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14 Best Databases To Buy Email Lists

22 min read
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In my experience of helping businesses with cold email outreach, I’ve seen the benefits of buying an email list to reach out to prospects at scale.

However, things can go south really quickly if you were to buy your email list from unreputable providers.

With reputable and trusted providers, you can be assured of getting verified, up-to-date email addresses.

This way, you can reach out without worrying about missed opportunities and damaged sender reputation.

So, I’m sharing my top 14 places to buy an email list from. These email list providers: 

  • Adhere to data regulations
  • Source and provide accurate data 

Apart from this, I will also be sharing the following in the blog

  • A comparison table of the top 4 B2B data providers
  • Importance of buying email lists from reputable providers 
  • How to choose the best place to purchase an email list
  • Tips for using a purchased email list 

Let’s get into the details! 

Buying Email List: Table of Contents 

Top 4 Email List Providers Compared 

With this TL;DR of the 4 best places to buy email lists, I aim to help you choose the best email list provider to quickly act on your prospecting efforts.

However, I highly recommend reading this blog post to the end to learn detailed information about each email list provider and why you should consider them when purchasing an email list.

Email List ProviderDatabase SizeData Compliance (GDPR/CCPA)Unique FeaturesPricing Plans (Starting Prices)
Saleshandy B2B Lead Finder700M+ contacts & 60M+ companiesYesIntegrated email campaigns and real-time lead verification$39/mo
Apollo.io275M contacts and 73M companiesYesCRM integration, deep filtering options for leads$49/mo/user
Lusha100M+ business profiles, 60M+ decision-makersYesChrome extension for quick access to contact info$29/mo/user
ZoomInfo100M+ company profiles, 260M+ professional profilesYesAdvanced firmographic and technographic insightsCustomized

14 Trusted Sources to Buy Email Lists for Your Business

I have tried and tested each of the 14 tools I have mentioned on various key parameters, such as:

  • Contact information accuracy
  • Data compliance, and
  • User reviews

This is so that you don’t waste money on unreliable sources and end up with zero results.

Before I break down these tools in detail, here is the list of the 14 places where you can buy an email list from:

  1. Saleshandy B2B Lead Finder
  2. Apollo.io
  3. Lusha
  4. ZoomInfo
  5. RocketReach
  6. Cognism
  7. UpLead
  8. LeadIQ
  9. Lead411
  10. Skrapp.io
  11. Kaspr
  12. Snov.io
  13. Hunter
  14. ContactOut

1. Saleshandy B2B Lead Finder

First on my list is Lead Finder by Saleshandy.

You can access a vast database with over 700 million B2B contacts from 60 million+ companies.

The best thing that I admire about Saleshandy’s Lead Finder is that it automatically filters out invalid email addresses, which significantly reduces bounce rates. 

Saleshandy B2B Lead Finder for buying email list

In addition to building an email list, you can also create highly personalized campaigns to reach out and engage with your prospects.

This means you don’t have to juggle between multiple platforms.

Pros

  • B2B database of 700M verified profiles and 60M businesses.
  • You can bulk reveal 5,000 leads in one click.
  • Your credit will be refunded if a valid email address cannot be found.
  • Built-in email verifier.
  • Free Chrome extension for prospecting on the web.
  • Integrates with leading sales tools, including Salesforce, HubSpot, Pipedrive, and Zapier.

Cons

  •  On signing up, you will receive only 5 free leads.

Pricing Plans (Billed Annually)

  • In Lead Finder, you have different pricing plans: one for just email addresses and the other for email addresses + phone numbers.
  • The pricing plans for just email addresses start at $24/Month, whereas for email addresses + phone numbers, it starts at $32/Month.

2. Apollo.io

The next credible source to buy email lists is Apollo.io.

You can either use its B2B database of 275M contacts and 73M companies or AI recommendations to find your ideal leads.

Apollo dashboard

Also, to ensure maximum success of your outreach campaigns, you can use its advanced filters, such as job changes, technologies your prospects are using, recent funding rounds, revenue, and much more.

