What's the Average Cold Email Response Rate or Conversion Rate?
- Average reply rate: 5-10%
- Good reply rate: 15–25%
Conversion rates (meeting booked or deal closed) are slightly lower. It usually ranges from 0.5 - 2% depending on offer quality and targeting.
A good conversion rate is anything above 3%.
Close more deals with cold emails
Automate & personalize your outreach to scale and convert more.
Try For FreeNo credit card · 7-day free trial
Don't Wait for Revenue, Engineer It
or sign up with
No credit card · 7-day free trial