\" height=\"1147\" src=\"https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/InIm-for-master-lead.webp\" alt=\"Saleshandy b2b lead finder\" class=\"wp-image-51933\" srcset=\"https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/InIm-for-master-lead.webp 1648w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/InIm-for-master-lead-287x200.webp 287w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/InIm-for-master-lead-884x615.webp 884w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/InIm-for-master-lead-768x535.webp 768w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/InIm-for-master-lead-1536x1069.webp 1536w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/InIm-for-master-lead-1200x835.webp 1200w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/InIm-for-master-lead-150x104.webp 150w\" sizes=\"(max-width: 1648px) 100vw, 1648px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Suggested Tool For Creating CTAs, Landing Pages And Pop-Up Forms:<\/strong><\/h4>\n\n\n\n<p><a href=\"https:\/\/optinmonster.com\/\" target=\"_blank\" rel=\"nofollow noreferrer noopener\">OptinMonster<\/a> allows you to create popups, floating bars, countdown timers, and exit intent detection with 700+ templates.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"12-Engage-in-Networking\"><span id=\"12-Engage-in-Networking\"><strong>12. Engage in Networking<\/strong><\/span><\/h3>\n\n\n\n<section style=\"background-color: #E7F0FD; padding: 20px; border-radius: 10px; margin-bottom: 20px;\">\n<p  style=\"margin: 0!important;font-size: 17px;\">\n\n<strong>\ud83d\udcb0Cost-to-Value Ratio:<\/strong> Low to Medium<br>\n<strong>\u23f1\ufe0fWhen You&#8217;ll  Start Seeing Results:<\/strong> Immediate to 6 months<br><strong>\ud83d\udcc8Results You Can Expect:<\/strong> Stronger business relationships, partnership opportunities, and direct client referrals.<\/p>\n<\/section>\n\n\n\n<p>This lead generation trick requires you to go out of your shell and build a business network of potential clients or partners.&nbsp;<\/p>\n\n\n\n<p>You can either connect with them through an event, webinar, or through platforms like LinkedIn &amp; Twitter.&nbsp;<\/p>\n\n\n\n<p>The tip here is not to waste time with random people and instead focus on building relationships that can have monetary benefits.&nbsp;<\/p>\n\n\n\n<p>In my opinion, it can become one of your most successful lead generation strategies for your agency as you will be either connecting with people who can either give you work or with whom you can partner to grow your business.&nbsp;<\/p>\n\n\n\n<p>So it\u2019s a win-win!&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Suggested Tool to Do Business Networking<\/strong><\/h4>\n\n\n\n<p><a href=\"https:\/\/in.linkedin.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">LinkedIn<\/a> is widely considered the best tool for networking and building relationships in the professional sphere.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"13-Ask-Clients-to-Give-Reviews\"><span id=\"13-Ask-Clients-to-Give-Reviews\"><strong>13. Ask Clients to Give Reviews<\/strong><\/span><\/h3>\n\n\n\n<section style=\"background-color: #E7F0FD; padding: 20px; border-radius: 10px; margin-bottom: 20px;\">\n<p  style=\"margin: 0!important;font-size: 17px;\">\n\n<strong>\ud83d\udcb0Cost-to-Value Ratio:<\/strong> Low<br>\n<strong>\u23f1\ufe0fWhen You&#8217;ll  Start Seeing Results:<\/strong> 1-4 weeks<br><strong>\ud83d\udcc8Results You Can Expect:<\/strong> Solid brand trust, improved reputation, and increased conversions through social proof.<\/p>\n<\/section>\n\n\n\n<p>Asking reviews from your happy customers will be the most effective and free B2B lead generation strategies for agencies.<\/p>\n\n\n\n<p>People trust people! More than any landing page, social media post, or anything else! That&#8217;s why authentic reviews from real people can be super useful in building your online reputation.<\/p>\n\n\n\n<p>Some clients will give you reviews without prompting, but to get reviews from existing clients or those still working with you, you can run an email campaign and send a gift voucher if they leave a review.