Logo of Clientium
4.1
Italy

Cold Email, Appointment Setting+2

Pay Per Appointment, Hybrid (PPA + Retainer)

Introduction

Clientium is a B2B appointment setting agency based in Tirana, Albania and registered as Clientium Holding SHPK. They work almost exclusively with Italian B2B SMEs across manufacturing, software and IT, energy, consulting, logistics, and training. Instead of selling software or handing over raw lead lists, Clientium runs the entire outbound operation for their clients and delivers qualified appointments straight to the calendar. Their model is pay per appointment, which means clients only pay when a qualified prospect actually shows up.

What is Clientium's Approach?

Clientium's whole model is built around risk sitting with the agency, not the client. The client doesn't build lists, write emails, manage deliverability, or chase replies. Clientium handles all of it through their IPA System, which stands for Identification, Personalization, and Acquisition.

Identification pulls target companies from a proprietary Italian company registry database, filtered by industry, size, and buying signals. Personalization means every email is written one to one against the specific company, not merged from a template. Acquisition is where Italian business developers handle the replies, qualify interest, and book the meeting into the client's calendar.

Qualification criteria are agreed in writing before the campaign starts. If a prospect doesn't show up, the client isn't charged. If the meeting is off profile, the client isn't charged. When a campaign underperforms, they treat it as their problem to fix.

Services Offered:

Appointment Setting and Cold Email Outreach

Clientium provides a dedicated outbound team that runs full time on a client's market. This covers list building, one to one cold email copywriting, deliverability management, reply handling by Italian business developers, qualification, and appointment booking straight into the client's calendar. They also handle the operational layer most agencies skip, including reply quality review, qualification checks, and CRM delivery so appointments land where the client already works.

Alongside the core service, Clientium publishes the Osservatorio Cold Email Italia, an open benchmark of Italian B2B cold email covering 723 campaigns and nearly 3.7 million emails sent between 2024 and 2026, released on GitHub under CC BY 4.0 with a DOI.

Why Should You Choose Clientium?

Here are the top 3 reasons to consider Clientium for your outbound,

  1. It's genuinely pay per result. You only pay for qualified appointments that actually show up, not for retainers or hours.
  2. They specialize narrowly in Italian B2B. Italian business developers, an Italian company registry as the data source, and campaigns built for Italian SMEs.
  3. Results are documented. Over 6,000 qualified appointments booked, an 87% show rate, a 95% renewal rate, and €4.3M+ in generated pipeline, backed by named case studies.

Agencies in Italy