Pros

  • It has 65+ search filters, allowing you to find targeted leads in seconds.
  • You can also use AI-recommended contacts to speed up your prospecting process.
  • With Apollo’s free Chrome Extension, you can find contacts on LinkedIn.

Cons

  • You can only access advanced filters in the paid plans. 
  • You need to pay additionally for exporting contacts, which is a huge drawback. 

Pricing Plans (Billed Annually) 

  • Apollo has a free plan that you can use to test the platform.
  • Its paid plans start at $39/User/Month.

If you think Apollo is not the right fit for you, take a look at these Apollo alternatives

3. Lusha

If you are looking for a B2B email list provider with the largest USA and UK B2B databases, Lusha can be the perfect choice.

Lusha’s database includes 100M+ business profiles, 60M+ decision-maker email addresses, 50M+ decision-maker direct dials, and 15M+ full company profiles.

Lusha dashboard

To top it off, Lusha’s comprehensive data is regionally focused, offering nearly 45M contacts in North America and 20M across Europe, ensuring you reach out to your target audience.

Pros

  • It has a buyer intelligence feature.
  • With Lusha’s free web extension, you can prospect from anywhere.
  • It offers advanced team management functionality.
  • Lusha adheres to GDPR, CCPA, SOC2, and ISO 27701 compliance. 

Cons

  • There are limits to the bulk search.
  • Limited data coverage and accuracy for Asian and Middle Eastern countries.
  • Zapier integration is only available in the “Scale” pricing plan.

Pricing Plans (Billed Annually) 

  • Lusha’s pricing starts at $37/Month for 3 seats.
  • It also has a forever-free plan where you will get free credits that are refreshed every month.

Check out these Lusha alternatives if Lusha Does not align with our prospecting criteria. 

4. ZoomInfo

ZoomInfo is the best email provider if you only want to buy targeted email lists of US prospects. It allows you to create your business email list using its foundational data or buying signals to find targeted buyers.

Zoominfo dashboard

It features an extensive global database of 100M+ company profiles, 260M+ professional profiles, and 135M+ verified phone numbers. Moreover, you can use filters to sort your leads based on firmographics, dynamic signals, technographics, and demographics filters.

Pros

  • ZoomInfo’s AI Copilot allows you to prioritize prospect accounts for better conversions.
  • It can be a comprehensive solution for your sales and marketing efforts.
  • You can also browse ZoomInfo’s in-built directories for relevant information about your prospects.

Cons

  • ZoomInfo’s pricing is expensive.
  • There is a learning curve involved in using this tool.

Pricing Plans (Billed Annually) 

It offers customized pricing plans. 

If ZoomInfo’s features don’t fully meet your needs, consider these top Zoominfo alternatives.

5. RocketReach

RocketReach has an extensive global B2B database that you can use to get the contact information of your prospects.

In addition to its database, RocketReach also offers advanced search filters and AI recommendations, enabling you to find perfect prospects for outreach. 

RocketReach dashboard

RocketReach’s integrating and intent data capabilities make it one of the best choices for purchasing email lists.

Pros

  • You can create custom prospect lists that automatically update based on filters such as industry, location, title, and more.
  • RocketReach has seamless integration capabilities with various CRM and marketing automation tools.
  • It has a browser extension that allows you to prospect on popular social media sites or any website.

Cons

  • The trial plan’s credits are limited, which can be frustrating as you won’t be able to use the tool to its full potential and make an informed decision.
  • The user interface is difficult to navigate.

Pricing Plans (Billed Annually) 

  • RocketReach offers separate pricing plans for individuals and teams.
  • The plan for individuals starts at $48/Month, while for teams, it is $83/User/Month.

6. Cognism

Cognism is one of the best places to buy targeted email lists. It features a B2B contact database with local and global coverage.

You can primarily choose your region ( from EMEA, NAM, APAC), industry, and other filters, and it will provide the email leads list. 

Cognism dashboard

Moreover, it complies with GDPR and CCPA and checks Do-Not-Call lists in the US, Canada, Australia, the UK, and Europe and gives you B2B contacts registered with their numbers on a national do-not-call list.

