Anil Salvi Contents
- 1 AI Lead Gen Tools – TOC
- 2 TL;DR: 4 Best Clay Alternatives in 2025
- 3 Top 8 Clay Alternatives I Personally Tried and Reviewed (2025 Edition)
- 4 Choose the Best Low-Cost & Easy-to-Use Clay Alternative
- 5 Clay Alternatives and Competitors: FAQs
- 5.1 1. Why Are Clay Users Looking for Other Alternatives?
- 5.2 2. Which Clay Alternative Offers the Best Value for Money?
- 5.3 3. Which Clay Alternative Is Best for Large Teams or Enterprises?
- 5.4 4. Which Alternative Is Best if I Already Have a Lead List and Need to Enrich It?
- 5.5 5. Does Clay Have a Free Plan?
When I first started exploring Clay, I was genuinely excited.
Custom Automated Workflows, Waterfall and Data Enrichment, AI Agents – Yes, please.
However, behind the feature-packed UI, Clay turned out to be an expensively complex tool.
And it wasn’t just me.
I saw Clay users on Reddit, LinkedIn, and G2 say the same thing:
-
“It’s great, but there’s a massive learning curve unless you dedicate all your time to it.”
~Reddit User -
“You need to know your specific use case before you hop onto it. Otherwise, it can be a black hole for your time.”
~Reddit User -
“Not the easiest interface to use. One wrong move and you’ve wasted your credits.”
~User Review on G2 -
“The ease of use is still a trial-and-error thing that costs valuable credits.”
~User Review on G2
All this made it very clear why Clay isn’t the right fit for every team!
So I started testing tools that offered similar capabilities, but without the drawbacks.
The result:
A list of the 8 best Clay alternatives that are easier to use, more affordable, and built with the user in mind.
Check them out!
AI Lead Gen Tools – TOC
TL;DR: 4 Best Clay Alternatives in 2025
Here’s a quick look at the 4 best Clay competitors by use case:
- Overall Best Clay Alternative – Apollo.io
- Cost-Effective Clay Alternative – Persana.ai
- Clay Alternative for Enterprise Needs – ZoomInfo
- Best for Enriching Existing Lists – FullEnrich
Top 8 Clay Alternatives I Personally Tried and Reviewed (2025 Edition)
These are the 8 alternatives that made it to my list after I tested multiple tools, including some that even power Clay behind the scenes.
I’ll break them down, show what each one does better than Clay, and help you decide which one fits your use case best.
1. Apollo.io
First on my list is Apollo.io, an AI-powered sales intelligence and engagement platform.
It stands out as one of the most comprehensive alternatives to clay.
With Apollo, you can:
- Find the right leads using advanced filters.
- Enrich your data with verified emails, phone numbers, and other information.
- Reach out to prospects via email, LinkedIn, and calls.
- Manage and track your leads through every stage of the funnel.
Apollo.io Is Best For: Outbound sales teams, founders, and RevOps teams looking for an all-in-one tool to find relevant prospects, reach out, and manage deals.
Apollo.io User Ratings
- G2 – 4.7/5 🌟 (8.7K+ Reviews)
- Capterra – 4.6/5 🌟 (370+ Reviews)
- Trustpilot – 2.0/5 🌟 (760+ Reviews)
Why Apollo.io Is a Better Clay Alternative
If your use case is to find relevant prospects, get their accurate contact information, and reach out with multichannel campaigns, then Apollo is the better option.
The main reason is the data you get for the cost.
You see, with Apollo’s paid plan, you get access to verified emails, phone numbers, job history, company insights, tech stack, and more.
Whereas Clay charges you separately for each action — enriching the person, summarizing their LinkedIn, finding recent posts, pulling the email, and more.
Each enrichment you add will cost you more credits.
With Apollo, you don’t need to integrate another tool to start sending emails or building sequences.
Apollo.io is much easier to use than Clay. You can quickly build automated workflows and enrich data without getting stuck in setup.
While Clay gives you more flexibility, it takes time to understand its complete capabilities.
It comes with an AI-powered outreach builder that helps you create full multichannel campaigns with just a few prompts.
Clay, on the other hand, is not built for outreach.
You’ll need to integrate it with a separate cold email software or other outreach tools, which adds time, cost, and complexity.
Next, I’ll break down what works well and what doesn’t, based on my hands-on experience.
