Contents
- 1 Mailshake Alternatives: Table of Contents
- 2 The Drawbacks of Mailshake: My Honest Take
- 3 Head-to-Head: Comparing Mailshake With Its 3 Top Competitors
- 4 My Top 12 Mailshake Alternatives for Efficient Cold Email Outreach
- 5 Which Is the Right Mailshake Alternative for You?
- 6 Mailshake Alternatives: FAQs
- 6.1 1. Does Mailshake Have a Free or Trial Plan?
- 6.2 2. Is Mailshake a Scalable Tool?
- 6.3 3. Which Mailshake Alternative Offers the Best Scalability for Email Outreach?
- 6.4 4. Which of These Mailshake Alternatives Is Great for Agencies Handling Cold Email Outreach?
- 6.5 5. Which Tool Is the Best for Multichannel Sales Engagement Compared to Mailshake?
If you’re looking for Mailshake alternatives, you’ve come to the right blog!
I have curated a list of 12 Mailshake alternatives I have tried and tested. In my opinion, these 12 tools are:
- More scalable
- Offer more + better features
- And are more cost-effective than Mailshake
So, if Mailshake isn’t the one for you, let’s find the best cold emailing alternative that suits your business needs together.
Mailshake Alternatives: Table of Contents
- The Drawbacks of Mailshake: My Honest Take
- Head-to-Head: Comparing Mailshake With Its 3 Top Competitors
- My Top 12 Mailshake Alternatives for Efficient Cold Email Outreach
- Which Is the Right Mailshake Alternative for You?
- Mailshake Alternatives: FAQs
The Drawbacks of Mailshake: My Honest Take
Mailshake is a great sales engagement tool for cold outreach; don’t get me wrong!
However, I find the limitations quite outweigh the pros of the platform.
Let me share my findings with you.
- Scalability at a High Cost
- Expensive for Agencies
- Limitations of Data Finder: The Missing Filters
- No Trial or Free Plan: How to Know If Mailshake is Worth?
(By the end, you will also agree that Mailshake is quite a restrictive tool!)
1. Scalability at a High Cost
Mailshake’s pricing model is quite restrictive when you want to scale your cold outreach or team.
First, Mailshake has a seat-based pricing model.
Second, the number of email accounts you can add is connected to the number of seats you can purchase.
So scalability is going to come at a HUGE COST!
(There are many cold outreach tools that allow you to connect unlimited email accounts to help you scale your outreach. Keep reading to get to know about them.)
2. Expensive for Agencies
If you’re working for an agency, handling multiple clients, then this part is for you!
This is what you have to do.
- You have to create separate teams for each of your clients.
- Next, you have to buy seats for every team member who will handle campaigns for that client, OR you have to buy seats equal to the number of email accounts you need to scale your campaigns.
- Plus, you must also buy seats for your clients if they need access.
- The agency pricing is different (and a bit costlier)
- Email Outreach Agency $59/seat/month or $699/seat/year
- Sales Engagement $99/seat/month or $999/seat/year
- In addition to all this hassle and money spending, you can’t have all your clients under the same billing if they are on different plans.
If you have 5 clients on the Email Outreach Agency plan, they will be separate, and the ones on Sales engagement will be separate!
3. Limitations of Data Finder: The Missing Filters
Mailshake has a database with 100 million+ prospects. You can use filters like specific role, location, and company to find prospects relevant to your business.
As you can see, the filters you get are very basic and limited.
I would have appreciated it if Mailshake had more filters that allowed me to find prospects relevant to my ICP accurately.
Also, Mailshake’s Data Finder is charged separately at $19/month.
4. No Trial or Free Plan: How to Know If Mailshake is Worth?
The next big drawback I noticed was that you can take no free plan or free trial to test the tool.
Mailshake will require you to pay upfront!!!!
Although they provide concierge support and resources, I would definitely like to try the product before paying.
The lack of a trial plan was the final straw that motivated me to write this blog and help fellow cold emailers choose a better Mailshake alternative.
Keeping all this in mind, let’s check out the alternative tools I have for you!
Head-to-Head: Comparing Mailshake With Its 3 Top Competitors
I have created this table to give you a quick overview of how the top 3 Mailshake alternatives stack up against each other and Mailshake.
If one of the tools catches your eye, you can click on it (either in the header or the winner section) to jump to that particular section.
