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If you want to increase your B2B sales and close high-ticket clients in 2025, you need to be direct.
Cut the fluff and show prospects exactly what you can do.
But to do that, you need to have all the right details about them, like:
- What their company does
- Who the decision-makers are
- What challenges they’re facing
Enter Company Research Tools.
These platforms provide you with relevant, up-to-date insights about the companies and decision-makers you’re targeting.
This will give you the edge you’ll need over your competitors.
In this blog, I have curated a list of 10 Company Research Platforms that I extensively researched and tested just for you!
So, let’s jump right in and find the company research tool that is right for your needs!
TL;DR of the Best Company Research Tools on My List
- Saleshandy Lead Finder – An all-in-one platform for company research and outreach, with advanced filters, bulk prospecting, and CRM integrations to simplify your work.
- LinkedIn Sales Navigator – The go-to tool for finding decision-makers and building B2B connections using detailed filters and AI recommendations.
- Bombora – Perfect if you want to target prospects actively searching for your solutions using powerful intent data.
- Cognism – A great choice for finding accurate phone numbers and sales insights, especially in regions like EMEA, APAC, and NAM.
Company Research Tools – TOC
My List of Company Research Tools to Identify Target Accounts
After trying and testing different company research tools, I’ve ranked the 10 top platforms based on the following criteria:
- Search Filters Available
- Outreach and CRM Integration
- UI and User Experience
- Bulk Research Capabilities
- Other Unique Features
Let’s check them out 1 by 1 together!
1. Saleshandy Lead Finder
Best For:
Businesses looking for an affordable company research tool that integrates with multiple CRM platforms, offers bulk prospecting capabilities, and provides a complete suite for cold email outreach.
Saleshandy Lead Finder makes the top of my list of company research tools as a powerful prospecting platform with a vast database of 700M+ professional contacts and 60M+ company profiles.
With this vast database, you will never run out of prospects to connect with and close.

Moreover, you can even find relevant information on decision markers in high-niche industries.
Let me show you a bit more how you can use Saleshandy.
How to Use Saleshandy to Identify Target Accounts
- Firmographic Filters: Use industry, company size, location, employee count, and other firmographic attributes to find the right prospects that align with your ICP.
- Demographic Search: Once you’ve found the companies you want to work with, you can filter by job description, skills, years of experience, education, and department to narrow down a list of decision-makers in your target companies.
- Domain Search: If you already have a company you want to target, you can use the domain search feature to find the contact information of every employee who works there.
Saleshandy Lead Finder’s Standout Features:
- Advanced Filtering Options: You find prospects who match your ideal customer profile (ICP) and buyer persona by using the various search filters available.
- Bulk Prospecting: You can reveal up to 10K leads with just one click.
- Outreach Capabilities: Saleshandy can also help you immediately reach out to your newly identified prospects through personalized cold outreach emails that are fully automated.
- Free LinkedIn Extension: Saleshandy’s free-to-use LinkedIn Email Finder helps you scrape the contact information of your prospects from their LinkedIn profiles.
- CRM Integration: Saleshandy seamlessly integrates with a host of CRM platforms, including Salesforce, HubSpot, Pipedrive, and others.
Check out Saleshandy Review to know how Saleshandy can help you streamline your prospecting and outreach efforts.
Pricing:
Saleshandy offers you two pricing models:
- Just email addresses
- Email addresses + Phone numbers
The starting plan for just email addresses, Lead Starter, costs $24/month, whereas for both email and phone numbers, you will be charged $32/Month.
Best For:
In my opinion, LinkedIn is the best platform for researching the decision-makers in your target companies. Its filters help you pinpoint individuals who closely align with your buyer personas.
LinkedIn Sales Navigator is next on my list of company research tools. I’ve found it to be incredibly useful to connect with B2B professionals.
After all, it is the most recognized corporate social network you can use to find prospects and initiate lasting business relationships.
How to Use LinkedIn Sales Navigator to Identify Target Accounts
- Advanced Search Filters: You can use 50+ search filters, such as industry, location, job profile, and education, to pinpoint prospects and decision-makers who work there.
- Lead Finder: LinkedIn’s Lead Finder harnesses the power of AI to help you find new prospects from the vast network of professionals and companies in its network.
- Lead Spotlights: This feature allows you to find past colleagues, people who follow your company, and your colleagues’ professional connections to help you create a rich list of potential clients.
- Relationship Explorer: By giving you access to relationship signals and shared experiences with your prospects, LinkedIn helps you find the best path to your target accounts.
LinkedIn Sales Navigator’s Standout Features:
- TeamLink: This helps you find any hidden connections between your colleagues and the decision-makers in your target companies.
- Lead Recommendations: LinkedIn also suggests prospects you can connect with based on your past activity, intent data, saved leads, and mutual connections.
- CRM Integrations: With LinkedIn, you can append missing data and enrich existing information to keep your database updated.
Pricing (Billed Annually):
- Core: $79.99/month
- Advanced: $139.99/month
- Advanced Plus: Custom pricing (starts at $1,600/year)
3. Bombora
Best For:
Bombora’s granular search filters make it useful for building a highly specific prospect list for a go-to-market or account-based marketing campaign.
Bombora is a leading B2B intent data provider. It analyzes the digital journey of enterprises across 5,000+ B2B websites to understand the solutions that your prospects need.
But, I found that its expensive pricing options may be out of reach for startups, SMBs, and solopreneurs.