Pros 

  • You can create and purchase contact lists using a Chrome extension 
  • It is an easy-to-use tool. 
  • Cognism gives you access to 70M mobile phone numbers. 
  • With Cognism, you can integrate with Pipedrive, HubSpot, salesloft, etc. 

Cons

  • The interface is not intuitive. 
  • There are limitations while importing leads. 

Pricing Plans (Billed Annually) 

  • It has a customized pricing plan.

7. UpLead

UpLead has a B2B email database of 160M+ leads that you can access to create and buy targeted email lists for outreach campaigns.

It is an easy platform to access the database or use its email finder to match your ICP and export the list into your CRM. 

It also integrates with Salesforce, Hubspot, Zoho, Pipedrive, Microsoft Dynamics 365, Zapier, etc. 

Pros 

  • It has a B2B database of 160M+ leads. 
  • Uplead offers integration with popular CRMs and outreach tools. 
  • With its free web and linkedin extension, you can access verified contact and company data. 
  • It has advanced search capabilities. 

Cons

  • You have to share your credit card details while signing up for a free trial. 
  • The platform is buggy. 

Pricing Plans (Billed Annually) 

  • The pricing plans start at $20/Month for a minimum of 2 users.

8. LeadIQ

LeadIQ is a B2B prospecting tool that allows you to buy email lists using a credit system and manage the leads more efficiently.

It has both a B2B contact database and a Chrome extension for building your contact email list. 

LeadIQ dashboard

One of its key features is the ability to send notifications when any of your prospects change their jobs; this helps you stay up to date with contact details. 

Pros 

  • It offers real-time email verification. 
  • You can use LeadIQ’s Chrome Extension while prospecting on LinkedIn and LinkedIn Sales Navigator.
  • LeadIQ offers a contact tracking feature that alerts you when your prospect changes jobs. 
  • Its ‘refresh’ feature automatically enriches Salesforce’s data. 

Cons

  • The credit-based pricing plan may limit the usage.  
  • There is a learning curve for new users.

Pricing Plans (Billed Annually) 

  • LeadIQ has a free plan with refreshing credits.
  • The paid plans starts at $36/User/Month

9. Lead411

Lead411 allows you to buy email lists in two ways: either you can buy email databases from them that will be customized according to your requirements, or you can buy a subscription to access their B2B email database. 

Lead411 dasboard

Moreover, you can filter their unlimited database using search filters like title search, employee level, location, and many other factors to create a targeted B2B mailing list. 

Pros 

  • The “Unused Exports Rollover” feature allows you to use unused credits next month.
  • Lead411 allows you to use its Integration with 25 CRMs for free. 
  • You can use the Bombora Intent Data to target highly relevant leads. 
  • With its Chrome extension, you can use prospects anywhere on the web. 

Cons

  • They haven’t mentioned their database size. 
  • Filtering options lack detailed criteria.

Pricing Plans (Billed Annually) 

  • Lead411’s unlimited email view plan that starts at $75/User/Month.

10. Skrapp.io

You can also explore Skrapp’s lead generation suite to buy email lists.

The suite includes an email finder, B2B email database, bulk email finder, company search, LinkedIn email finder, and website email finder. 

With these many options for building and buying email lists, you will get accurate contact information, ensuring maximum results from your outreach campaigns. 

Pros 

  • It has a database of 20M+ companies and 150M+ professional profiles.
  • Skrapp has a feature that allows users to look up valid email addresses in Google CSV. 
  • You can use its built-in email verifier to get valid email addresses. 
  • With its integration with various productivity tools, you can boost your efficiency. 

Cons

  • Pricing plans are high for small-sized companies. 
  • It offers a limited number of email searches. 

Pricing Plans (Billed Annually) 

  • The pricing plans start at $20/Month for a minimum of 2 users.

11. Kaspr

If you are looking for an email list source that enables you to prospect with a LinkedIn extension, consider buying email lists from Kaspr.

In addition to that it also has a B2B database of 500 million consumer profiles.