Criteria | Mailshake | Saleshandy | Smartlead | Instantly | Winner |
Starting Price (annual billing) | $25/month/user | $25/month | $32.5/month | $30/month | Saleshandy |
Client Management | ✅ Separate Agency plan. Charged per seat | ✅ (Add and manage unlimited clients, no extra cost) | ✅ (Charged – $29/month/active client) | ✅ (Available from the Hyper growth plan) | Saleshandy |
Email Sending Limit per month (Base Plan) | 1,500 | 10,000 | 6,000 | 5,000 | Saleshandy |
Scalability (Number of Email Accounts you can connect) | Based on pricing tier and seats bought. Eg: Base plan → 1 seat = 1 email account | Connect Unlimited Email Accounts from the base plan | Connect Unlimited Email Accounts from the base plan | Connect Unlimited Email Accounts from the base plan | All – Saleshandy, Smartlead & Instantly |
Deliverability Features | – Email Warmup – Inbox Rotation | – Email Warmup – Sender Rotation – Email Ramp Up – Sequence Score (Unique, Tried & Tested) | – Email Warmup – MailboxRotation – Smart Delivery (Beta) | – Email Warmup – Inbox Rotation – Slow Ramp | Saleshandy |
Team Collaboration | ✅ (Charged per user) | ✅ (Invite unlimited members, no extra cost) | ✅ (Invite unlimited members, no extra cost) | ✅ (From the Hypergrowth plan) | Saleshandy & Smartlead |
In Built Database | ✅ (Data Finder) | ✅ (Lead Finder) | ❌ | ✅ (B2B Lead Finder) | Saleshandy & Instantly |
Free Database credits with Subscription | ✅ (50) | ✅ (100) | ❌ | ❌ | Saleshandy |
Free Trial | ❌ | ✅ | ✅ | ✅ | All – Saleshandy, Smartlead & Instantly |
My Top 12 Mailshake Alternatives for Efficient Cold Email Outreach
With the quick highlights of the best Mailshake competitors out of the way, we can get down to business!
I have written about each tool, explaining how it can help you, how it’s different from Mailshake, a few standout features, pros and cons, and finally, its pricing.
Here’s the complete list of 12 sales outreach platforms that I consider better alternatives to Mailshake:
- Saleshandy
- Smartlead.ai
- Instantly.ai
- Woodpecker
- Lemlist
- Apollo.io
- Klenty
- Reply.io
- Snov.io
- Hunter.io
- Yesware
- QuickMail
I recommend you read about each tool, but if there is any tool that you want to check out, feel free to click on the link and jump straight to it.
1. Saleshandy
G2 Review: 4.6/5 ⭐ (600+ Reviews)
What it is known for: Cold Email Automation and Prospecting.
Best for: Businesses and agencies of any size looking for cost-efficient and scalable cold email automation with high deliverability.
The first and top Mailshake alternative on my list is Saleshandy.
Saleshandy is a simple-to-use cold email automation platform that you can use to generate high-quality leads.
Here’s why this is the best alternative to Mailshake according to me:
1. Cost Effective Scalability
Saleshandy lets you connect unlimited number of email accounts to scale your cold email outreach safely.
The best part?
You are not charged any additional cost, and this is available right from the base plan.
More Email Accounts Connected = More Cold Emails You Can Send Without Getting Flagged As Spam by ESPs.
2. More Deliverability Features
For your emails to be effective, they must land in your prospects’ inboxes and not in the promotional tab or any other folders (including spam folders).
This is where deliverability features come in handy!
In Saleshandy, you get email warm-up, sender rotation, personalization features, email ramp-up, and sequence score.
I’ll talk more about these features in the Key Features section of Saleshandy.
If you didn’t know, personalizing your cold emails will help you avoid spam filters and improve deliverability.
I have been preaching this for a very long time: “You should hyper-personalize your cold emails and make them more targeted and relevant to prospects”.
This will make each email fairly unique and will not trigger spam filters.
Go Beyond First Name, Last Name, and Company Name Personalization.
3. Perfect for Both Businesses and Agencies
If you’re working for an agency or own one, you need a tool that can help you manage multiple clients and their campaigns with ease.
Saleshandy offers something truly amazing—you can add and manage unlimited clients at no additional cost right from the starting plan!
4. More and Better Filters to Narrow Down and Find Your Ideal Prospects
Compared to what Mailshake’s Data Finder offers, Saleshandy’s Lead Finder has over 700 million contacts from 60 million+ companies worldwide.
You also get various advanced filters, such as location, company revenue, employee count, industry, role, etc., to pinpoint prospects with laser precision.
To conclude, Saleshandy is a scalable, cost-effective alternative to Mailshake for both businesses and agencies.
Next, I have shared some key features in Saleshandy that you should check out!
Key Features of Saleshandy
- Centralized Reply Management: When you use multiple email accounts to scale your outreach, managing replies can be a hassle. This is where Unified Inbox will come in handy.
It brings replies from multiple email accounts under a single dashboard, making communicating with prospects easier and more prompt.
- Cold Email Writing Guide: With the help of this feature, you can rest assured that you’re following the best cold email writing practices. Plus, it will also help you avoid any spammy words in your email content that can trigger spam filters.
- Advanced Personalization Features: The best way to avoid spam filters and boost reply rates is to make your emails highly personalized and relevant to your prospects.