Anyways, let’s see how Bombora can help you research companies.
How to Use Bombora to Identify Target Accounts
Bombora provides you with a list of topics, which it calls Taxonomy, which covers thousands of companies, categories and pain points.
To get started, you can choose a combination of topics, categories, and pain points that suit your ICP.
Here’s how it works:
- Theme: The theme refers to the industry you want to target. Bombora offers you 18 broad themes you can choose from, including finance, energy, technology, and biotech.
- Category: Once you’ve finalized the category you want to target, you can filter for the category or industry that most closely matches your ICP. You have 171 unique categories to choose from.
- Topic: Bombora topics are keywords that companies are searching for. Bombora monitors 16K+ topics, so you can get really specific intent data to build a prospect list.
- Keyword Search: You can use keywords like “Return on Ad Spend” to look for companies and people who have been searching for that topic.
Bombora’s Standout Features:
- Action Items: Bombora Analytics provides a list of action items that tell you which customers to contact and which ones to prioritize.
- CRM Filters: You can integrate your company research with your existing CRM database. This will help you utilize intent data with your email sequences.
- Company Surge: This flagship service covers 16K+ intent topics and helps you find out what your prospects are looking for.
Pricing:
Bombora offers custom pricing based on your prospecting needs. For an accurate quote, it’s best to contact their sales team.
4. UpLead
Best For:
In my opinion, UpLead’s technographic data, coupled with slightly expensive pricing plans, make it ideal for SaaS companies with enterprise-level prospecting needs.
UpLead is a tech-centric B2B lead finder tool that gives you access to 160M+ professional contacts and 16M+ company profiles.
It makes my list of company research tools because it gives you access to technographic information about your target companies.

