BlogB2B DatabaseWiza Pricing in 2026: Plans, Hidden Costs, and Full Breakdown
Wiza Pricing in 2026: Plans, Hidden Costs, and Full Breakdown

B2B Database

Wiza Pricing in 2026: Plans, Hidden Costs, and Full Breakdown

Dhruv PatelDhruv PatelUpdated: Oct 11, 202618 min read8 reads

If you are prospecting on LinkedIn, chances are you have run into Wiza. 

It promises real-time email verification and direct phone numbers extracted straight from LinkedIn profiles and Sales Navigator searches. 

But as your team scales outreach, understanding how Wiza charges for credits, list exports, and phone reveals becomes critical to avoiding unexpected monthly bill shocks.

In this detailed breakdown, we will walk through every Wiza pricing tier, unpack the credit consumption mechanics, expose hidden plan limitations, and evaluate whether Wiza provides genuine value for your cold outreach stack in 2026.

Wiza Pricing – TOC

TL;DR: Quick Overview of Wiza Pricing

Wiza offers a free tier, three monthly per-user plans, two annual unlimited plans, and a custom enterprise team tier.

  • Free Plan ($0/month): 20 valid emails and 5 phone numbers for basic testing.
  • Starter Plan ($49/user/month): 100 emails and 100 phone numbers.
  • Email Plan ($99/user/month): 500 emails (phones charged as extra).
  • Email + Phone Plan ($199/user/month): 500 emails and 500 phone numbers.
  • Unlimited Email ($990/year): Unlimited 1-by-1 email reveals, capped at 2,500 list exports per month.
  • Unlimited Email + Phone ($1,990/year): Unlimited 1-by-1 email and phone reveals, capped at 2,500 list exports per month.
  • Team Plan (Custom Pricing): Designed for 3+ users with unlimited emails, phones, API access, and a dedicated success manager.

Plan Tier Monthly Price Annual Price Monthly Emails Included Monthly Phones Included Extra Email Cost Extra Phone Cost Best For
Free $0/mo $0 20 5 N/A N/A Testing interface & data accuracy
Starter $49/mo N/A 100 100 $0.15 $0.35 Low-volume, selective outreach
Email $99/mo 990/yr(82.50/mo) 500 0 $0.15 $0.35 Pure cold email rep (no calls)
Email + Phone $199/mo 1,990/yr(165.83/mo) 500 500 $0.15 $0.35 Multichannel SDRs
Unlimited Email N/A 990/yr(82.50/mo) Unlimited (1-by-1) 0 $0.00 $0.35 High-volume individual email prospectors
Unlimited Email + Phone N/A 1,990/yr(165.83/mo) Unlimited (1-by-1) Unlimited (1-by-1) $0.00 $0.00 Full-time multichannel reps
Team Plan Custom Custom Unlimited Unlimited Custom Custom Enterprise sales teams needing API & CSM

Wiza Pricing Plans: Full Breakdown

Selecting the right Wiza plan requires evaluating your monthly outreach volume and whether your team relies on phone calls, cold email sequences, or both.

1. Free Plan

Wiza offers a free forever tier designed to give solo sales reps and founders a quick taste of its LinkedIn scraping capabilities.

✅ What You Get:

  • 20 valid email credits per month
  • 5 phone credits per month
  • Search up to 100 profiles in Wiza Prospect
  • Export 1 list (up to 100 contacts) with basic data fields only
  • Live real-time email verification

❌ Where It Falls Short:

  • Extremely low credit cap that burns out in minutes of active prospecting
  • Exports are restricted to basic fields, missing revenue, funding, and tech stack insights
  • No CRM integrations or automated team syncing available

My take: The Free plan is strictly a test drive to verify data accuracy for a handful of contacts. You cannot execute actual cold outreach campaigns from this tier.

2. Starter Plan ($49/Month per User)

The Starter plan is built for small teams or individual sales reps conducting light, selective monthly outreach.

