Sales Prospecting can be quite a time and cost-intensive process. Especially so for businesses who’re looking to grow their business predictably. So sales teams typically invest in sales prospecting tools and processes that help them scale their prospecting workflows.
It’s been analyzed that it takes a healthy volume of leads prospected in a cost-effective way to sustain sales growth.
Sales Prospecting Tools can help you achieve this. So throughout this article, we’ll explore the top sales prospecting tools across different stages of sales prospecting.
Hence, starting from scratch – we’ll first get into sales prospecting tools you can use to generate these leads. We’ll then further move on to nurture and convert them into prospects.
Your website visitors can be tracked and captured later to be nurtured into prospects. Leadfeeder is one of these sales prospecting tools and it integrates with your website for this reason. Particularly, it provides you company name, contact details, etc of your tracked visitors so you can carry on the engagement through other channels.
You can integrate Leadfeeder with popular CRMs like Hubspot, Pipedrive, Zoho, Microsoft Dynamics, etc. It also integrates with communication tools like Mailchimp to seamlessly integrate with marketing workflows.
Pricing: Has a Free plan, Premium plan starts $55/mo.
2. Icy Leads
If you’re trying to figure out how to find sales prospects without much effort, you should check Icy leads. Icy leads hosts a database of more than 575 million professionals across 30 million companies. So it lets you search through this database of leads and provides you with their contact details to be later used for outreach. You can further use filters to target across industry verticals, job titles, etc. Also, there are no limits for extracting and searching through leads, and you can also enrich your current lists with details like phone numbers and social profiles.
Pricing: 7-day free trial, and a paid $99/mo plan.
One2Lead is a LinkedIn automation tool that helps put your prospecting efforts on autopilot. You can generate leads by using LinkedIn’s Sales navigator tool and reach out to them with personalized messages. It also has in-built mechanisms to detect recently added users / replied users, so you don’t double send automated messages to the same contact.
Pricing: Has a Free plan, Paid plan with unlimited contacts costs $15/mo
Being one of the best prospecting tools listed here, Findthatlead helps you search for specific new leads using targeting and filters. It basically enables you to get in touch with leads at any given company using just their first names, last names, location, keywords, and website names. You can also schedule email campaigns to send to your leads — with analytics you need to assess the performance of your prospecting process.
Findthatlead also helps you follow up with leads on social media profiles and use their usernames to search for their contact info. Moreover, it has webhook integration with Zapier, which can be used with an active Zapier subscription.
Pricing: Has a Free plan, Paid plans start from $9/mo and go up to $499/mo
Limecall is a callback solution that enables you to connect with your prospects in a convenient manner. Correspondingly, you can make the first connect with your prospects in less than 28 seconds. Also, with features like call recording, conducting web calls, using click to call options and much more Limecall makes it easy to engage with your ideal prospects.
It also native integrations with Slack, Zendesk, Intercom, Facebook Ads, Google Analytics, Zapier, and WordPress.
Pricing: Has a Free plan, with two paid plans that are priced at $149/mo and $399/mo.
Ringblaze can be used to talk to site visitors and customers in real-time as they browse your offerings. It also offers a shared inbox where support staff can add call notes, access resources, and delegate calls to other support professionals. Additionally, calls can be initiated quickly with a single click on the call icon.
Pricing: Single Paid plan at $15/mo, with voice calling usage billed separately
Hunter is one of the best email prospecting tools out there for finding email addresses of your leads. It basically returns all email addresses under a domain in its database. Hunter also predicts email addresses by using the first name and last name fields filled in by you.
Furthermore, it has a built-in email verification system to check if the predicted and existing email addresses in the search are valid.
Hunter has native integrations for Salesforce, Hubspot, Pipedrive, and Zoho CRMs. It also works with Zapier webhooks to integrate with other apps in your stack.
Pricing: Has a Free plan, Paid plans range between $49-$300/mo
Linkio’s Email Picker Tool is an email prioritization tool that helps you choose the best contact email for each domain on your outreach list. Basically, you create prioritization rules for which types of emails you find most valuable for your outreach, and the tool will pick the most relevant email for you.
It integrates with Hunter to search for emails since it isn’t an inbuilt feature.