How to Use UpLead to Identify Target Accounts
- Company Search: With 50+ search filters, such as industry, location, and revenue, you can build niche prospect lists.
- Buyer Persona Search: By using job descriptions or even company URLs, you can find decision-makers who work at your target company, along with their contact information.
- Saved Search Criteria: Once you’ve finalized a search criteria based on your ICP or buyer persona, you can simply save it and pick up your prospecting efforts in the next sales cycle.
UpLead’s Standout Features:
- 8-Step Data Verification: You can be sure that the data you get from UpLead will be highly accurate as it has a rigorous sourcing and verification process in place.
- CRM Integration: You can export company research data directly to CRM platforms like Zoho, Pipedrive, and HubSpot.
- Bombora Intent Data: While it’s only available with higher pricing tiers, UpLead also gives you access to company intent data powered by Bombora.
All this said, UpLead has a relatively smaller database. So, you get fewer prospects and company data. If you want access to a larger, more cost-effective platform, check out UpLead’s alternatives.
Pricing (Billed Annually):
- Essentials: $74/Month
- Plus: $149/Month
- Professional: Custom Pricing
5. Seamless.AI
Best For:
Seamless.AI is best suited for enterprise-level prospecting needs or building a lead list in an extremely niche segment.
Seamless.AI is an enterprise-level prospecting and company research platform and a rich source of company information.
It maintains a global database of 1.3 billion professional contacts and 121 million company profiles.

How to Use Seamless.AI to Identify Target Accounts
- Advanced Search Filters: Seamless.AI lets you search for leads and target accounts with 100+ search filters. You can look for prospects based on their demographic and firmographic information.
- Keyword Search: This new search option lets you look for prospects based on thematic and topical keywords, such as “healthcare IT directors,” “Blockchain companies,” or “Artificial Intelligence.”
- AI Search: You can also prompt Seamless.AI’s artificial intelligence to find you a list of prospects based on a textual prompt like, “Find me tech companies with 100+ employees based out of New York.”
Seamless.AI’s Standout Features:
- AI Data Verification: True to its name, Seamless.AI uses AI algorithms to gather and verify your prospects’ contact information.
- Tailored Solutions: Seamless.AI offers a diverse range of solutions for marketing, sales, recruitment, and other prospecting needs.
- Pitch Intelligence: You can create personalized email copies and sales pitches with an AI-powered assistant.
As I said, Seamless.AI is an enterprise-level platform (at least cost-wise), if you want the same capabilities or more at reasonable prices, check out my top Seamless.AI alternatives.
Pricing:
Seamless.AI Pro and Enterprise pricing options. Both plans come with custom pricing.
6. Lusha
Best For:
From my experience, Lusha is best suited for Eurocentric prospecting requirements. However, with affordable pricing plans, it works for all kinds of businesses.
Lusha is a sales prospecting platform tailored to the European market. It maintains a GDPR-compliant database of 186M+ professional contacts and company profiles.

How to Use Lusha to Identify Target Accounts
- Keyword Search: You can describe your target audience with keywords like “VP of Marketing in San Francisco,” and Lusha will find you a list of decision-makers who best match your description.
- Advanced Search Filters: With advanced search filters such as company revenue, location, funding news, and technologies used, you can manually build a list of leads that align with your ICP.
- AI-Powered Prospect Lists: Lusha gives you a daily list of prospects to help you automate your prospecting and outreach efforts.
Lusha’s Standout Features:
- Buyer Intelligence: Lusha helps you pinpoint prospects that are already looking for the solutions you provide.
- CRM Integration: You can integrate your prospecting efforts with your CRM platform and enrich your existing database with just one click.
- Chrome Extension: A free Chrome extension that helps you uncover company information on the go.
If you feel like you want something like Lusha, but not Lusha… Don’t worry, I’ve got you covered here, check out our blog on Lusha’s alternatives and competitors.
Pricing (Billed Annually):
- Pro: $37/Month
- Premium: $79/Month
- Scale: Custom Pricing
7. Adapt.io
Best For:
In my opinion, Adapt.io’s strengths are suited heavily to tech-based prospecting. It can be especially useful for SaaS lead generation because of its tech industry filters.
With a global database of 250M+ professional contacts and company profiles, Adapt.io is another SaaS-centric company research platform on my list.
It is one of the best tools on the market, specializing in providing technographic data on prospects.