Kaspr dashboard

Moreover, it has a Chrome extension that allows you to take phone numbers and email addresses directly from LinkedIn. You can also bulk export leads directly from LinkedIn into your CRM. 

Pros 

  • Kaspr offers advanced team management features. 
  • You can easily find your prospect’s contact information using the LinkedIn Chrome extension. 
  • It has native integrations with Salesforce, HubSpot, and Pipedrive.

Cons

  • The pricing plans are only suitable for some individuals and small businesses. 
  • The interface is less intuitive. 

Pricing Plans (Billed Annually) 

  • All of Kaspr.io’s plans offer unlimited B2B email credits. But you’re restricted by the number of contacts you can export.
  • The paid plan starts at €32/Month.

12. Snov.io

If you want to research various channels to get your prospects’ contact information, you can consider purchasing email lists from Snov.io.

It has a suite of finder tools that allows you to build your email list using database, email, and domain search functionality. 

Snov dashboard

Moreover, if you want to find out the email addresses of your prospects via their first or second name, and domain, you can use the Bulk Email Search feature by Snov.io.

Pros 

  • It offers various email list-building features in its finder tools suite. 
  • Snov has its own Sales CRM where you can store your emails. 
  • It has a linkedin email finder extension. 
  • The interface is user-friendly. 

Cons

  • Its Chrome extension has bugs. 
  • The paid plans offer limited email searches, severely restricting your prospecting efficiency. 

Pricing Plans (Billed Annually) 

  • Snov.io’s paid plans start at $30/Month.

13. Hunter

Hunter is one of those email list companies that offers a complete solution for finding and buying professional email addresses online.

Its two most remarkable features are its B2B database and domain search features. 

Hunter dashboard

In addition, it has a feature to search email addresses by the professional’s name and the associated company and displays the validity score in percentage.

Pros 

  • Hunter allows you to create business email lists through its B2B database, domain search, email finder, and intent data capabilities. 
  • The interface is clean and easy to navigate. 
  • You can find and verify email addresses directly on Google Sheets.
  • It has a built-in email verifier. 

Cons

  • The pricing plans are way too expensive to use at scale. 
  • Hunter does not have a feature to extract email addresses directly from individual social media links/handles such as LinkedIn, Twitter, etc.

Pricing Plans (Billed Annually) 

  • Hunter.io’s paid plans start at $34/Month.

14. ContactOut

ContactOut is one of the best email list companies if you want to buy email lists by industry, especially sales and recruitment. It has a database of 300M professionals from 30M companies

ContactOut dashboard

It also has 20+ data attributes that can be used to find the right prospects and a Chrome extension that can be used across the web. 

Pros 

  • ContactOut has an AI search feature that allows you to scan the web and quickly find people’s email addresses. 
  • It integrates with popular tools like bullhorn, greenhouse, HubSpot, Zapier, etc. 
  • You will get access to advanced team management and reporting capabilities. 

Cons

  • The per-user pricing model makes the plans costly, especially for agencies. 
  • Free credits are very limited. 

Pricing Plans (Billed Annually)

  • ContactOut has separate plans: one for email addresses only and the other for email addresses + Phone numbers.
  • If you operate outside the UK, USA, and Canada regions, you can customize your plan further. You can choose whether you want contact data from those countries.
  • The paid plan for email addresses alone is $25/Month, and the plan for email + phone numbers is $49/Month.

Why Should You Buy Email List ONLY from a Reputable Source?

Before I discuss the best places to buy email lists, let’s first understand why it’s crucial to buy email lists from reputable sources. 

Because if you buy email lists from an unreliable provider, it can do more harm than good, potentially damaging your sender reputation and landing your emails in the spam folder. 

Hence, buying email lists from trusted and verified email list providers signifies… 

1 . You are Compliant with Legal Standards

Reputable B2B email list providers ensure compliance with data laws such as the GDPR and the CAN-SPAM. If you use an email list that doesn’t adhere to these laws, be ready to get huge penalties and damage your business reputation.

2. You Outreach to The Right Prospect

All reputable email list providers update their data regularly, ensuring that leads’ contact information is accurate. This increases the chances of reaching the right decision-makers and converting prospects.