✅ What You Get:

  • 100 email credits per month
  • 100 phone credits per month
  • Team analytics dashboard
  • Native CRM integrations (Salesforce, HubSpot, Pipedrive, Zoho)
  • Access to Wiza Prospect database and Chrome extension

❌ Where It Falls Short:

  • 100 credits disappear quickly if you prospect daily
  • Overage charges ($0.15 per extra email, $0.35 per extra phone) rack up fast
  • Unused monthly credits do not roll over to the next month

My take: Great for low-volume, high-intent account-based prospecting, but expensive if you need to build lists of hundreds of leads each month.

3. Email Plan ($99/Month per User)

The Email plan caters to reps and teams focused exclusively on cold email prospecting without phone calls.

✅ What You Get:

  • 500 email credits per month
  • Team analytics and reporting
  • Native CRM integrations and export options
  • Real-time email verification during export

❌ Where It Falls Short:

  • Includes 0 phone credits; phone reveals incur a $0.35 charge per contact
  • At $99/month, you pay nearly $0.20 per included email credit
  • No credit rollover if you have a slow prospecting month

My take: If your team only sends cold emails and never cold calls, this tier provides decent volume, but it becomes pricey if you occasionally need phone numbers.

4. Email + Phone Plan ($199/Month per User)

Designed for multichannel outbound SDRs who balance cold calls with cold email sequences.

✅ What You Get:

  • 500 email credits per month
  • 500 phone credits per month
  • Native CRM integrations and team analytics
  • Real-time contact verification and 30+ enrichment data fields

❌ Where It Falls Short:

  • At $199/user/month, it is one of the pricier solo-seat data subscriptions on the market
  • Overages remain at $0.15/email and $0.35/phone once you breach your 500 credit limit
  • Standard 2,500 monthly export limits apply on list extraction

My take: A solid multichannel choice for dedicated SDRs, though $199 per seat per month adds up rapidly across a growing sales team.

5. Unlimited Email Plan ($990/Year)

Wiza’s annual Unlimited Email plan is aimed at individual reps conducting ongoing, high-volume email list building.

✅ What You Get:

  • Unlimited one-by-one email reveals via LinkedIn and Prospecting
  • 2,500 export credits per month for bulk list exports
  • AI-assisted research features
  • Native CRM integrations and team analytics

❌ Where It Falls Short:

  • Phone numbers are not included and cost $0.35 per revealed phone contact
  • The “unlimited” label only applies to single-profile reveals; list exports are hard-capped at 2,500/month
  • Billed as an upfront annual commitment of $990

My take: Excellent value if you manually reveal prospects one by one on LinkedIn, but misleading if you expected unconstrained bulk CSV exports.

6. Unlimited Email + Phone Plan ($1,990/Year)

Wiza’s top-tier annual plan provides full access to both email addresses and phone numbers for heavy prospectors.

✅ What You Get:

  • Unlimited one-by-one email and phone reveals
  • 2,500 export credits per month for bulk exports
  • Full AI research suite, CRM integrations, and advanced filters
  • Live real-time contact verification

❌ Where It Falls Short:

  • High upfront cost of $1,990 per user per year
  • Bulk list exports remain capped at 2,500 profiles per month
  • Unused monthly export allocations do not roll over

My take: Ideal for full-time SDRs doing continuous daily LinkedIn research, provided your bulk list extraction stays under 2,500 leads monthly.

7. Team Plan (Custom Pricing)

The custom Team Plan is structured for organizations with 3 or more users requiring enterprise-grade data infrastructure.

✅ What You Get:

  • Unlimited email and phone reveals across all team members
  • Custom bulk export allocations beyond standard limits
  • API access, CSV imports, and 30-40+ advanced enrichment fields
  • Dedicated customer success manager and custom onboarding

❌ Where It Falls Short:

  • Requires custom sales negotiation and annual contract commitments
  • Minimum requirement of 3 user seats

My take: A strong choice for enterprise sales teams with heavy LinkedIn usage that need centralized billing, API integrations, and dedicated account support.

Wiza Credits and Extra Charges Explained

Understanding how and when Wiza consumes credits is essential to avoid unexpected overage charges on your billing statement.