This is where the Merge Tag, Spintax, and Variable Merge Tags can help you tailor your emails easily at scale. You can also create Custom Merge Tags to insert personalized ice breakers, links, and attachments.
- Email Warm-up: Saleshandy has partnered with TrulyInbox to deliver optimal results for your email warm-up. Best of all, you can connect an unlimited number of email accounts!
This way, you can easily warm-up all your new email accounts and improve their sender reputation before starting your cold outreach campaigns.
- Sequence Score: This feature gives you a score based on three important factors that affect deliverability: email account setup, sequence setup, and email writing.
It helps you follow the best practices to ensure the highest deliverability of our emails.
- Easy Client Management: Saleshandy allows you to add and manage unlimited clients at no additional charge. You can create a separate login for your clients and set specific permissions.
- Team Member Management: You can also invite your team members to help manage campaigns for your business or your clients (if you’re an agency). Saleshandy’s advanced management features allow you to manage roles and permissions to smoothen collaboration within the team.
There are many more helpful features than the ones I mentioned above. The best way to experience them is by signing up for a free trial and trying Saleshandy out for yourself (and your team).
Pros & Cons of Saleshandy
Pros:
- You get a free trial to test out Saleshandy. (Not available in Mailshake)
- You can connect unlimited email accounts to scale your email outreach easily and safely.
- You can add and manage unlimited clients.
- You can invite an unlimited number of team members.
- There are multiple native integrations with CRMs like HubSpot, Salesforce, Pipedrive, and Zoho.
- When importing prospects to Saleshandy, you can use the built-in email verification tool to verify email addresses and remove any invalid ones to protect your sender reputation.
- You can find prospects and reach out to them in a single tool—no more hassle of juggling between multiple tools and paying hefty subscription fees.
You can do a lot more with Saleshandy than what I have shown you here. You can read more about it in our detailed Saleshandy Review blog.
Cons:
- You only get 5 free credits in Lead Finder.
- The trial period is just 7 days.
(If you want more time to test Saleshandy, you can contact support to ask for an extension of your trial period.)
Pricing Plans in Saleshandy (Billed Annually)
Saleshandy pricing plans are transparent and very simple to understand.
Each pricing tier is based on the number of prospects you can have and the volume of emails you can send monthly.
Also, both businesses and agencies share the same pricing.
Outreach Starter | Outreach PRO | Outreach Scale | Outreach Scale Plus |
$25/month | $74/month | $149/month | $219/month |
– 2K Total Prospects – 10K Email Per Month – 100 Lead Finder Credits – 2.5K Email Verification Credits | – 30K Total Prospects – 125K Email Per Month – 500 Lead Finder Credits – 10K Email Verification Credits | – 60K Total Prospects – 250K Email Per Month – 25K Email Verification Credits | – 100K Total Prospects – 350K Email Per Month – 45K Email Verification Credits |
2. Smartlead.ai
G2 Review: 4.7/5 ⭐ (200+ Reviews)
What it is known for: Cold Email Automation
Best for: Businesses and Agencies.
Smartlead.ai is another popular cold email automation tool that you can trust to help you generate quality leads.
Similar to Saleshandy, you can connect unlimited email accounts to scale your cold email outreach. Moreover, you can invite as many team members as you want to collaborate and manage campaigns.
Plus, like Mailshake, you get unlimited email warmups.
So, does it have the best of both worlds? Well, not exactly.
Compared to Mailshake, yes, Smartlead.ai is a more scalable and cost-effective alternative.
But against Saleshandy, it isn’t. You can read more about that on my blog, Smartlead.ai Vs. Saleshandy.
Now, here are some awesome features that I found and experienced in Smartlead.ai
Key Features of Smartlead.ai
- Advanced Cold Email Sequencing: In Smartlead.ai, you can create an unlimited number of email sequences with multiple steps. But I also found that you can create Sub-Sequences.
With Sub-Sequences, you can re-engage with prospects or leads who fit certain criteria.
- Smart Delivery: I found this recently launched feature on Smartlead.ai. This feature will help you understand where your emails are landing, whether in prospects’ inboxes, promotions, or spam folders.
Based on the insights, you can take corrective actions to improve the deliverability of your emails. The downside of this feature is that it is charged separately. (Starting at $128/month)
- Reporting: I have to say Smartlead.ai has more reporting capability than Mailshake. You can find reports in 2 places. One is the Global Analytics tab, where you will find all metrics and reports of all the campaigns.
Next is within the campaign. This will give insights only about the performance of the particular campaign.
- Master Inbox: This is the centralized reply management system in Smartlead.ai that will help you manage all communications with your prospects. It also has an AI feature that automatically categorizes the replies into categories like Interested, Not Interested, Out Of Office, etc.
Pros and Cons of Smartlead.ai
Pros:
- Smartlead.ai is a scalable tool – You can connect unlimited email accounts.
