Cold Email AgencyHow Omni Online Strategies Scaled Their Outreach by Switching to Saleshandy
Omni Online is a cold email agency that helps businesses grow through strategic outreach. They run campaigns across many client accounts, each with its own lead requirements, which means staying on top of deliverability and adapting fast whenever mailbox or ESP policies shift.
Joshua Leavitt
Omni Online Strategies
- Unlimited
- Connected email accounts
- Multi-ESP
- Zoho, Gmail, Outlook
- Agency
- Account flexibility
The challenge
The Challenges Omni Online Faced as ESP Policies Kept Shifting
Like many agencies, Omni Online ran into a string of sudden changes from email providers that threatened their client campaigns.
Zoho Mail restricted cold email overnight. Omni Online relied on Zoho Mail for their outreach mailboxes. When Zoho suddenly restricted cold email activity, they had to adapt fast to keep campaigns running.
Scaling across client accounts was hard. They struggled to scale email volume across client accounts with different lead requirements, and managing many mailboxes without hurting deliverability was a real challenge.
Gmail's warmup policy changed. When Gmail changed its warmup policy and limited IMAP warmup, they needed new ways to make sure emails reached the target inboxes.
Why this mattered. These rapid changes in mailboxes and ESP policies created constant frustration, and managing them alongside ongoing client work was difficult for Joshua.
“Saleshandy's Deliverability Suite is the perfect fit, offering the tools for optimal performance.”
The turning point
Why Omni Online Chose Saleshandy
Many of Joshua's clients were already using Saleshandy. To keep ongoing ESP changes from jeopardizing campaigns, he moved to a Saleshandy agency account, which adapted fastest to every change the ESPs introduced.
The solution
The Solution
One flexible platform that adapts to every ESP change.
Flexibility to adapt as policies shift
Seamless transition from Zoho Mail. When Zoho tightened restrictions, Omni Online moved to Saleshandy's agency account. Mailbox warmups and multi-mailbox support made the switch smooth, and connecting many mailboxes with IP rotation kept deliverability up.
Scaling with unlimited email accounts. Unlimited email accounts plus volume-based pricing let Omni Online scale smoothly, connecting as many accounts as they needed without paying extra per seat.
Adapting to Gmail policy changes. When Gmail changed its policies, Saleshandy quickly updated the platform to maintain the best deliverability, helping Omni Online keep client campaigns thriving.
The results
The Results Omni Online Achieved With Saleshandy
Pairing strategic outreach with a partner ready to adapt turned obstacles into opportunities.
- Adapted fast through Zoho and Gmail policy changes without losing campaigns
- Scaled across client mailboxes with unlimited email accounts
- Kept deliverability high with mailbox warmups and IP rotation
Saleshandy gives cold email agencies everything they need to run outbound at scale: a deliverability suite, cold email automation, a unified inbox, and the flexibility to adapt as ESP policies change, all in one place.
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