Even after the evolution of many internet messengers and other mediums of sending messages, email communication is staying apart from the whole league and is having a top priority base when it comes to Business Communication. According to recent data of Radicati, 128.8 billion business emails are sent and received every day. Having said that, 81% of SMBs use email as the primary source to communicate with their clients.
But what about Email Deliverability?

Does the sender know if his emails are hitting right in the recipient’s inbox? (more…)

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An email is an essential mode of communication for any and every business. As per the report of Radicati, 293 billion business and consumer emails are exchanged every day in 2019. The same report predicted the number to cross over 347 billion by the end of 2023. With the increasing number of emails, business professionals prefer sending group emails. As Outlook is one of the most widely used email tools, Whenever you want to reach out to multiple people, you can create a group email in Outlook to get things done. 

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Microsoft Outlook ranks fourth among the major email service providers across the world and 61% of its customers are from the United States. The simpler user interface and handy features are the reason for the numbers of professionals using Outlook. For years many business organizations use Outlook as their primary email sending medium. However, every user trying to reach wider audiences has a very common query about how to send mass email in Outlook in a simpler manner.

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It’s 2019 and still email remains the primary channel of communication for business. The data of Radicati shows that 128.8 billion business emails are sent and received each day which is growing by 3% YoY. No business professional wants to miss the opportunity to connect with its potential audience just by not emailing them. So if your business needs to reach out to wider potential audience, the best way to do is send cold emails.

Yes, you read that correctly!

Even after decades of technological advancements, cold email isn’t dead. 

Sales Persons, Marketers, and many other business professionals still believe cold email is the best way to outreach a prospect to solve their business needs. But now the question arises. Is sending a cold email that easy now as it used to be before?

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Personalization is extremely important while sending an email. If you send multiple emails per day, it becomes difficult to personalize each and every email that you send. To solve this problem and automate the personalization, you can send a mail merge campaign from Gmail. It will make sure that your open rate (the number of opens every email sent) increases and so does your reply rate. You need to give your recipients a feeling of belongingness with your email. This is necessary because it makes your leads, prospects, candidates, and customers feel an important part of your conversation. (more…)

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