- You can also invite team members with no restrictions to help manage outreach efforts. (From the PRO plan – $78.3/month, billed annually)
- You get unlimited email warmups.
- You can connect ChatGPT through API to help you create email copies.
Cons:
- You must pay $29/client/month, billed monthly, for each active client. (For agencies)
- It does not have an inbuilt lead database.
- It has very few integrations compared to other tools on the list, such as HubSpot, Clay, and Listkit.
We have written a blog reviewing Smartlead.ai that you can take a look at to learn more about it.
Pricing Plans in Smartlead.ai
Smartlead.ai also has a simple and transparent pricing plan.
Basic Plan | PRO Plan | Custom Plan |
$32.5/month | $78.3/month | $174/month (available only in monthly) |
– 2K Active Leads – 6K Emails per month | – 30K Active Leads – 150K Emails per month | – Up to 12M Active Leads – Up to 60M Emails per month |
3. Instantly.ai
G2 Review: 4.9/5 ⭐ (3.2K+ Reviews)
What it is known for: Cold Email Automation and Prospecting
Best for: Businesses. It can be pretty expensive for agencies.
Instantly.ai is quite a popular cold email platform. I have seen many users who are quite happy with the product (G2 and LinkedIn).
Compared to Mailshake, it is cost-efficient as you can connect unlimited email accounts and invite as many team members as you want.
However, when it comes to the agency part, Mailshake and Instantly.ai are a bit similar.
You have to create separate workspaces for each client, and each workspace is billed separately.
So, that’s why I have mentioned it is expensive for businesses, even more for agencies.
I have written about a few cost-effective alternatives for Instantly.ai. Feel free to take a look!
Key Features of Instantly.ai
- Lead Finder: I found that Instantly.ai’s database has quite a lot more profiles than Mailshake’s–280 million+ contacts. Moreover, I could also use more advanced filters to narrow and find the right prospects for my needs.
- Personalization: You can use Variables to enter details of prospects, like their first name, company name, etc., to personalize your emails. Moreover, you can create custom variables to help you insert personalized icebreakers and even attachments.
- Email Warm-up: With Instantly.ai, I was able to easily warm up my new email accounts to improve my sender reputation with ESPs. However, you will be asked to upgrade your plan for more advanced options.
- Slow Ramp System: This is a new feature that Instantly.ai just launched. It will gradually increase your daily email-sending limit to ensure a healthy email reputation.
Pros and Cons of Instantly.ai
Pros:
- You can connect unlimited email accounts.
- You can invite as many team members as you want to collaborate and manage cold email campaigns. (Available from Hypergrowth plan – $$77.6/month)
- You get unlimited email warmups.
- Instantly.ai can also help you identify visitors to your website. However, this is charged separately.
Cons:
- Instantly.ai’s pricing plans can be quite expensive for startups and small businesses.
- To add clients, you must get the hypergrowth plan and create a separate workspace for each client. This will significantly increase the cost if you’re handling multiple clients.
Pricing Plans in Instantly.ai
Instantly.ai is more expensive than Mailshake, but it more than makes up for it by giving you highly scalable outreach.
Growth | Hypergrowth | Light Speed | Enterprise |
$30/month | $77.6 /month | $286.3/month | Custom |
– 1K Uploaded Contacts – 5K Emails Monthly – Chat Support | – 25K Uploaded Contacts – 100K Emails Monthly – Premium Live Support | – 100K Uploaded Contacts – 500K Emails Monthly | – 500K+ Emails Monthly – 100K+ Uploaded Contacts – Dedicated Account Manager |
4. Woodpecker
G2 Review: 4.3/5 ⭐ (Less than 100 Reviews)
What it is known for: Cold Email Automation and Prospecting (through integration)
Best for: Small businesses and agencies
Woodpecker is the next platform that I tested.
This cold email automation tool also gives you many unlimited options and is quite scalable compared to Mailshake.
With Woodpecker, you will be able to add as many email accounts as you want to scale your outreach.
Moreover, you will also be able to invite an unlimited number of team members to help you scale your outreach efficiently.
When it comes to warm-up, Woodpecker gives you a limited number of email accounts you can warm-up for free.
If you want to add more accounts, then you have to pay a small fee of $5/account/month.
Let’s take a look at some of the cool features I found in this Mailshake alternative.
Key Features of Woodpecker
- Condition-Based Campaigns: In Woodpecker, you can set specific conditions in your campaigns that will determine which email will be sent to a prospect based on the outcome.
- Email A/B Testing: You can A/B test your email copies to find what works best. What’s more, you can text up to 5 variations in a step.
- Adaptive Sending: This is a newly launched feature that I found in Woodpecker. It will help you.
Pros and Cons of Woodpecker
Pros:
- You can connect an unlimited number of email accounts to scale your campaigns easily.
- Woodpecker gives you unlimited email verification through Bouncer (email verification platform.)
- Woodpecker has a separate agency platform, but you can seamlessly move between the usual business and agency platforms.