Pricing: Email picker is a free tool from Linkio.
Leadwick is a suite of multiple sales prospecting tools. It has a Linkedin extractor, which evidently fetches contact details of the lead from their LinkedIn profile. Lead extractor is another such tool within Leadwick that helps search for relevant contact information using your lead’s name, website, and social profiles to fetch their contact information. Leadwick also has Domain data extractor, which fetches the information of all new domains being registered every day.
Pricing: Has a Free plan. Paid plan costs $99/mo with unlimited usage for all tools
SignalHire is a real-time verified contact platform that helps to find contact information online (email addresses, phone numbers, and social media profiles). Specifically, this tool allows you to find anyone’s data by name, job position, or location so that getting in touch with prospects is easier.
Additionally, you can check out companies directory to find contact information from over 10 million companies and their workers. Also, the database can be synced to the CRM and it allows you to create black copy email lists or send bulk emails.
SignalHire has integrations with HubSpot, Insightly, Zoho, Copper, SalesForce, Jooble, Taleo, Reply, CATS, PCRecruiter, JazzHR, PipeDrive, and Recruitee.
Pricing: Has a Free plan, Paid plans start at $79/mo
Similar to a lot of other tools in the list, Skrapp allows you to find emails based on name and website fields. You can also conduct a bulk search by uploading CSV of your leads websites and Skrapp will return email addresses found in that domain. It might not indeed seem as feature-rich as some of the best prospecting tools as it focuses more towards email verification. It does have an API that can be used to verify emails in real-time on website forms and applications.
Pricing: Has a free Plan, Paid plans start at $49/mo
Outreach (Tools to qualify prospects)
SalesHandy is an email outreach and sales prospecting platform meant to help sales teams with prospecting and closing newly generated leads. It also has several email outreach automation and tracking features that combine to make it one of the best platforms to run your sales qualification outreach on.
- Email outreach campaigns: Campaigns on SalesHandy allow you to send personalized demo bookings and lead qualification emails in bulk. Furthermore, email campaigns can be scheduled in your recipients’ timezone, so your emails don’t get buried in your recipient’s inbox. Also, campaigns are really simple and easy to set up. Watch our video guide on how to set one up in 3 minutes
- 10 stage Auto follow-ups: You can set up follow-up campaigns for a total of 10 stages to your leads based on their engagement with your emails. Additionally, you can choose to automatically have your follow-emails be sent to your lead if they haven’t opened/responded to your last email within a set period of time.
- Mail merge and Email verification: Heavily personalize your outreach sequences using mail-merge on SalesHandy. It basically lets you add custom fields in your subject and email content, making it personalized and likely to be opened and responded. You can also use SalesHandy’s add-on email verification system to verify your lead’s email addresses before you reach out to them to avoid bounces.
- Email tracking: SalesHandy has Free and unlimited email tracking with push notifications on email and link opens. This makes it easier to keep up with your lead’s engagement on your outreach and helps you score them based on their engagement levels.
- Templates: Using SalesHandy’s templates shortcuts, you can pull up pre-saved email templates with a combination of two keys on your keyboard inside your Gmail/Outlook compose inbox. Templates aren’t limited to textual content and HTML code can be inserted to accommodate your graphical and design formats. This helps you quickly respond to common queries and effectively reach out to more people.
SalesHandy integrates with Zapier, making it compatible with over 3000+ apps on the Zapier platform.
Pricing: Has a Free Plan with unlimited email tracking. Paid plans start from $9/user/mo
EmailAnalytics is a specialized tool designed to measure your email outreach efforts. Of particular interest is how it calculates average email response time — for both you and anyone who you engage in email with. Average response time is a critical KPI for sales teams, so measuring it enables sales teams to improve it.
You can use EmailAnalytics to measure your own activity, or that of your employees or team members, all from a single dashboard. And conveniently, you’ll receive a daily or weekly email report that sums up your team’s activity so you can keep tabs on your team’s performance without ever leaving your inbox.
Pricing: Starts at $15/user/mo
What differentiates Quickpage from other sales outreach tools is its focus on personalized video greetings and follow-ups. Quickpage allows you to record, deliver, and track high-resolution videos by email and text. It enables you to quickly connect with your leads with video in a unique way that gets a better response rate.
