{"id":8277,"date":"2017-08-15T12:34:30","date_gmt":"2017-08-15T12:34:30","guid":{"rendered":"https:\/\/www.saleshandy.com\/blog\/?p=8277"},"modified":"2024-04-30T16:17:14","modified_gmt":"2024-04-30T16:17:14","slug":"email-marketing-cheat-sheet","status":"publish","type":"post","link":"https:\/\/www.saleshandy.com\/blog\/email-marketing-cheat-sheet\/","title":{"rendered":"Email Marketing Cheat Sheet  from Saleshandy"},"content":{"rendered":"\n<p>You don\u2019t need us to tell you how important email marketing is, right? With&nbsp;<strong>4 billion accounts<\/strong>&nbsp;around the world, the humble email is still the&nbsp;<strong>most powerful direct marketing medium<\/strong>&nbsp;despite the advent of social media with&nbsp;<strong>90% of internet users frequently checking their emails<\/strong>. Marketers are only just starting to realize the full potential of emails and this cheat sheet puts together all the&nbsp;<strong>key elements in one place<\/strong>&nbsp;to save you going on a wild goose chase. If you are&nbsp;<a href=\"https:\/\/www.saleshandy.com\/blog\/how-send-email-campaigns\/\">sending an email campaign for the first time<\/a>, you can download this&nbsp;<a href=\"https:\/\/designwebkit.com\/tutorials\/8-step-free-email-marketing-ebook\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Email Marketing eBook for Beginners<\/a>&nbsp;by DesignWebKit to clear your idea about it.<\/p>\n\n\n\n<!--more-->\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.saleshandy.com\/blog\/mail-merge-gmail-personalized-mass-mails\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Personalization<\/strong><\/a>&nbsp;\u2013 Why should you make your emails personal. Segment your <a href=\"https:\/\/www.saleshandy.com\/blog\/how-to-build-quality-lead-list-for-cold-emailing\/\" target=\"_blank\" rel=\"noopener\">lists and tailor emails<\/a> to the interests of your customers.<\/li><li><strong>Automated emails<\/strong>&nbsp;\u2013 How you can set them up and make them work for you. Avoid the spam folder too.<\/li><li><strong>Recovery<\/strong>&nbsp;\u2013 Using email marketing to win your customers back and reduce your abandoned cart rates.<\/li><li><strong>Mobile friendly<\/strong>&nbsp;\u2013 More and more people are looking at emails on mobile devices. So it\u2019s more important than ever to format your emails correctly.<\/li><li><strong>Testing<\/strong>&nbsp;\u2013 Explaining the importance of testing your emails and how to set them up.<\/li><\/ul>\n\n\n\n<p>As you will see setting up a winning email marketing strategy doesn\u2019t have to be&nbsp;<strong>over-complicated or expensive<\/strong>. Taking guidance from the&nbsp;infographic below, you can make&nbsp;<strong>emails generate revenue<\/strong>&nbsp;for your business with&nbsp;<strong>an ROI of $44 for every $1 spent<\/strong>&nbsp;\u2013 no other communication tool can generate a return like this.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"422\" height=\"2560\" src=\"https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/email-marketing-cheat-sheet-scaled.webp\" alt=\"\" class=\"wp-image-43972\" srcset=\"https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/email-marketing-cheat-sheet-scaled.webp 422w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/email-marketing-cheat-sheet-33x200.webp 33w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/email-marketing-cheat-sheet-253x1536.webp 253w, https:\/\/www.saleshandy.com\/blog\/wp-content\/uploads\/2024\/04\/email-marketing-cheat-sheet-150x909.webp 150w\" sizes=\"(max-width: 422px) 100vw, 422px\" \/><\/figure><\/div>\n\n\n\n<p>We hope this will help you boost your<a href=\"https:\/\/www.saleshandy.com\/blog\/email-marketing-strategy-startups\/\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;email marketing strategy&nbsp;<\/a>to skyrocket revenue to your business by putting these insights to action!<\/p>\n\n\n\n<p>If you want to know all the jargons and terms that are frequently used in email marketing, check out&nbsp;<a href=\"https:\/\/www.saleshandy.com\/blog\/email-marketing-terms\/\" target=\"_blank\" rel=\"noreferrer noopener\">the list of all email marketing terminologies<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You don\u2019t need us to tell you how important email marketing is, right? With&nbsp;4 billion accounts&nbsp;around the world, the humble email is still the&nbsp;most powerful direct marketing medium&nbsp;despite the advent of social media with&nbsp;90% of internet users frequently checking their emails. Marketers are only just starting to realize the full potential of emails and this [&hellip;]<\/p>\n","protected":false},"author":47,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"_eb_attr":"","is_display_hero_banner_button1":"","is_display_hero_banner_button2":"","hero_banner_button1_text":"","hero_banner_button2_text":"","hero_banner_button1_url":"","hero_banner_button2_url":"","footnotes":""},"categories":[987],"tags":[102,198,68,330,319],"class_list":["post-8277","post","type-post","status-publish","format-image","hentry","category-cold-emailing","tag-tips","tag-email","tag-email-marketing","tag-infographic","tag-marketing","post_format-post-format-image"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Email Marketing Cheat Sheet | Saleshandy<\/title>\n<meta name=\"description\" content=\"With 4 billion accounts around the 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