3. You Can Increase Email Deliverability

Buying email lists from reputable sources means you will get a clean email list, as they continuously update their B2B database. A hygienic email list ensures reduced bounce rates and fewer spam traps. This helps you build a strong sender reputation and increases the likelihood of your emails landing in inboxes. 

To boil it down, buying an email list from a reputable source means legal compliance, better deliverability, and higher engagement, leading to a more successful cold outreach campaign.

How to Choose the Best Source to Purchase Email Lists? 

Before you finalize the best place to buy email lists, take a moment. After all, you want to do all the checks to ensure you get the best worth for your money. 

To make your research phase easier, I have mentioned a simple checklist you should follow once you are on a spree to find a high-quality B2B email list. 

How to buy email list

1. Legal Compliance

Before choosing the platform to buy email list, make sure that the email list provider you choose adheres to the required data regulations and are up to date with privacy compliance.

Some of the required security standards include GDPR and CCPA compliance. Therefore, when purchasing email lists, ensure that both of these regulations are adhered to.

2. Check The Search Filters

When you buy email list from the B2B database provider don’t forget to look the available search filters. It will help you better understand the accounts and decision-makers you want to reach out to the organization. 

Advanced filtering features enable you to build a targeted email list that suits your geographic region and industry.

It ensures that you get access to the right account and decision-makers for your outreach while avoiding irrelevant email addresses. 

3. Look At Those User Reviews

You should always make it a point to look at review sites like G2, Trustpilot, or Capterra and check if the database provider is trustworthy. These sites give you an overview of what to expect from the tool. 

Also, don’t just check the positive reviews. Read the negative reviews as well to get a rough idea of what issues you might encounter while using the service.

4.  Additional Features And Integrations

When you are looking for email database tools, there are options on the market that have all the features you need to complete the entire sales cycle—explore them more to make the most of your money. 

You can look for features like intent data, sales triggers to prioritize contacts, CRM and email verification integration, etc.

I would conclude this section by saying that you should thoroughly vet any email list provider to ensure you have an accurate and targeted list. 

Tips for Using a Purchased Email List

So, as I have taught you how to buy an email list, it is my responsibility to teach you how to use this list efficiently.

Therefore here you go! 

  • Verify Emails: Use tools like ZeroBounce or NeverBounce to validate the list.
  • Warm Up Your Domain: Send small batches of emails initially to avoid being flagged as spam.
  • Provide Value: Personalize your outreach with offers or content relevant to recipients.
  • Include Opt-Out: Always offer an easy way to unsubscribe.

Build Your Email List 

Now that you know where to buy email lists and how to choose the best email list providers, it’s time to take your prospecting to the next level! 

Go ahead and buy email list.

Remember, building a verified email list is key to successful outreach, so be sure to choose a reliable source.

 In this blog, we’ve mentioned all the reliable email list providers that will allow you to run your outreach effectively, so go ahead and select the right one for your needs.

FAQs about Buying Email List

1. Is It Possible to Buy an Email List by Industry?

Yes, you can buy email lists by industry. Various data providers sell email lists categorized by industry.

Moreover, almost all the email list providers mentioned in our blog allow you to filter your email lists by industry type (e.g., healthcare, retail, technology), enabling you to customize your target audience.

2. How Much Does It Cost to Buy Email Lists?

Well, there is no ballpark number I can give you to determine the price of an Email list, as it depends on various factors like the number of records, targeting, and accuracy.

However, if you want to buy an email list by industry, you need to spend more money. 

3. Is It Legal to Buy Email Lists? 

Yes, it is legal to buy email lists. You can legally buy opt-in email lists for marketing and sales if subscribers consent to receive messages.

However, the legality is majorly concerned with how you use email addresses. You should not use it to send spam messages. Moreover, ensure your emails have an unsubscribe link that allows people to opt-out.

4. How to Buy an Email List?

You can purchase email lists from marketing companies, data brokers or sellers, and data or sales intelligence platforms. Whichever option you choose, ensure their data source is reputable and authentic.

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