Pros of Apollo
- All-in-one prospecting, outreach, and lead management tool.
- Apollo.io has its own database of 218 million business profiles.
- It is GDPR, ISO 27001, and SOC 2 compliant.
- You get over 60+ filters, buyer intent signals, job change alerts, and a lead scorer, all to help you find and prioritize the right prospects.
- Apollo’s AI will help find lookalike prospects based on your previous wins or top-performing customers.
Cons of Apollo
- Apollo.io charges per user, which can get expensive for growing teams.
- Phone number data is limited for certain geographies, especially outside the US.
- Apollo does not support waterfall enrichment (yet), so you’re limited to its own data sources.
- Some users on Trustpilot and G2 report issues with the promptness of Apollo’s support.
If you’re looking for a platform that offers the benefits of Apollo.io without its limitations, check out my blog on the top 12 Apollo.io alternatives.
What Real Users Have to Say About Apollo
Going by the user reviews on G2 and Capterra, Apollo.io’s users are highly satisfied with what they get, even though some mention:
- Occasional inaccuracies in data.
- Plans that can get expensive as the team grows.
- A cluttered and overwhelming user interface.
Moreover, it’s also one of the most frequently recommended Clay alternatives on Reddit and LinkedIn.
“Solid experience, valuable tool! I like the depth of contact information on the platform. It can be a little complex to figure out.”
– Spyro J., G2 Reviewer
“Start with Apollo, scale with Clay, multiple reasons but two to highlight. Apollo is much more user friendly and lower priced. Clay gives you a lot of functionalities, in fact you are only limited by your skills and imagination, but is much more costly and can easily cost you hundreds of dollars.”
– Reddit User
Apollo Pricing (Billed Annually)
Apollo offers a free plan and three paid plans:
- Free Plan – 600 Email Credits/year
- Basic – $39/month/user (2,400 Email Credits/year)
- Professional – $79/month/user (Unlimited Email Credits + 600 Mobile Credits/year)
- Custom – Starts at 5K/year (Unlimited Email Credits + Custom Mobile Credits)
It also uses a credit-based system, just like Clay. You spend credits to access contact data and run enrichment tasks.
Note: Apollo.io pricing may change depending on your region
2. Persana.ai
If you’re looking for an exact Clay-like alternative, but without the high cost, then Persana.ai is the tool for you.
It’s a sales prospecting and enrichment tool you can use to:
- Find leads.
- Enrich them with useful and accurate data.
- Create personalized outreach copies.
And do a lot more — without the cost issues that come with Clay.
Persana.ai Is Best For: Teams who want an exact Clay alternative at a lower cost.
Persana.ai User Ratings
- G2 – 4.7/5 🌟 (30+ Reviews)
- Capterra – N/A
- Trustpilot – N/A
Why Persana.ai Is a Better Clay Alternative
The biggest advantage I noticed when using Persana.ai is how much it mirrors Clay’s functionalities and capabilities.
From enrichment and workflows to lead scoring and personalization, it does all this at a significantly lower cost.
- Persana.ai Starter Plan – $68/month (24K Credits/year)
- Clay Starter Plan – $134/month (24K Credits/year)
Same capability, same credits, but at almost half the price!
And it’s not just the pricing plans. The credit system is also more efficient.
In Clay, every type of enrichment has a different credit cost: 6 credits for waterfall enrichment, 2 for finding a live LinkedIn profile, and so on.
But with Persana, most enrichments cost just 1 credit. Only mobile number lookups are charged extra.
Pros of Persana.ai
- Persana integrates with 50+ data sources to give you accurate and fresh lead data.
- You get accurate emails and mobile numbers using waterfall enrichment.
- With AI Signals, you can easily identify buying intent, recent funding, and key job changes instantly.
- Persana also has AI Agents that help you automate outreach, lead responses, and workflows 24/7.
- Compared to Clay, it’s highly cost-effective.
Cons of Persana.ai
- It has a bit of a learning curve for new users.
- Can be slow at times, especially when running bulk enrichments.
- Product updates aren’t always communicated clearly, which can occasionally stop your workflows.
What Real Users Have to Say About Persana.ai
Persana has reviews only on G2.
Plus, it’s talked about often on LinkedIn, but not a lot of people on Reddit know about the platform.