Cons:
- There is no in-built lead database. You can find leads only through integrations.
- Integrations are charged as an add-on for $20/month.
- To manage clients, you have to pay an additional $27/month per client.
As you can clearly see, if you’re an agency it will take you a while to hit your ROI as you’re paying a lot.
So, feel free to check out these Woodpecker alternatives that will help you hit your ROI faster.
Pricing Plans in Woodpecker
Cold Email (For businesses) | Agency | Custom |
$20/monthly | $33/monthly | Custom |
– 500 Contacted Prospects – 6K Emails Monthly – 2K Stored Prospects | – 1K Contacted Prospects – 16K Emails Monthly – 4K Stored Prospects | – 10K Contacted Prospects – 160K Emails Monthly – 40K Stored Prospects |
5. Lemlist
G2 Review: 4.5/5 ⭐ (200+ Reviews)
What it is known for: Cold Email & LinkedIn Automation and Prospecting
Best for: Businesses and agencies that are looking for a tool to do multichannel outreach and have quite deep pockets.
If you’re looking for a Mailshake alternative that can help you with multichannel outreach, then Lemlist can be a good option.
In fact, Mailshake and Lemlist have similar pricing models.
If that’s the case, you might wonder why I am recommending it as an alternative to Mailshake.
Here’s why.
- Lemlist has a free plan. Me and my team were able to test the platform and compare it with others in the market.
- Larger and better prospect database, with more filters.
- Easy to use and intuitive campaign builder.
- I also found that Lemlist has more advanced personalization capabilities.
Just these 4 points were enough for me to put Lemlist as a Mailshake alternative. If you want to learn more about Lemlist, feel free to read the Lemlist review blog written by us.
Key Features of Lemlist
- Advanced Personalization: In Lemlist, you can create personalized videos, images, and even landing pages and include them in your cold emails or LinkedIn messages. I am sure this will help you give a highly personalized experience for your prospects.
- People Database: Lemlist has a database with 450 million+ contacts and offers more filters to narrow down your search.
- Unified Inbox: This is a recently launched feature in Lemlist. As I explained in the previous tool, this feature centralizes your communication with prospects when you are using multiple email accounts and in Lemlist’s case multiple channels.
Pros and Cons of Lemlist
Pros:
- You can create and engage with your prospects through emails and LinkedIn.
- Lemlist integrates with various applications, such as Salesforce, HubSpot, etc, to streamline your workflow.
- It has a built-in email verification tool.
- You can use its AI capabilities to create personalized email copies easily.
Cons:
- Lemlist is expensive for businesses and more for agencies as the pricing plan is similar to Mailshake’s
Pricing Plans in Lemlist
Free Forever | Email Starter | Email Pro | Multichannel Expert | Outreach Scale |
$0 | $32/month | $55/month | $79/month | $129/month |
– Free lead finder credits for email addresses and phone numbers | – 1 sending email accounts/user | – 3 sending email accounts/user | – 5 sending email accounts/user – LinkedIn automation | – 15 sending email accounts/user |
6. Apollo.io
G2 Review: 4.8/5 ⭐ (7.5K+ Reviews)
What it is known for: Sales Intelligence and Engagement
Best for: Businesses that want a single solution for finding prospects, multichannel outreach, and deal management. Not for agencies and businesses on a budget!
Apollo.io is a great Mailshake alternative if you’re looking for a one-stop solution. But there is a catch!
I first noticed that Apollo.io, like Mailshake, ties the number of email accounts you can connect to the number of users on your plan.
So scaling is going to get quite expensive!
When I used the tool for a while, I found that Apollo.io had great prospecting capabilities.
However, when it comes to outreach, especially cold emailing, I felt it was a bit lacking compared to the other tools on this list.
(We actually compared Apollo.io and Instantly to see how Apollo.io’s cold emailing capability compares with a popular tool in the market. Feel free to take a look!)
Nonetheless, Apollo.io is still a great Mailshake alternative for multichannel outreach and prospecting, but it might not be the one for you if you are on a budget.
Now, let’s move on to some of the features that stood out to me while testing the tool.
Key Features of Apollo.io
- Prospect Database + Filters: Apollo.io has a vast database with over 275 million contacts and 73 million companies from across the globe. I also found various advanced filters and filtering options to drill down on the companies and people I wanted to reach out to.
- Job Change Alerts: This feature can be quite useful as it will notify you if your prospects have recently changed jobs. But the downside is you have to get their custom plan.
- Multichannel Sequence Builder: The sequence builder in Apollo.io is really intuitive, but what stood out to me is that you can use AI to help you build your ideal sequence. But it will take you some time to get a hand with the right prompts to use.
- Buying Intent: This is a great addition to have if you want to find prospects who would be very interested in buying your product. But the catch is you have to pay more to get more filters to narrow down on the right people.