You can integrate Quickpage with Salesforce, Agent Legend, Follow Up Boss, Zoho and Zapier.
Pricing: Starts at $29/user/mo
Salesforce engage is a sales prospecting platform within the Salesforce ecosystem that’s dedicated to automating and sending engagement campaigns across various channels. Being within the Salesforce cloud, it also happens to be extensively customizable as per your workflow needs. It not only helps in scheduling and sending outreach campaigns, but has advanced tracking mechanisms to provide you with insights to further optimize your processes.
Pricing: Licence based, Available on request.
Zopto is a Linkedin engagement and lead prospecting tool used to generate and engage with leads on Linkedin. You can use it for cold outreach on Linkedin – by automatically sending out Linkedin invites to your filtered group of Linkedin users. It can also simulate profile views from your side on your leads’s profile to make the engagement more authentic.
Zopto can be used both for lead generation and lead qualification outreach as a sales prospecting tool.
Pricing: Paid plans starting from $215/user/month
Octopus is Linkedin outreach automation platform similar to Zopto. You can schedule to send automated connection requests with personalized messaging. With Octopus, you can also engage with your leads by automatically recommending up to 7 skills on their profile.
Octopus can be further integrated with your Hubspot and Zapier accounts to make them work together for a synchronized prospecting workflow.
Pricing: Paid plans starting $6.99/user/month
LinkedAutomate is a lead generation and outreach automation tool for Linkedin. It uses Linkedin’s Sales navigator to filter leads and then mark the for bulk messaging and connection requests. Like Zopto, it can simulate LinkedIn views to make it look authentic and engaging. LinkedAutomate can also export the data of your Linkedin prospects which you can use on other outreach platforms.
Pricing: Paid plans starting from $10/user/mo
Channels is a data-drive phone system that will help you automate your sales process and win at cold calling. The best thing about Channels is the number of integrations it comes with. You can connect Channels with tools like Pipedrive, HubSpot, Zendesk, or Integromat and use the client data to close every call you handle. That’s because Channels will show you crucial client information at the beginning of every call in the form of a digestible Customer Card.
No more out-of-the-blue cold calls. You’ll be prepared even without prior research. Other notable features that sales teams may utilize are the Mobile app, one-click calls, and international phone numbers.
No more out-of-the-blue cold calls. You’ll be prepared even without prior research. Other notable features that sales teams may utilize are the Mobile app, one-click calls, and international phone numbers.
Pricing: 7-day free trial, paid plans starting at $15
Aircall is a telephony software that works for sales teams by integrating and automating with lead prospecting workflows. It integrates and syncs up with CRMs like Hubspot and offers a seamless outbound calling experience. Aircall has one click triggers within supported CRMs to start phone calls and helps reduce the latency for switching between apps and loosing context.
Aircall has an app marketplace which serves as a portal for all its integrations. IT natively integrates with Salesforce, Zendesk, Hubspot, Magento, Intercom, Freshsales, Helpscout, etc.
Pricing: Paid plans starting at $20/user/mo
CloudTalk is an intelligent phone system, which enables your sales teams to conduct outbound calls from anywhere in the world. It offers virtual phone numbers from 70+ countries. CloudTalk allows you to dial automatically, reach more prospects, and convert better leads. When needed, you can easily sync CloudTalk with all major CRMs (Pipedrive, Hubspot, Salesforce, etc.). Features like Power Dialer, Predictive Dialer or Smart Dialer help sales reps make more outbound calls and minimize downtime between calls.
Cloudtalk integrates with CRMs and Customer Support systems like Hubspot, Salesforce, Microsoft Dynamics, Zoho, Pipedrive, Zendesk, Intercom, etc.
Pricing: Paid plans starting from $15/user/mo
MyOperator is a cloud-based call management platform that can help you make outbound calls to your potential clients and customers. With the click-to-call feature, sales agents can make outbound calls using their mobiles, tablet, or PC, without the need to type the contact number. It also provides detailed call reports in its live panel and stores call recordings on the cloud.
MyOperator provides one-click integration with popular CRM software like Zoho, Freshdesk, Kreato, Pipedrive, and many others.