That said, those who have used the platform have mostly positive experiences to share
“Fantastic Clay GTM alternative”
“Persana offers plenty of great ways to gather insights from your data sets about contacts and companies you want to contact in your outbound campaigns.
The AI prompts and presets make gathering insights super easy and allows me to customise my outbound messaging and make it feel very 1:1 and relevant when doing outbound based on real insights…”
– Leigh H., G2 Reviewer
Read More About What Leigh H. Has to Say on G2
“Enrichment with Excellent Customer Success”
“Whatever you’re attempting to build, the team of Persana AI is extremely helpful and involved in making sure that your lists are successfully built, without burning through your credits.
There is a Support Slack Channel that you can post in, and the team will find a way. What made it easy for me to use it was onboarding…
Sometimes the product changes, and the team doesn’t communicate it cleanly, so tables stop working or features are disabled, which is a bit problematic.”
– Kristi R., G2 Reviewer
Persana.ai Pricing (Billed Annually)
Persana.ai has a 14-day free plan and 5 paid plans.
The best part – It has a plan that offers unlimited credits
- Starter – $68/month (24K Credits/year)
- Growth – $68/month (60K Credits/year)
- Pro – $68/month (216K Credits/year)
- Unlimited – $600/month (Credits subject to Persana AI’s terms of service and anti-abuse policies)
- Enterprise – Custom
3. Lusha
If you’re looking for a user-friendly Clay alternative for your lead gen. and enrichment needs, Lusha is a strong pick.
It is an AI sales intelligence platform with an in-built database of 100 million+ business profiles.
Lusha Is Best For: Teams that want accurate contact data and prospect information fast and with minimal effort.
Lusha User Ratings
- G2 – 4.3/5 🌟 (1.5K+ Reviews)
- Capterra – 4.1/5 🌟 (380+ Reviews)
- Trustpilot – 1.3/5 🌟 (650+ Reviews)
Why Lusha Is a Better Clay Alternative
I have 3 solid reasons why Lusha is better than Clay:
- You don’t need to build complex workflows to start prospecting. Just search, filter, and export.
- The UI is minimal and easy to navigate.
- Finally, it’s much more affordable than Clay.
Apart from these, you also have AI-Powered Prospect Recommendations, which will suggest lookalike contacts based on your saved leads and past searches.
It’s a useful add-on when you want to scale prospecting without manually filtering every time.
Overall, Lusha = An easy-to-use, cost-effective Clay Alternative
Pros of Lusha
- You get contact data that complies with GDPR, CCPA, and ISO 27001 standards.
- It includes built-in cold email automation, so you don’t need a separate outreach tool.
- Easily find highly relevant prospects using 20+ advanced filters and buyer intent signals.
- You can build AI-powered prospecting lists, where the AI continuously adds lookalike contacts based on your saved leads.
Cons of Lusha
- Lusha has a small database, so you don’t have much access to niche industries and roles.
- Outreach features are quite basic, with limited customization and sequencing.
- If you’re targeting regions outside the US and EU, you might face issues with data accuracy.
Though Lusha is easy to use, its limitations can slow you down as your prospecting needs grow.
If you’re looking for tools with better and accurate data coverage, check out my blog on the 9 Best Lusha Alternatives.
What Real Users Have to Say About Lusha
Lusha has a lot of positive reviews on G2 and Capterra for its ease of use, accuracy in core markets, and fast results.
But Trustpilot paints a different picture.
Many negative reviews come from individuals who found their personal contact information listed without consent, raising privacy concerns.
“Decent tool for finding contact data of important prospects”
“Lusha makes it easy for me to find accurate contact details of important decision-makers in our target companies.
The tool is very user-friendly and saves a lot of time for my team…
Sometimes, when searching for prospects in very niche industries or contacts who are not in senior roles, the data availability can be a bit limited…”
– Murtaza P., G2 Reviewer
Read More About What Murtaza P. Has to Say on G2
“This company is a complete pest”
“I get a lot of sales calls and when I ask, all of them are sourced via Lusha.
I have tried filling in the online form for data removal and received an email saying that they have removed me from their database, but still the calls keep coming.”
– Will Goring, Trustpilot Reviewer
Lusha Pricing (Billed Annually)
Lusha has a forever-free plan that you can use to test the platform before purchasing it.
It also has 3 paid plans.