Pros and Cons of Apollo.io
Pros:
- You get a lot of prospect data that you can use to personalize your emails.
- Contact data is quite accurate. (Apollo.io started out as a tool for prospecting)
- Apollo.io has a Chrome extension that you can use to prospect from the web and LinkedIn.
- The AI feature can help you build sequences and create email copies.
- You can manage your entire sales pipeline in Apollo.io.
Cons:
- No suitable for agencies – no way to handle clients
- There are limits on the number of email accounts you can connect to scale your outreach.
- It can be quite expensive. It has a pay-per-user model, and the plans are primarily based on giving email and mobile credits.
Pricing Plans in Apollo.io
Free | Basic | Professionals | Custom |
$0 | $39/month/user | $79/month/user | Starts at $5K/year |
– 2 Active Sequences – Daily Email Sending Limit 250 – Number of Mailboxes 1 | – Unlimited Active Sequences – Unlimited Daily Email Sending Limit – Number of Mailboxes per User 1 | – Number of Mailboxes per User 5 | – Number of Mailboxes per User 15 – Additional Users at $150/month |
7. Klenty
G2 Review: 4.6/5 ⭐ (300+ Reviews)
What it is known for: Sales Engagement And Intelligence
Best for: Businesses with fully functional sales teams looking for multichannel outreach with advanced cold emailing, cold calling, and analytics capabilities. It’s not ideal for agencies.
Klenty can be a fantastic Mailshake alternative if you have a well-established sales team, especially if you’re looking for a solution with robust cold-calling capabilities.
What impressed me was Klenty’s pricing model.
Everything is charged separately. If you just want cold emailing, they have a separate plan for that.
If you’re looking for a prospect database, they have that and charge separately.
This way, you only pay for what you genuinely need, making it a cost-effective and customizable option for your sales outreach.
Let me tell you about some of the features I came across.
Key Features of Klenty
- Merge Fields: With this feature, you can insert information about the prospect, such as first name, last name, company name, etc., into your emails.
- Liquid Email Templates: This will change the content of your emails based on conditions such as days when your prospects receive your emails.
- Previews: You can check your cold emails to check readability and correct any mistakes before starting your email campaigns.
- Delivery Windows: You can use this feature to schedule your emails so they reach your prospects at the right time.
Pros and Cons of Klenty
Pros:
- It offers a free trial.
- You can easily set up multichannel sales cadences in Klenty.
- You can seamlessly integrate Klenty with many CRM and communication tools.
- It has an AI writer that can help you with your email copies.
- You also get insights into email deliverability. You can see the percentage of emails landing in your prospects’ inbox.
Cons:
- You have to pay an additional $30/domain to add email accounts from a different domain.
- Only the starting sales engagement plan allows you to add unlimited email accounts from a single domain and unlimited users. All other plans are charged per user.
- Klenty is quite expensive. The base plan starts at $50/month (billed annually)
Pricing Plans in Klenty
Starter | Growth | Plus |
$50/month | $70/user/month | $99/user/month |
– 15K Monthly Contacts – 75K Monthly Emails | – 1-Click-to-Call Dialer – Call Recordings – LinkedIn Automation – SMS Automation | – 1000 email credits – 50 phone credits – Waterfall Enrichment Model |
8. Reply.io
G2 Review: 4.6/5 ⭐ (1.3K+ Reviews)
What it is known for: Multichannel Sales Outreach and Prospecting
Best for: Businesses and agencies looking for multichannel outreach automation (emails, calls, and LinkedIn).
The next multichannel tool in the Mailshake competitor list is Reply.io.
I have tried Reply.io for quite some time now, and just recently, they launched some cool features and completely overhauled their onboarding process.
I have to say, it looks better than before!
Apart from the aesthetics, when compared to Mailshake, Reply.io is better in terms of deliverability and functionality.
But it comes at a hefty price. That’s because they offer some great features that Mailshake doesn’t have. Let’s look at some of them.
Key Features of Reply.io
- Live Data: This feature launched as I was preparing to write this blog, so I immediately jumped back into Reply.io to test it. Based on the search criteria you entered, Reply.io’s AI agent does a live search to find companies and prospects. This way, you will get highly accurate contact information. The downside, it takes a lot of time.
- Reply AI—Jason: This is your personal assistant powered by ChatGPT. Jason can create multichannel sales sequences that include emails, social media, and phone calls.
- Email Ramp-Up: This feature in Reply.io allows you to slowly increase the volume of emails. This will help protect your email and domain health.
Pros and Cons of Reply.io
Pros:
- You can use multichannel to increase your chances of connecting with prospects.
- Reply.io also has a B2B professional database with over 140M contacts.
- It has a user-friendly interface.
- It has a built-in email verifier.
- You can manage unlimited clients (for agencies, different pricing plan)
Cons:
- Reply.io’s pricing plans are quite expensive.
- Agency plans start from $166/month.
