Does Cold Email Outreach Actually Work?

Cold email outreach does work because every week I hear big wins from many cold emailers worldwide.

But it only works when,

  • Your targeting is sharp
  • Your message is relevant (solves a pain or shows clear value)
  • Your email looks human (not templated spam)
  • You follow up 3–5 times with varied messaging

If you want some legit advice from veteran cold emailers, I would suggest that you join the cold emailers community on Reddit (which is quite active).