- Free – 50 Free Credits/month
- Pro – $22.45/month (up to 3 seats, 3K Credits/year)
- Premium – $52.45/month (up to 5 seats, 7.2K Credits/year)
- Scale – Custom
Note: The cost of the Premium plan will change based on the number of credits you want.
4. ZoomInfo
ZoomInfo is a Go-To-Market intelligence platform that combines:
- A vast B2B contact and company database
- Intent data and technographic insights
- Advanced workflow automation
- Built-in tools for prospecting, enrichment, and outreach
It is the ideal Clay alternative if you want a single comprehensive solution for your Sales, Marketing, and Recruiting teams.
ZoomInfo Is Best For: Enterprises and businesses looking for a full-stack solution.
ZoomInfo User Ratings
- G2 – 4.5/5 🌟 (8.7K+ Reviews)
- Capterra – 4.1/5 🌟 (300+ Reviews)
- Trustpilot – 1.6/5 🌟 (230+ Reviews)
Why ZoomInfo Is a Better Clay Alternative
The main reason why I would recommend ZoomInfo over Clay is because of its built-in capabilities.
With ZoomInfo, you don’t need to stitch together multiple tools for enrichment, intent data, or outreach.
Everything is bundled into one powerful platform.
The best part!
You get dedicated solutions for each function — whether it’s sales, marketing, recruiting, operations, or even data delivery through DaaS.
So, ZoomInfo is much more suitable for large teams that want everything under one roof..
Pros of ZoomInfo
- You get access to a massive database of 321 million business profiles.
- Real-time CRM enrichment keeps your data fresh and up to date automatically.
- ZoomInfo is GDPR, ISO 27001 + 27701, and SOC 2 compliant, ideal for enterprise-grade security needs.
- Integrates with major CRMs and sales tools like Salesforce, HubSpot, Outreach, and more.
Cons of ZoomInfo
- It is very expensive.
- No free trial available to test the platform.
If you think ZoomInfo may not be the right tool for you, you can check out these 11 ZoomInfo Alternatives.
What Real Users Have to Say About ZoomInfo
“Great source of sales lead generation”
“I like how leads and the contact numbers on Zoominfo are accurate and mostly not fake compared to other Softwares B2B contact data. I like how easy to implement it is…”
– Suzette R., G2 Reviewer
Read More About What Suzette R. Has to Say on G2
“ZoomInfo–Top Data for a Reason”
“There is a reason why ZoomInfo has been the top company for business prospecting, and they have a massive database of contacts. Having the contacts is key and that was our biggest factor in using ZoomInfo…
Cost. ZoomInfo, while they have the data, are also the highest price point vendor from our research and it’s incredibly prohibitive for smaller businesses to utilize. That may be their intention as they seem more geared towards larger sales orgs…”
– Capterra Reviewer
ZoomInfo Pricing (Billed Annually)
ZoomInfo does not have transparent pricing plans.
You have to get on a call with their sales team to get a quote for your needs.
5. Seamless.ai
Next on my list of Clay alternatives is Seamless.ai – an AI-powered sales software and business leads platform.
Its primary focus is on real-time lead search and contact discovery.
Also, Seamless.ai is the only platform on my list that has a massive database of 1.3 Billion+ business contacts and 121 Million+ companies.
Seamless.ai Is Best For: Sales teams that want to build large prospect lists fast using real-time contact information discovery.
Seamless.ai User Ratings
- G2 – 4.4/5 🌟 (5K+ Reviews)
- Capterra – 4.0/5 🌟 (220+ Reviews)
- Trustpilot – 2.1/5 🌟 (250+ Reviews)
Why Seamless.ai Is a Better Clay Alternative
A major reason why I would recommend Seamless as an alternative to Clay is its AI-powered search engine.
You simply search for a contact or company, and the platform finds real-time verified emails and direct dials instantly.
No need for complex enrichment workflows that require large amounts of credits.
This ease of use, combined with the sheer size of its database, makes Seamless.ai a great fit if you want volume, speed, and scale.
Pros of Seamless.ai
- You can use Seamless’s Chrome extension to prospect directly from LinkedIn and company websites.
- It integrates with multiple CRMs like Salesforce, Outreach, MS Dynamics, and more.
- You can automate prospect list building using its in-built AI features.
- There are over 100 filters to help you find precise leads by industry, company size, tech stack, and more.
Cons of Seamless.ai
- The cost of the platform can get high quickly based on your needs.