- You cannot add unlimited email accounts in the Multichannel plan.
Pricing Plans in Reply.io
For 1000 active contacts/month | Multichannel | Agency |
$49/month | $89/month/user | Starts from $166/month |
– 1 User – Unlimited contact storage – Unlimited mailboxes – Free warm-up with each mailbox | – Multichannel automation – 10 mailboxes/user – Unlimited contact storage – Unlimited mailboxes | – Unlimited clients – Unlimited mailboxes |
9. Snov.io
G2 Review: 4.6/5 ⭐ (400+ Reviews)
What it is known for: Email Finding and Multichannel outreach
Best for: Businesses and agencies looking for scalable cold email and LinkedIn automation.
Snov.io started out as an email finder tool and has now become a complete sales engagement tool with email warmup, mailbox rotation, etc.
What I like about Snov.io compared to most other multichannel platforms, especially Mailshake, is that it lets you connect unlimited email accounts to scale your cold email outreach.
In addition to that, Snov.io also gives you unlimited email warmup, restricts the number of accounts you can connect at a time.
Let’s take a look at the features I found most interesting.
Key Features of Snov.io
- Drip Campaigns: This feature allows you to create automated outreach campaigns that send prospects emails based on their actions.
- Email Warm-up: This feature allows you to warm up your new email accounts and prepare them for your outreach process. During warmup, your emails will be able to establish a good reputation with ESPs
- Mailbox Rotation: You can use this feature to spread the email volume of your campaigns across your connected email accounts. This will allow you to send more emails and safeguard your email health.
- Email Verifier: This tool allows you to check the validity of your prospects’ email addresses as soon as they are found.
Pros and Cons of Snov.io
Pros:
- Snov.io allows you to connect unlimited email accounts to scale your outreach.
- You can add as many team members as you want without paying additional fees.
- You can integrate Snov with various applications, from CRMs to customer retention software.
- Every plan of Snov.io offers you unlimited campaigns, unlimited follow-ups, and unlimited sender account slots.
- Snov.io also offers a managed service with Brightest Minds.
Cons:
- It has basic email personalization and warm-up functionality.
- Snov.io has a credit-based system for sending emails, which is quite restrictive regarding the price you pay.
Pricing Plans in Snov.io
Starter | Pro 5K | Pro 20K |
$30/month | $75/month | $142/month |
– 1K Prospect Credits – 5K Email Recipients – 3 Mailbox Warm-ups | – 5K Prospect Credits – 10K Email Recipients – Unlimited Mailbox Warm-ups | – 20K Prospect Credits – 30K Email Recipients – 3 Mailbox Warm-ups |
10. Hunter.io
G2 Review: 4.4/5 ⭐ (500+ Reviews)
What it is known for: Email Finding and Cold Email Automation
Best for: Businesses that are looking for basic cold email outreach capabilities. Not for agencies.
Another platform that has a story similar to Snov.io’s is Hunter.io.
Hunter.io is primarily known as an email finder platform, but now it also offers cold email automation capabilities.
In fact, I came across a 6-year-old post on Reddit where a custom t-shirt printing company used Hunter’s API to get email addresses of their prospects (with quite high accuracy)
Their campaign was quite successful, but let’s get back to Hunter.io and its outreach capabilities.
So when I tested Hunter, it was fairly intuitive and easy to use.(this could be because of my experience with more complex tools).
Key Features of Hunter.io
- Email Verification: This will help you check the validity of emails in your prospects list. This will help reduce the bounce rate and protect your email account deliverability.
- Email Account Rotation: With this feature, Hunter.io automatically spreads the email volume that needs to be sent between the connected email accounts.
This reduces the load on a single email account and protects its sender reputation and deliverability. - Email Scheduling: This feature will allow you to schedule emails according to your prospects’ time zones.
Pros and Cons of Hunter.io
Pros:
- Hunter.io gives you a free plan.
- You can invite as many team members as you want right from the base plan.
- Hunter.io has multiple integrations with CRMs, ESPs, and other third-party providers, such as HubSpot, Close, Woodpecker, etc.
- You also get API support for finding emails and managing leads and campaigns.
- You can use company intent signals to help you find the best companies to target.
- It also has a built-in database that contains information about businesses and their employees.
Cons:
- Not for agencies. You cannot add and manage clients.
- You will be charged $10 for adding an additional email account.
- The pricing plans are expensive for what you get.
Pricing Plans in Hunter.io
Free | Starter | Growth | Business |
$0 | $34/month | $104/month | $349/month |
– Connected email accounts 1 – 500 Recipients/campaign | – Connected email accounts 3 – 2.5K Recipients/campaign | – Connected email accounts 10 – 5K Recipients/campaign | – Connected email accounts 20 – 10K Recipients/campaign |
11. Yesware
G2 Review: 4.4/5 ⭐ (800+ Reviews)
What it is known for: Cold Email Automation and LinkedIn
Best for: Individuals and small businesses on a budget that are looking for basic cold emailing capabilities. It can also send LinkedIn InMail messages. Not for agencies!