How to Use Adapt.io to Identify Target Accounts
- Industry Search: Adapt.io lets you find prospects by keyword searches such as “SaaS,” “Cognitive Computing,” and “Big Data Infrastructure.”
- Funding Search: You can also search for companies that have recently received funding and filter by the amount of funding they have received!
- Advanced Filters: With advanced search, you can search Adapt.io’s vast database for prospects that closely align with your ICP and buyer personas.
- API Search: If you have regular and large prospecting needs, you can use Adapt.io’s API, which combines contact search with company search to generate a custom lead list.
Adapt.io’s Standout Features:
- LinkedIn Email Finder: Adapt.io’s free Chrome extension helps you retrieve your prospect’s email ID as you visit their LinkedIn profile.
- Data Enrichment: Never lose an account you’ve identified by periodically updating their contact information with Adapt.io’s enrichment feature.
- Lead Scoring: Prioritize your hottest leads with Adapt.io’s lead scoring service that relies on 50+ parameters.
Pricing (Billed Yearly):
- Starter: $490/Year
- Basic: $990/Year
- Custom: Adapt.io offers tailored pricing for enterprise-level prospecting needs.
8. ZoomInfo
Best For:
ZoomInfo is ideal for enterprise-level lead generation requirements. Because it’s quite (too) expensive.
ZoomInfo is an enterprise-centric sales, marketing, and recruitment tool. It provides access to a prospecting database with 260 million professional contacts and 100 million company profiles.

How to Use ZoomInfo to Identify Target Accounts
- Advanced Search Filters: You can use ZoomInfo’s advanced prospecting search engine to look for prospects with 300+ company attributes in an infinite number of combinations.
- Intent Data: ZoomInfo gives you access to your prospects’ intent information by analyzing 6 trillion device-to-keyword pairings.
- Visitor Identification: Uncover anonymous and known users who visit your website with ZoomInfo’s person-level visitor intelligence services.
- Prospect Pain Points: You can chat with ZoomInfo’s CoPilot AI and ask it to tell you about the pain points of a specific company you want to target.
ZoomInfo’s Standout Features:
- Bulk Prospecting: ZoomInfo offers white-glove data management services you can use to clean and update your existing lead database.
- Contact Tracking: You can use ZoomInfo to track a list of key contacts. This will help you approach them exactly when they need the solutions you provide.
- Powerful Integrations: ZoomInfo can be integrated with a host of CRM, email outreach, revenue intelligence, dialer automation, and calendar tools.
ZoomInfo is purely for enterprises because it costs too much – around $15K/year (that’s what I have gathered from my research).
So, if you want a platform like ZoomInfo but at an affordable price, read our blog on ZoomInfo alternatives.
Pricing:
ZoomInfo offers custom pricing plans to its users: for an accurate quote, it’s best to reach out to the sales team.
9. Cognism
Best For:
Cognism is best for finding sales intelligence and contact information (especially mobile numbers) of prospects in the EMEA, APAC, and NAM regions.
Cognism is a cutting-edge sales intelligence platform that speicalises in delivering actionable insights on prospects.
It makes my list of company research tools as a provider of highly accurate direct dials.

How to Use Cognism to Identify Target Accounts
- Account Data: Combine firmographic, technographic, and demographic data to build a prospect list that closely matches your requirements.
- Event Data: Cognism gives you access to buyer intent, funding news, and hiring data on prospects to help you prioritize accounts that are looking for the solutions you provide.
- AI Search: You can chat or speak with Cognism’s AI and prompt it to build you a list of accounts based on your ICP or buyer personas.
- Chrome Extension: Cognism’s free-to-use Chrome extension is great for individual prospecting. It scrapes information from corporate websites, LinkedIn profiles, and CRM platforms.
Cognism’s Standout Features
- Diamond Data: Cognism maintains a highly accurate database of direct dials, with 10M+ verified phone numbers of prospects.
- CRM Integration: You can integrate your prospecting efforts with a wide range of CRM platforms, such as Salesforce, HubSpot, SalesLoft, and others.
- GTM and Recruitment: Cognism also provides you with dedicated tools for recruitment and Go-To-Market sales operations.
As I have said, Cognism is a great solution if you want a company research platform for phone numbers. In fact, they have too much of it!
But, they are quite expensive and lack any in-built outreach capabilities. This is where Cognism’s alternatives can be the right platform for you.
Pricing:
Cognism offers customized pricing plans based on your requirements. You can choose from the Platinum or Diamond (comes with mobile numbers) plans.
10. Lead411
Best For:
Anyone who needs technographic information, intent data, and granular search filters all in one place. It is the ideal option for enterprise-level SaaS companies.
Last on my list of company research tools is Lead411.
It is an enterprise-level sales prospecting tool that provides you with unlimited B2B email IDs and mobile numbers.