Also Read: 10 Best Seamless.ai Alternatives and Competitors
What Real Users Have to Say About Seamless.ai
Users on G2 and Capterra shared positive reviews about Seamless’s accurate real-time contact data, intuitive interface, and value compared to competitors.
That said, there were also dislikes about the cost, aggressive billing, and auto-renewal practices.
“A Useful Tool for Sales Development”
“The accuracy of contact information is 85–90%, which surpasses most of the tools that are more expensive than Seamless. The interface is very easy to use and straightforward…
Some of the features I’d like to use are a bit cost-prohibitive for an independent contractor such as myself.”
– Michael P., G2 Reviewer
Seamless.ai Pricing (Billed Annually)
The paid plans are not transparent.
6. FullEnrich
If you want a simple email and mobile enrichment tool without any of the workflow or automation clutter, FullEnrich is a great pick.
The best part about FullEnrich is that it uses waterfall enrichment, aggregating contact information from 15+ B2B data vendors to give you the most accurate results possible.
FullEnrich Is Best For: Teams that already have a lead list and only need to enrich it with accurate contact details.
FullEnrich User Ratings
- G2 – 4.8/5 🌟 (90+ Reviews)
- Capterra – <10 Reviews
- Trustpilot – <10 Reviews
Why FullEnrich Is a Better Clay Alternative
If you’re interested in Clay for its waterfall enrichment, FullEnrich gives you just that, without the extra complexity or cost.
Just upload your list with your prospect’s name and company, and get enriched data back.
No workflows, no setup, no fluff.
What makes it even better is that FullEnrich triple-verifies every contact, so you get bounce-free emails and reliable mobile numbers without wasting credits.
Pros of FullEnrich
- Extremely simple to use, even for first-time users.
- You get highly accurate, triple-verified email and phone number data.
- You get landline numbers free of charge; only mobile numbers are charged.
Cons of FullEnrich
- Occasionally, you may get incorrect or outdated phone numbers.
- It does not yet have native integrations with CRM.
What Real Users Have to Say About FullEnrich
There are only a few reviews on G2, but all users have praised FullEnrich for its simplicity and accuracy.
“A Game-Changer for Efficient and Accurate Prospecting!”
“The accuracy and speed of data enrichment—FullEnrich consistently provides reliable, high-quality contact information, dramatically reducing the time spent on manual research.
There’s very little to dislike, but occasionally the interface feels slightly overwhelming at first glance.”
– Salì L., G2 Reviewer
FullEnrich Pricing (Billed Annually)
FullEnrich has 3 paid plans:
- Start – $26/month (6K Credits/year)
- Pro – $49/month (12K Credits/year)
- Scale – $500/month (Custom Credits/month)
7. Surfe
Another simple data enrichment tool on my list is Surfe.
It is a lightweight and Chrome-based Clay alternative that connects LinkedIn with your CRM, letting you:
- Enrich contact data directly from LinkedIn
- Push leads into your CRM with one click
- Keep your CRM data fresh with real-time updates
Surfe Is Best For: Teams that primarily use LinkedIn for prospecting.
Surfe User Ratings
- G2 – 4.6/5 🌟 (280+ Reviews)
- Capterra – <10 Reviews
- Trustpilot – <10 Reviews
Why Surfe Is a Better Clay Alternative
Surfe is very simple to use, and if LinkedIn is your primary prospecting source, it makes the entire enrichment and CRM syncing process frictionless.
Unlike Clay, which requires building workflows and managing multiple enrichment sources, Surfe works directly on top of LinkedIn and your CRM.
No setup headaches. No credits. Just one-click actions to enrich and push leads.
The best part – Surfe uses waterfall enrichment t
It’s ideal if you want to move fast without spending time configuring a full platform.
Pros of Surfe
- Surfe directly integrates with CRMs like HubSpot, Salesforce, Pipedrive, and more.
- The platform is very beginner-friendly and easy to use.
- You can connect it with LinkedIn Sales Navigator to enrich and sync leads instantly.
Cons of Surfe
- It charges per user, so the cost can quickly add up.
What Real Users Have to Say About Surfe
Users on G2 have a positive opinion of Surfe for its quick and accurate
“Smart LinkedIn Prospecting with Easy Spreadsheet Export”
“I really like how Surfe simplifies LinkedIn lead collection. Even though it doesn’t integrate directly with our custom CRM, I use the Google Spreadsheet export feature regularly, and it works great.”