Wiza operates on a specific credit model governed by these key mechanics:

  • 1 Credit = 1 Valid Contact: You are only charged a credit if Wiza successfully finds and verifies a valid email or phone number. If Wiza returns no contact data, zero credits are deducted.
  • One-by-One Reveals vs. Bulk Exports:
    • One-by-One Reveals: Clicking to reveal contact info on an individual LinkedIn profile uses 1 email credit or 1 phone credit.
    • Bulk List Exports: Exporting a full list from Sales Navigator or Wiza Prospect consumes 1 export credit per person in addition to the email/phone credits for contacts found.
  • Overages on Monthly Plans: If you exceed your monthly credit limits on Starter, Email, or Email + Phone plans, overages are automatically billed at $0.15 per extra email and $0.35 per extra phone number.
  • Annual “Unlimited” Export Caps: On annual unlimited plans, single profile reveals are unconstrained, but list exports are strictly capped at 2,500 contacts per month.

Wiza vs. Saleshandy: Head-to-Head Comparison

While Wiza acts strictly as a contact reveal extension for LinkedIn Sales Navigator, Saleshandy combines an 852M+ B2B contact database with 8-provider waterfall verification, credit rollover, and cold email outreach in one subscription.

Here is how Wiza compares directly against Saleshandy:

Feature Wiza (Email + Phone) Saleshandy (Starter)
Entry Price $199/mo per user $34/mo ($41/mo monthly)
B2B Contact Database 850M+ profiles (LinkedIn-reliant) 852M+ built-in B2B contacts
Included Monthly Credits 500 emails + 500 phone numbers 1,500 Lead Finder credits/month
Data Verification Real-time single reveal Real-time 8-provider waterfall enrichment
Unverified Email Charges $0 charged if data is not found $0 charged for unverified emails
Unused Credit Rollover ❌ Expire monthly (No rollover) ✅ Credits automatically roll over
Cold Email Outreach Platform ❌ None (Contact data extraction only) ✅ Built-in automated sequences & Warm-up
Unlimited Sending Accounts N/A ✅ Unlimited email account connections
Per-Seat User Limits $199/user fee per seat No per-seat pricing lock
Requires Sales Navigator Yes (adds $99/mo per user) No Sales Navigator required

If you want to compare more prospecting and outreach tools, check out our guide on Wiza alternatives.

Is Wiza Worth the Price in 2026?

I have already broken down what Wiza costs across every plan, credit tier, and add-on, but pricing tables only tell part of the story. To help you decide whether that price tag is worth paying, I read through months of user feedback on G2 and Trustpilot. Here is what came up most often.

1. Steep Pricing for High Volume Prospecting

While Wiza offers a low entry point, high-volume sales teams and startups find the per-credit costs and tier jumps expensive compared to built-in lead databases.

User Feedback:

“The pricing could be better, and I’d really like to see cheaper options available… The main thing I dislike about Wiza is that the pricing can feel a bit high if you’re doing a large volume of prospecting.”

— Read review on G2

Why this Matters:

When your prospecting volume scales, paying per-reveal costs quickly strains sales budgets, especially when competitors offer built-in lead search at a fraction of the cost.

2. Strict Monthly Credit Constraints & Phone Charges

Users report frustration around free credit limits and the additional costs required to unlock phone numbers alongside email addresses.

User Feedback:

“So far, the main downside is the limited number of free credits, especially for phone searches. I would also like a little more transparency around how credits are used for different types of contact data.”

— Read review on G2

Why This Matters:

If your team relies on cold calling alongside email outreach, phone lookup limits and extra overage fees can double your monthly tool spend.

3. Account Management & Post-Cancellation Billing Friction

Multiple reviews on review platforms highlight significant customer service friction regarding billing, auto-renewals, and account cancellation requests.

User Feedback:

“Hidden charges galore and then if you cancel your paid plan, they continue to bill you for months and then won’t refund your money. BEWARE… They will put sales and profit above customer service.”

— Read review on Capterra

Why This Matters:

Unexpected charges after attempting to pause or cancel a plan create operational headaches and budget loss for sales operations managers.

4. Hidden Export Caps on “Unlimited” Tier Claims

High-volume sales teams who upgrade to “Unlimited” plans to pull large lists from LinkedIn Sales Navigator frequently discover strict monthly export limits.