How to Use Lead411 to Identify Target Accounts
- Advanced Search Filters: Lead411 lets you look for target accounts based on a highly specific ICP with filters such as industry keywords, company news, and firm size.
- Search Conditions: You can ask Lead411’s search engine to find you accounts that meet specific conditions, such as if they have a LinkedIn profile or a verified direct dial.
- Technographic Data: One of Lead411’s strengths is its vast database of searchable technologies. With this feature, you can pinpoint companies that use the tech stack you specialize in.
Lead411’s Standout Features:
- One-Off Lists: Lead411 can also build a prospect list for you based on your requirements. This service is charged separately.
- Lead Scoring: Using Bombora-powered intent data, Lead411 assigns numerical scores to your leads, helping you select the hottest accounts to target.
- CRM Enhancer: Lead411 offers one-click integration with 25+ CRM platforms, including Salesforce, HubSpot, Pipedrive, and Outreach.
Read More: Top 10 Lead411 Competitors and Alternatives in 2025
Pricing (Billed Annually):
- Basic Plus Unlimited: $75/Month
- Pro with Bombora Intent: Custom Pricing
- Unlimited: Custom Pricing
Which Company Research Tool Fits Your Needs?
Your next sale is waiting for you right around the corner, and a company research tool is what you need to reach it.
If you’re not sure how to choose the right platform, I suggest you make a list of your prospecting requirements and choose a tool that checks all the boxes.
For instance, if you’re looking for hyper-specific search filters, a vast global database, and bulk prospecting options, Saleshandy could be the tool for you!
In fact, its cold email platform could even become one of your best lead sources!
Hey, it never hurts to try!
So, get testing, and soon, you’ll find the right platform that matches your exact needs.
Good luck!
Company Research Tools: FAQs
1. What are the key features to watch for in a company research tool?
In my experience, the best lead tools provide a wide range of information on your target companies. These include:
- Advanced search filters
- Accurate Contact Information
- Technographics/Intent Data/Lead Scoring
- Outreach Capabilities
When choosing a company research tool, I suggest you first make a list of your requirements and then select a tool that meets all your criteria.
2. How can I use company research data to improve my outreach?
From what I’ve seen, company research data is critical to personalizing your sales pitch for the decision-makers in the target company. I recommend that you use:
- The advanced research filters to look for prospects that most closely match your Ideal Customer Profile (ICP) and buyer personas.
- The demographics to personalize your email copy or sales call script.
- The firmographic data to tailor the pitch as the best solution to the company’s pain points.
- The intent data to score your leads.
3. How can AI help me with company research data?
I’ve recently noticed that AI tools like ChatGPT can conduct research on your behalf by scraping the web for relevant information. For instance, if your product is an internal communication software like Slack, you can ask ChatGPT to make you an ICP. You can refine the ICP that ChatGPT makes to then look for companies that align with it through a Lead Finder tool.
4. Which is a cost-efficient company research tool that I can choose?
From my research, I would recommend Saleshandy Lead Finder as the most cost-efficient company research tool. Based on your requirements, you can choose the pricing plan that best fits your needs. You can try it for free and get details of 5 company prospects.