Pricing: Paid plans starting from $10/user/mo, with additional call rates applicable.
Automate is a process automation platform that connects multiple apps you’re already using to build automated flows. It is pretty similar to Zapier in terms of functionality, with integrations with 100 apps and services. Automate can help you build lead scoring workflows based on your playbooks and the supported apps you use.
Automate integrates with Salesforce, Zendesk, Drip, Hubspot, Todoist, etc., with a total of over 100 apps and services supported on the platform.
Pricing: Has a Free plan, Paid plans start at $39/mo
Mixpanel is primarily a product analytics tool, which can also be used to conduct lead scoring and user outreach. It records product engagement across your app and website, which then can be used as filtering out and scoring qualified leads. Leads in mixpanel who have met thresholds in terms of usage and/or other parameters can be placed in a cohort, essentially making all those leads scored.
Pricing: Has a Free plan, Paid plans start at $89/mo
Salesforce Cloud allows you to automate lead scoring and engagement with its built-in CRM. Scoring rules can be set up and every lead that enters the CRM will be scored based on the available information. Salesforce cloud integrates with other products in the Salesforce ecosystem.
Pricing: Paid plans starting from $25/user/mo
Autopilot is a multi-channel lead generation and lead scoring tool for sales teams. It has Marketing automation features that capture leads on the website and enroll them in your CRM for the next stages. The lead scoring system on Autopilot combines Marketing and sales engagement data from its CRM and scores leads as per priority.
Autopilot integrates with Salesforce, Hubspot, Pipedrive, Drift, Intercom, Google Ads, etc.
Pricing: Paid plans starting $49/mo
With SalesWings, sales teams can capture and track leads in their sales funnel. Saleswings has a predictive scoring system that scores newly captured leads when they’re introduced into the system. It also qualifies each of these leads to prioritize nurturing towards conversion.
It has native integrations with Salesforce, Pipedrive, and Mailchimp platforms.
Pricing: Custom pricing plans as per needs
Calendly is a calendar scheduling tool used by sales teams to book sales calls and demos with prospects. It can be used to schedule meetings across team members in a round-robin fashion. Or, you could invite multiple attendees to the same event(like webinars). You can also set calendly to add a buffer between consecutive meetings and limits the number of meetings scheduled.
Calendly integrates with Buffer, Intercom, Zapier, Hubspot, Stripe, GoToMeeting, etc.
Pricing: Has a free plan, Paid plans start from $12
Meetingbird is a calendar scheduling app that works like most meeting scheduling apps. It automatically detects your prospects’ timezone and shows your availability accordingly. Meetingbird also has the option to customize branding and form questions while setting up a meeting link. It sends confirmation and reminder emails that you can customize. Meetingbird integrates with Google Meets, Zapier, Outfront, and Zoom.
Pricing: Free Forever, unlimited usage.
Vyte is a smart calendar scheduling tool used to schedule meetings with sales prospects. It takes care of double booking instances, where same calendar slots are allotted to more than one event. Vyte offers added level of personalization touches by changing scheduling form backgrounds and fields. Vyte integrates wit Google hangouts, Skype, Google Maps, Front and Slack.
Pricing:: Has free plan, paid plans start from $8/user/mo
Hubspot is a sales engagement and CRM for teams that want an outreach solution built into their sales CRM. It offers basic automation, custom properties, quote generation, smart end times, custom reporting, etc. It also has Meeting scheduling, sales automation, lead, and pipeline management features.
Pricing: Has a free version, Paid plans start at $40/user/mo
Systeme is an all-in-one marketing platform enabling sales teams to create high converting funnels and automation systems to increase leads. Users can create sales tunnels by drag and drop editor, create email lists, and send unlimited emails using Systeme. It can also be used to set up affiliate programs and traffic generating blogs, making it a combination of a CRM and lead engagement tool. Systeme integrates with Stripe, Paypal and Zapier.
Pricing: Paid plans, starting from $27/user/mo
Salesmate is a CRM designed for SMB and startup sales teams to power up and streamline their sales process. It has features like Deal, Multiple Pipeline, Activity, and Contact Management. Advanced features include Built-in Phone System, Smart Queue, Sequence, Workflow Automation, Power Dialer, and Shared Team Inbox. It integrates with QuickBooks Online, Google & Microsoft Calendar, MailChimp, ActiveCampaign, Clearbit, etc.