User Feedback:

“We bought the Unlimited annual plan expecting to export large lead lists from Sales Navigator. It turned out list exports are hard-capped at 2,500 contacts per month. Single reveals are unlimited, but who clicks 10,000 profiles one by one manually?”

— Read review on Trustpilot

Why This Matters:

A 2,500 monthly export cap renders “unlimited” plans ineffective for automated outbound campaigns that require thousands of leads per week.

5. Irrelevant Results and Data Quality Variance

While email validation is generally solid, users note that search parameters can return unrelated decision-makers or missing contact details.

User Feedback:

“Sometimes Wiza has been unable to find contacts which I need. It also provides too many names when searching for a contact in a business which are not relevant.”

— Read review on Capterra

Why This Matters:

Sorting through irrelevant contact reveals wastes time for SDRs who need accurate, targeted lead lists ready for immediate outreach.

Final Verdict

Choosing the right prospecting tool comes down to whether you need a dedicated LinkedIn scraper or a complete, unified sales execution engine.

Wiza is an effective, high-accuracy contact scraper if your primary lead source is LinkedIn Sales Navigator and you only need single-profile reveals or modest monthly lists. Its live verification keeps bounce rates low, making it a reliable utility for individual recruiters or niche SDRs.

However, if you are looking to run scalable cold email campaigns, relying on Wiza alone leaves big gaps. 

You still have to pay separately for a cold email sending platform, email warm-up tools, sender rotation infrastructure, and unified inbox management.

If you prefer a unified outbound workflow, Saleshandy offers built-in prospecting (with an 852M+ verified B2B database), unlimited sending accounts, automated warm-up (TrulyInbox), and multichannel outreach, all included without stacking modular tools or worrying about credit expiration.

FAQs About Wiza Pricing

1. How much does Wiza cost?

Wiza has a free plan, while paid monthly plans start at $49 per user/month for Starter. Email costs $99 per user/month, and Email + Phone costs $199 per user/month. Annual unlimited plans cost $990/year for unlimited email and $1,990/year for unlimited email and phone.

2. Is Wiza free?

Yes. Wiza offers a $0 plan with 20 valid email credits and five phone numbers. The free plan is intended for occasional prospecting and testing the platform.

3. What is the cheapest paid Wiza plan?

Starter is Wiza’s cheapest paid plan at $49 per user/month. It includes 100 valid email credits and 100 phone credits each month, with overage charges of $0.15 per additional email and $0.35 per additional phone.

4. Do Wiza credits roll over?

No. Unused monthly credits do not roll over to the next month or year. Your allowance resets according to your billing cycle.

5. How much does Wiza charge for extra emails?

On Wiza’s monthly plans, additional valid emails cost $0.15 each after you use your included monthly credits.

6. How much do Wiza phone numbers cost?

Phone numbers cost $0.35 per phone when you go beyond your included phone credits. The annual Unlimited Email plan also charges $0.35 per phone because phone reveals are not included in that plan.

7. Is Wiza’s unlimited plan really unlimited?

The annual plans offer unlimited one-by-one email reveals, and the Unlimited Email + Phone plan also includes unlimited phone reveals. However, bulk/list exports use export credits, with 2,500 export credits per month included on the annual plans.

8. How much does the Wiza API cost?

Wiza API credits cost $0.025 each, with a minimum purchase of 2,000 credits for $50. Profile enrichment uses one credit, email enrichment uses two, and phone enrichment uses five.

9. Which Wiza plan is best for email outreach?

If you need up to 500 email reveals per month, the Email plan is the straightforward monthly option. For consistently high-volume email prospecting, the annual Unlimited Email plan may provide better value because it removes the email reveal limit.

10. Which Wiza plan is best for email and phone prospecting?

The monthly Email + Phone plan includes 500 email and 500 phone credits for $199 per user/month. For high-volume users, the annual Unlimited Email + Phone plan provides unlimited email and phone reveals for $1,990/year, subject to the plan’s export-credit rules.

11. Is Wiza worth the price?

It depends on how heavily you use the platform. Wiza is more compelling for teams that consistently need verified prospect data at scale. Lighter users may find the subscription harder to justify, while teams that also need automated multichannel outreach may get more value from an all-in-one outbound platform.