<\/p>\n\n\n\n<p>This will increase your chances of getting more reviews. But here&#8217;s the catch: don&#8217;t overdo it!<\/p>\n\n\n\n<p><a href=\"https:\/\/fera.ai\/blog\/posts\/online-product-review-statistics-ecommerce-stores-need-them\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">68%<\/a> of consumers won&#8217;t believe your reviews are legitimate if you don&#8217;t have any negative ones!<\/p>\n\n\n\n<p>If you&#8217;re not sure which review sites to focus on, simply search for your competitors and be present where they are! That&#8217;s where potential customers will come to find and compare your agency with others.<\/p>\n\n\n\n<p>This can be especially beneficial if you&#8217;re a startup since you can compete with the big players in your industry.<\/p>\n\n\n\n<p>These are the customer reviews of Saleshandy on <a href=\"https:\/\/www.g2.com\/products\/saleshandy\/reviews\/saleshandy-review-9856165\" target=\"_blank\" rel=\"nofollow noreferrer noopener\">G2<\/a>: <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"645\" src=\"https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/Review-06-1-1536x645-1.webp\" alt=\"Saleshandy review \" class=\"wp-image-51934\" srcset=\"https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/Review-06-1-1536x645-1.webp 1536w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/Review-06-1-1536x645-1-475x200.webp 475w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/Review-06-1-1536x645-1-900x378.webp 900w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/Review-06-1-1536x645-1-768x323.webp 768w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/Review-06-1-1536x645-1-1200x504.webp 1200w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/Review-06-1-1536x645-1-150x63.webp 150w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"Wrapping-Up\"><strong>Wrapping Up!<\/strong><\/span><\/h2>\n\n\n\n<p>Implementing all these lead generation strategies for your agency can be overwhelming!&nbsp;<\/p>\n\n\n\n<p>Therefore, here\u2019s the safest lead generation idea from me.&nbsp;<\/p>\n\n\n\n<p>Suppose none of the ideas seem appealing to you. Then I can suggest only one thing.<\/p>\n\n\n\n<p>Opt for the safest strategy that brings you the highest ROI &#8212; Cold Emailing!<\/p>\n\n\n\n<p>Here&#8217;s what you need to do &#8211;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Find potential leads from Saleshandy&#8217;s lead database of 700M+ professionals.<\/li>\n\n\n\n<li>Add them to your cold email sequence (in Saleshandy itself)<\/li>\n\n\n\n<li>Set the sending schedule &amp; take care of replies \ud83d\ude42<\/li>\n<\/ul>\n\n\n\n<p>That&#8217;s all. Low investment &#8211; High return<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"FAQs-on-Lead-Generation-for-Agencies\"><strong>FAQs on Lead Generation for Agencies<\/strong><\/span><\/h2>\n\n\n\n<!-- This site is converting visitors into subscribers and customers with OptinMonster - https:\/\/optinmonster.com :: Campaign Title: Lead Generation for agencies exit cta -->\n<script>(function(d,u,ac,a){var s=d.createElement('script');s.type='text\/javascript';s.src='https:\/\/optn.saleshandy.com\/app\/js\/api.min.js';s.async=true;s.dataset.user=u;s.dataset.campaign=ac;s.dataset.api=a;d.getElementsByTagName('head')[0].appendChild(s);})(document,153389,'xbw1szpjhla8vxpmju52','campaigns');<\/script>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"1-What-Is-the-Best-Way-to-Find-Leads\">1. What Is the Best Way to Find Leads?<\/span><\/h3>\n\n\n\n<p>Ideally, relying on one source for getting leads is not a good idea. You should have a multi-dimensional approach toward finding leads.<\/p>\n\n\n\n<p>You can start by combining new digital strategies with old-fashioned relationship-building methods. For example, you can run digital ads, send cold emails, and attend networking events. It will cover major outreach methods.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"2-What-Is-Lead-Generation-for-Digital-Agencies\">2. What Is Lead Generation for Digital Agencies?