Pricing: Paid plans starting $12/user/mo
LeadSquared is a sales and marketing automation platform that helps sales teams design sales and customer experience processes. It includes tools like sales CRM, marketing automation, and mobile CRM. Customers love it for its no-code workflow builder, and low-code developer platform. Leadsquared doesn’t have native integrations but provides access to it’s developer platform and API.
Pricing: Paid plans starting $25/user/mo
5. Erxes Inc
Erxes is a free sales prospecting software and CRM. It supports marketing, sales, and customer service and leverages growth marketing. It’s CRM includes filtered pipeline views from the dashboard, efficient team communication, and sales performance tracking.
It integrates with Twilio, Office 365, Chatfuel, Facebook Messenger, etc.
Pricing: Primarily runs on free plan with limited usage. Additional usage billed as per actuals.
EngageBay is an integrated platform for sales, marketing, and servicing. Sales module on EngageBay offers deal & pipeline management, task management, appointment management. As a CRM and outreach platform, it can also run email campaigns to engage and nurture your prospects.
Engagebay can integrate with your existing apps like Zapier, HubSpot, Pipedrive, Mailchimp, and Salesforce.
Pricing: Paid plans starting from $7.99/user/mo
Other Sales Tools
Contract & Proposal
SwiftCloud is an eSign & eContracts platform designed specifically for complex-doc paperwork-driven sales. It allows for sales collaboration in real-time, with “codeless” smart contracts. These contracts can include negotiated terms, if-then logic, digital signature options like embedding of legal IDs (a license, passport, etc), images, and video. eDocs can include complete detailed invoices or estimates. It can also include payments so you can “Sign & Pay” inside a single doc instead of separate steps. Multiple docs or saved templates can be bundled into envelopes. It integrates with Zapier to extend all its features to apps on the Zapier platform.
Pricing: Has a free version, paid plans start from $12/mo
With Better Proposals, you can pick a template, edit, and send a modern proposal that can be signed and paid online. Some great features include proposal analytics and a variety of payment options for your clients. It also offers legally binding signatures, team management through advanced permissions, etc.
Better Proposals integrates with your existing tools like Hubspot, Freshsales, Infusionsoft, ActiveCampaign, Salesforce, Zoho, etc.
Pricing: Paid plans starting from $19/mo
Contractbook is a simple contract management software for sales teams. You can draft contacts from the set of available templates, signed and safely stored within Contractbook. It integrates with Zapier, which in turn helps build workflows that trigger when a document is signed or modified.
Pricing: Has a free plan, Paid plans start from €49/mo
Sales Team Operations
Clari is a sales operations platform that helps managers and leaders monitor sales performance. It has features that help predictably forecast sales revenue, spot risky deals in the pipeline, keeping a check on funnel and pipeline health, etc.
It integrates with Clearbit, Intercom, Salesloft, Marketo, RingCentral, Marketo, and more.
Pricing: Available on request
Tye is a data cleaning and enrichment tool that helps you have accurate, valid email and prospecting data. Right within your CRM or email marketing platform, it cleans up your list by removing invalid email addresses. It also enriches your data, providing information like full name, gender, location, and more based only on email addresses.
Pricing: Billed based on usage, $0.28/data set.
Grow is a business intelligence platform that helps sales leaders analyze and optimize their sales operations. It pulls in data from a variety of sources – like CRMs, Ad platforms, Social media accounts, etc. It helps you model this data into custom metrics and visualize key indicators that signal performance.
Grow natively integrates with a variety of services like Salesforce, Hubspot, Intercom, Asana, Pipedrive, Zendesk, Airtable,etc.
Pricing: Paid plans starting $50/mo
Automate prospecting to close more deals faster
The list of sales prospecting tools only gets bigger – making it easier for you to choose a product that works best. That makes it really important to act and optimize your prospecting operations and workflows. Growth depends on the steadily increasing flow of high-quality prospects. And sales prospecting tools like the ones we listed will help you achieve that.
Are you currently using any of these sales prospecting tools? How has it improved your workflow? Let us know in the comments.