If you’re an individual looking to do outreach for your one-man army business and need something simple and easy to use, check out Yesware.
What is quite unique about Yesware is that it works directly in your native inbox (Gmail or Outlook).
I also used the Prospector feature in Yesware. It’s quite simple to use, and so is the data you get.
Nonetheless, this Mailshake alternative does its job as advertised.
Key Features of Yesware
- Email Tracking: You can track your emails’ click rate, reply rate, and open rates.
- Multichannel Campaigns: With Yesware, you can create sales sequences through various channels, such as emails, LinkedIn InMail messages and connections, and phone calls (manual).
- Email Templates: You can create email templates in Yesware and use them in campaigns instead of starting from scratch. This will save you time and effort.
Pros and Cons of Yesware
Pros:
- Yesware has a free plan.
- This tool is good for teams just starting out with cold emailing.
- Yesware is a simple tool with a small learning curve.
- This is the cheapest Mailshake alternative on the market.
Cons:
- Yesware has only one personalization option – Merge Fields.
- There are no available features to improve email deliverability.
Pricing Plans in Yesware
Free Forever | Pro | Premium | Enterprise | Custom Plan |
$0seat/month | $15seat/month | $35seat/month | $65seat/month | Custom |
– 10 Campaign Recipients/Month | – 20 Campaign Recipients/Month | – Unlimited Campaigns – Unlimited Teams | – Salesforce Integration | – Custom |
12. QuickMail
G2 Review: 4.7/5 ⭐ (Less than 100 Reviews)
What it is known for: Cold Email and LinkedIn Automation
Best for: Small businesses and agencies.
The last Mailshake alternative on my list is QuickMail, which can help you create personalized cold email and LinkedIn messages.
QuickMail is also like Yesware; you can use it directly from your native email inbox. The main difference is that with QuickMail, you are not restricted to Gmail or Outlook.
So, why is QuickMail on my list of Mailshake alternatives?
Because it does not have seat-based pricing, you can invite unlimited team members to help manage your campaigns.
Scalability does come at a cost, but it is quite reasonable compared to Mailshake.
Key Features of QuickMail
- Inbox Rotation: This feature allows you to spread your email campaigns among various inboxes, improving deliverability and reducing the chance of being marked as spam.
- A/B Testing: You can try out various versions of your emails to see which ones engage your audience the most effectively.
- Email Scheduling: QuickMail enables you to schedule your emails based on your prospects’ time zones.
Pros and Cons of QuickMail
Pros:
- You can send personalized bulk cold emails to each prospect efficiently.
- You can add unlimited team members.
- You get a free warmup tool (MailFlow)
Cons:
- You can only connect a limited number of email accounts based on the plan.
- Agencies must create separate workspaces for clients, and beyond the plan limit, you must pay additional for workplaces.
Pricing Plans in QuickMail
Basic Plan | Pro Plan | Expert Plan |
$49/month | $89/month | $129/month |
– 30K Emails Monthly – 10K Active Prospects – 5 Email Addresses | – 100K Emails Monthly – 50K Active Prospects – 20 Email Addresses | – 300K Emails Monthly – 100K Active Prospects – 50 Email Addresses |
Which Is the Right Mailshake Alternative for You?
And that brings us to the close of my unbiased review of all the 12 Mailshake alternatives.
You must have read about my experience with the platforms. If you are still unsure which is the right alternative for your business needs, here’s a tip!
Look for tools that best suit your use case. The only way to find out is to take a free trial and test the tool with your team.
I recommend you start with Saleshandy, sign up for a 7-day free trial, and see how it can transform your cold email outreach.
It may be the only tool you’ll ever need to try!
Mailshake Alternatives: FAQs
1. Does Mailshake Have a Free or Trial Plan?
No, Mailshake does not offer a trial or a free plan. You have to pay upfront.
2. Is Mailshake a Scalable Tool?
In Mailshake, scalability comes at a hefty cost. You have to buy additional seats to connect email accounts and scale your outreach.
3. Which Mailshake Alternative Offers the Best Scalability for Email Outreach?
I recommend you try Saleshandy if you want a cost-efficient solution to scale your cold outreach efforts. With the starting plan, you can connect unlimited email accounts at no additional cost.
4. Which of These Mailshake Alternatives Is Great for Agencies Handling Cold Email Outreach?
I think Saleshandy is hands-down the best Mailshake alternative for agencies handling multiple clients. Why? You can add and manage an unlimited number of clients at no additional cost, making it highly cost-efficient for agencies.
5. Which Tool Is the Best for Multichannel Sales Engagement Compared to Mailshake?
If I had to select one tool as the Mailshake alternative for multichannel sales engagement, it would be Klenty.