<\/span><\/h3>\n\n\n\n<p>Lead generation for agencies has two major parts &#8211; identifying ICPs &amp; targeting them. To do this, you have to find potential clients who need to outsource certain parts of their business processes. Next comes the targeting. For this, you can choose an inbound or outbound or even both approaches.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"3-What-Are-the-Most-Effective-Lead-Generation-Tactics\">3. What Are the Most Effective Lead Generation Tactics?<\/span><\/h3>\n\n\n\n<p>If you want to know lead generation for agencies follow these strategies: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Content Marketing: <\/strong>This works really well if you create valuable blogs, videos, or webinars that answer your audience\u2019s questions.<\/li>\n\n\n\n<li><strong>Search Engine Optimization (SEO):<\/strong> You need to ensure that your website ranks well on search engines like Google. (It&#8217;s a good alternative for Paid ads)<\/li>\n\n\n\n<li><strong>Social Media Engagement: <\/strong>Depending on your target audience, you can stay active on platforms like LinkedIn, Twitter, Facebook, or even Reddit to connect with potential leads.<\/li>\n\n\n\n<li><strong>Email Marketing \/ Cold Emailing: <\/strong>It&#8217;s one of the highest ROI lead generation methods. Must try.<\/li>\n\n\n\n<li><strong>Paid Advertising:<\/strong> You can run targeted ads on Google or social media to attract a specific audience.<\/li>\n\n\n\n<li><strong>Networking and Referrals:<\/strong> No investment, works well. Gets you unexpected leads that can go a long way without churning.<\/li>\n<\/ul>\n\n\n\n<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"FAQPage\",\n  \"mainEntity\": [{\n    \"@type\": \"Question\",\n    \"name\": \"1. What Is the Best Way to Find Leads?\",\n    \"acceptedAnswer\": {\n      \"@type\": \"Answer\",\n      \"text\": \"Ideally, relying on one source for getting leads is not a good idea. You should have a multi-dimensional approach toward finding leads.\nYou can start by combining new digital strategies with old-fashioned relationship-building methods. For example, you can run digital ads, send cold emails, and attend networking events. It will cover major outreach methods.\"\n    }\n  },{\n    \"@type\": \"Question\",\n    \"name\": \"2. What Is Lead Generation for Digital Agencies?\",\n    \"acceptedAnswer\": {\n      \"@type\": \"Answer\",\n      \"text\": \"Lead generation for agencies has two major parts - identifying ICPs & targeting them. To do this, you have to find potential clients who need to outsource certain parts of their business processes. Next comes the targeting. For this, you can choose an inbound or outbound or even both approaches.\"\n    }\n  },{\n    \"@type\": \"Question\",\n    \"name\": \"3. 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Gets you unexpected leads that can go a long way without churning.\"\n    }\n  }]\n}\n<\/script>\n","protected":false},"excerpt":{"rendered":"<p>Contents1 Lead Generation Strategies for Agencies \u2013 TOC2 13 Lead Generation Strategies for Agencies That Work2.1 1. Send Personalized Cold Emails2.2 2. Directly Cold Call Prospects2.3 3. Use LinkedIn for Social Selling &amp; Outreach2.4 4. Try Intent-based ABM2.5 5. Run Hyper-Targeted Ads2.6 6. Automate Whatever You Can2.7 7. Partner with Influencers2.8 8. Scale Content Marketing2.9 [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":51918,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","is_display_hero_banner_button1":"","is_display_hero_banner_button2":"","hero_banner_button1_text":"","hero_banner_button2_text":"","hero_banner_button1_url":"","hero_banner_button2_url":"","footnotes":""},"categories":[2864],"tags":[],"class_list":["post-43260","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agency"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>13 Best Lead Generation Strategies for Agencies In 2025<\/title>\n<meta name=\"description\" content=\"Learn PROVEN lead generation strategies for agencies to attract more prospects &amp; convert them into paying clients.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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