– Segiu M., G2 Reviewer
Surfe Pricing (Billed Annually)
Surfe has a free plan and 2 paid plans:
- Free – 20 email finder/month
- Essential – $29/month/user (150 email finder + 50 mobile phone finder credit/month)
- Pro – $29/month/user (1K email finder + 100 mobile phone finder credits/month)
8. FullContact
FullContact is a website visitor identification and lead enrichment platform.
It helps you turn anonymous web traffic into full prospect profiles.
FullContact Is Best For: Businesses looking to identify inbound prospects and convert them into paying customers.
FullContact User Ratings
- G2 – 4.3/5 🌟 (100+ Reviews)
- Capterra – 4.0/5 🌟 (70+ Reviews)
- Trustpilot – <10 Reviews
Why FullContact Is a Better Clay Alternative
Unlike Clay, which is focused more on outbound workflows and cold outreach, FullContact is better suited for inbound lead identification and enrichment.
It’s ideal when you have incomplete records and want to turn emails, phone numbers, or device IDs into full, accurate customer profiles.
FullContact is a great Clay alternative if your focus is website visitor identification, web-to-lead enrichment, and privacy-compliant data handling.
Pros of FullContact
- Real-time API access for dynamic enrichment workflows.
- Privacy-first infrastructure that complies with GDPR, CCPA, and HIPAA.
- FullContact has a very powerful visitor identification engine that works on email, mobile, cookie, and device IDs.
Cons of FullContact
- Not built for traditional B2B sales workflows or cold outreach.
- More suited for technical teams.
- Expensive for small businesses or individual use.
What Real Users Have to Say About FullContact
Reviewers praise FullContact for its robust enrichment capabilities and strong identity graph, especially in marketing automation and personalization workflows.
However, some users say the learning curve is steep, and the platform may be overkill for simple use cases like list building or cold email campaigns.
“Enrich your email lists with more data”
“Using FullContact Enrich API, we can get a better picture of a person using their email address. This data can be helpful in finding and qualifying leads.
The pricing model is complicated, and salespeople try harder to sell more extensive packages.”
– Nimmi V., G2 Reviewer
FullContact Pricing (Billed Annually)
FullContact offers custom pricing based on API usage and data volume.
Choose the Best Low-Cost & Easy-to-Use Clay Alternative
That’s 8 clay alternatives I have covered.
By now, you should have a clear idea of what each alternative offers – where they shine, and where they fall short.
Recapping:
- Stick with Apollo if you want the most recommended Caly alternative. It’s well-rounded, but not the cheapest.
- Go for Persana.ai if you want Clay-like power minus the steep pricing.
- Pick Lusha if ease of use and fast prospecting matter most to you.
- Choose ZoomInfo if you need a full-blown GTM suite for large teams.
Each of these tools has its place, and the right one depends on your goals, team size, and budget.
I suggest you take the free trial and test each tool that you like to see if they fit your needs.
Clay Alternatives and Competitors: FAQs
1. Why Are Clay Users Looking for Other Alternatives?
Clay is powerful, but not everyone needs its complexity or price tag.
Many users switch because they want something easier to use, more affordable, or better suited to their team’s size and workflow. Others prefer tools that don’t charge different credits for different enrichment actions.
2. Which Clay Alternative Offers the Best Value for Money?
There’s no single best option. It depends on what you need:
- Apollo and Persana are great for teams that want full enrichment and outreach workflows.
- Lusha is ideal for simplicity and ease of use.
- ZoomInfo works best for large enterprises with deep pockets.
- FullEnrich and Surfe are solid, low-cost picks for basic enrichment.
3. Which Clay Alternative Is Best for Large Teams or Enterprises?
ZoomInfo is by far the best alternative to Clay for enterprises and large teams, especially if you’re looking for role-specific solutions for sales, marketing, recruiting, and operations.
4. Which Alternative Is Best if I Already Have a Lead List and Need to Enrich It?
If you have a list, then FullEnrich or Surfe are cost-effective options you can use to get verified email addresses and phone numbers. Both platforms use the waterfall enrichment method, so you get highly accurate results.
5. Does Clay Have a Free Plan?
Clay does not offer a permanent free plan. It has a limited free trial, after which you must upgrade to a paid plan starting at around $134/month.
